Skip to main content
Press Release

West Des Moines Man Sentenced to 70 Years in Prison for Retail Theft Scheme, Child Pornography, and Witness Tampering Charges

For Immediate Release
U.S. Attorney's Office, Southern District of Iowa

DES MOINES, IA – On June 23, 2016, Bradley J. Prucha, 39, of West Des Moines,

Iowa, was sentenced by Chief United States District Court Judge John A. Jarvey to a total of 840

months, or 70 years, in federal prison for executing a multistate retail theft scheme, producing

and possessing child pornography, distributing Xanax to minors, and attempting to bribe minor

witnesses to change their trial testimony, announced United States Attorney Kevin E.

VanderSchel. Prucha was previously convicted by a Southern District of Iowa jury on March 1,

2016, on multiple counts, including conspiracy, mail fraud, production of child pornography,

possession of child pornography, distribution of Xanax to persons under the age of twenty-one,

and witness tampering. Prucha was ordered to serve a lifetime term of supervised release to

follow his release from prison, pay restitution to the business victims, and $1,900 to the Crime

Victims’ Fund.

Over the course of a six day jury trial, the government presented evidence showing

Prucha was the leader of a retail theft scheme from at least October 2013 until his arrest on June

4, 2015. To execute his scheme, Prucha printed UPC bar code stickers, and then placed the

stickers on items in stores so they would ring up at a lower price. He then returned the items to

stores for their full price, or sold them online through eBay, Craigslist, or directly to bulk buyers.

Prucha committed the thefts between Florida and Iowa, where he maintained separate residences,

and in Nebraska and Illinois. At trial, witnesses described how Prucha recruited adults and

teenagers to place stickers on items, purchase them for the fraudulent price, and make the returns

so as to avoid detection himself. At the time Prucha orchestrated and executed his retail bar

coding scam, he was on probation for having committed a nearly identical bar code switching

scheme in Florida. Prucha admitted to committing the bar code fraud scheme during his trial


The evidence at trial also established Prucha used teenage girls to commit thefts for him,

and paid the girls to have sex with him using proceeds from the scheme as well as Xanax. One

witness testified she committed thefts for Prucha starting as young as fifteen years old; multiple

witnesses testified Prucha’s nephew also committed thefts for him from an even younger age. At

trial, the minor victims testified that Prucha gave them Xanax and money to have sexual relations

with him. Prucha filmed three sexually explicit videos of himself engaged in sexual activity with

minors. He maintained possession of the videos on his electronic devices and multiple witnesses

testified that Prucha showed them the videos. Testimony and Prucha’s own recorded statements

played at trial, proved he threatened the victims with physical harm when one victim learned

about the video of her (which had been taken without her knowledge) and threatened to tell the


A former inmate at the Polk County Jail testified that Prucha directed him to offer money

to the minor witnesses for them to sign false affidavits, which would have contradicted their

statements and the evidence in the case. Prucha provided the inmate, someone he knew was a

convicted sex offender, with personal details about the minor witnesses, including hand-drawn

maps to the girls’ homes, their telephone numbers, details about their personal lives, names of

family members, and the hours and location of their jobs.

“The evidence in this case showed Bradley Prucha is a dangerous predator who

manipulated vulnerable teenage girls to commit fraud for him and to have sex with him by

providing them Xanax, money and gifts, and through threats, intimidation, and emotional and

mental manipulation,” said United States Attorney Kevin E. VanderSchel. “The significant term

of incarceration Prucha will serve is appropriate and necessary to protect the public and other

potential victims.”

At sentencing, Chief United States District Judge John A. Jarvey imposed a total sentence

of 840 months. Prucha received the maximum term of imprisonment of five years as to the

conspiracy count, 20 years as to six mail fraud counts, 20 years for possession of child

pornography, and 10 years for the distribution of Xanax to persons under the age of twenty-one.

He additionally was sentenced to 40 years imprisonment on each count of production of child

pornography, a consecutive thirty years for committing those offenses while required to register

as a sex offender, and 30 years for each of the four counts of witness tampering.

This matter was investigated by the Federal Bureau of Investigation, with assistance from

the Asset Protections teams at various retailers, including Barnes & Noble, Walmart, Toys R Us,

and Best Buy. The case was prosecuted by the United States Attorney’s Office for the Southern

District of Iowa.

Updated June 27, 2016

Project Safe Childhood