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Comment No.: REW-0201
Received: 10/24/2005
Organization: Keller Williams Realty, Carmel
Commenter: Hendricks, Kathleen
State: CA
Attachments: None


Comments:

From: kathleen@kathleenhendricks.com
[mailto:kathleen@kathleenhendricks.com]
Sent: Monday, October 24, 2005 12:58 PM
To: ATR-Real Estate Workshop
Subject: Real Estate Competition

To Whom it May Concern:

The market place in No. California is extremely competitive and we have a variety of models working from full-service to discount on-line brokerages. What is unconscionabale to me is the way this industry is being attacked by the government now that the banking industry wants to enter the picture. Talk about conflict of interest and potential anti-trust issue. The model of cooperative multiple listing services has grown naturally out of the need for greater cooperation and exposure of properties, it was not created from a mandate from the DOJ or other governmental agency. This industry will continue to evolve and change by force of nature.

The real estate industry is a model of competition that works. In an economy in which large, national corporations -- such as Wal-Mart and Microsoft -- dominate the marketplace, real estate stands apart. We are an industry made up predominantly of small businesses and independent contractors who represent the entrepreneurial spirit this country was founded on.

All of us serve localized markets where we compete for business every day. Fierce competition is fueled largely by the uniquely intense and personalized nature of the service we provide to our clients -- which, in turn, determines our future success through referrals and return business.

Barriers to entry are low. If you are willing to take the time to learn the business in your local market, pass the state license examination and adhere to the REALTOR® code of ethics, there is nothing to stand in the way of success in this industry. I had to learn the business and pass the state licensing examination, but it is my own work ethic, commitment to professional standards and dedication to client satisfaction that determine my success.

Even through the economic downturns our country has experienced in the past few years, our industry has continued to provide opportunity -- something I would say is confirmed by the thousands of new agents that join our profession every year and the over 2 million Americans who are now licensed to provide professional real estate services in communities across the country.

Nothing encourages a competitive business environment more than providing consumers with choice. In the residential real estate marketplace, consumers not only are able to choose from more than 76,000 brokerage firms and more than 1.2 million REALTORS®, but also from a variety of business models.

Kathleen Hendricks

Broker Associate, e-PRO

Keller Williams Realty, Carmel

26364 Carmel Rancho Lane, Suite 100

Carmel, CA 93924

HYPERLINK "http://www.kathleenhendricks.com"www.kathleenhendricks.com

Your professional real estate consultant for the Monterey Peninsula.