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UNITED STATES FEDERAL TRADE COMMISSION
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and
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UNITED STATES DEPARTMENT OF JUSTICE
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SHERMAN ACT SECTION 2 JOINT HEARING
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UNDERSTANDING SINGLE-FIRM BEHAVIOR
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SECTION 2 POLICY ISSUES
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TUESDAY, MAY 1, 2007
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HELD AT:
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UNITED STATES FEDERAL TRADE COMMISSION
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CONFERENCE CENTER
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601 NEW JERSEY AVENUE, N.W.
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WASHINGTON, D.C.
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1:00 P.M. TO 5:00 P.M.
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Reported and Transcribed by:
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Susanne Bergling, RMR-CLR
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MODERATORS:
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William Blumenthal
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General Counsel
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Federal Trade Commission
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and
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Dennis W. Carlton
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Deputy Assistant Attorney General for Economic Analysis
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Department of Justice
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PANELISTS:
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William J. Baer
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Jonathan B. Baker
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Stephen Calkins
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Einer R. Elhauge
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Jonathan M. Jacobson
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William J. Kolasky
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Thomas G. Krattenmaker
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Janet L. McDavid
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Robert D. Willig
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C O N T E N T S
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Introduction........................................................................................................................................................ 4
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Moderated Discussion:
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By Mr. Blumenthal......................................................................................................................................... 5
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By Mr. Carlton............................................................................................................................................. 89
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Conclusion.........................................................................................................................................................162
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P R O C E E D I N G S
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- - - - -
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MR. BLUMENTHAL: Well, good afternoon,
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everybody. I am Bill Blumenthal from the FTC staff, and
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I am one of the moderators for our program this
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afternoon.
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This is the first of two sessions we are going
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to be conducting to wrap up the series of hearings that
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I think, as all of you know, DOJ and the FTC have been
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conducting jointly for the past year or so into issues
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posed by Section 2, and more generally, dominance and
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monopolization and single-firm conduct.
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I had the honor to moderate the first of the
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hearings that we had. That was the kick-off on June
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20th of 2006, where the speakers were FTC Chairman
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Debbie Majoras, AAG for Antitrust Tom Barnett, Dennis
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Carlton when he was still a professor in the private
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sector, and Herb Hovenkamp, and basically today and next
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week we are coming full circle.
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Dennis, now in the Antitrust Division, will be
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joining us as co-moderator a little later this
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afternoon, and Tom and Debbie will be co-moderating the
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final, final hearing a week from today, Tuesday, May
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8th, from 9:00 a.m. until 1:00 p.m., and at that point
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we will turn our attention to next steps. |
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I want to thank the FTC and DOJ staffs for
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organizing this session. Today's hearing is going to be
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different from the way we have done all of the hearings
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up until now in this series. All of the ones to date
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have been basically set presentations with a little bit
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of Q&A at the end, and instead, today's entire session
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is unscripted.
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Dennis and I will be posing questions and asking
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the panel to respond and to discuss, and we are honored
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to have with us a truly all-star group. Both today and
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next week, we have truly all-star panels of
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practitioners, consultants, and academics who I think
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are basically of the caliber that we need to be able to
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handle the extemporaneous back and forth that we are
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going to have.
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Let me introduce all of them. They will be
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brief inductions. More detailed bios are available in
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the bio packet, copies of which are on the table as you
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enter the Conference Center, and I think probably all of
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these folks are known to you, but I will just go down
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for the record. Starting.
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With Bill Baer, down at the end, a partner at
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Arnold & Porter and former Director of the Bureau of
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Competition at the FTC. Jon Baker, Professor at
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American University and a former Director of the FTC's |
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Bureau of Economics. Steve Calkins, former General
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Counsel and a Professor at Wayne State. Einer Elhauge,
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who is a Professor at Harvard Law School, and I might
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add, I see the prop right there. Hold it up. The
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author, co-author, of the just released Foundation Press
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Case book, the first, I believe, to deal with the topic
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of multi-jurisdictional competition law.
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John Jacobson, a partner at the Wilson Sonsini
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firm and a member of the Antitrust Modernization
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Commission. Shifting over to this side, Bill Kolasky, a
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partner at WilmerHale and a former Deputy AAG in the
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Antitrust Division. Tom Krattenmaker, Of Counsel of the
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Wilson Sonsini firm, more recently; before that, a front
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office advisor at the FTC, and before that, a Professor
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with an illustrious career in academia. Jan McDavid,
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partner at Hogan & Hartson, and Bobby Willig, Professor
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of Economics and Public Policy at Princeton and, years
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ago, one of the Deputy AAGs in the Antitrust Division
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front office.
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DR. WILLIG: Not like decades. You didn't say
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MR. BLUMENTHAL: We were all young.
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With Bill Baer, down at the end, a partner at
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Okay, before we start, some housekeeping
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matters. Actually, I have to check my own. Cell
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phones, BlackBerries, other electronic devices, please |
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turn them into vibrate or manner mode. While we are on
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cell phones, Steve Calkins has asked me to let you know
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that if he has to step out to take a call, it was
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because it was unavoidable. One of his classes is
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having its final exam right now in Michigan -- well, it
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starts in 25 minutes -- but in Michigan, and he is
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standing by for the sorts of emergencies that sometimes
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come up.
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MR. CALKINS: So, if my phone rings, that is bad
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news, and it means I blew it and need to grab a file and
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run away and answer a stupid question.
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DR. WILLIG: It means we are all posed a new
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question; namely, the one on your exam.
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MR. CALKINS: Right.
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MR. BLUMENTHAL: Speaking of emergencies,
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second, in case the building alarms go off, stay calm,
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follow instructions -- we do this at every one of
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these -- and if you must leave the building, you are
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supposed to exit from the New Jersey Avenue exit by the
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guard's desk out here. Please follow the stream of FTC
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staffers who are leaving the building to a gathering
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point and await further instruction and stay calm.
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Third, restrooms, outside the double doors,
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across the lobby, just follow the signs.
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Finally, we ask that you not make comments or |
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ask questions during the session, but we are going to
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take a break around 2:45 or 3:00, and if people want to
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slip questions to the moderators, we will, if they are
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reasonable questions, find a way to work those in.
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Okay, with that, we will start the round table
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discussion, and the first question to the panel -- we
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can do this in reverse alphabetical order, we are going
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to start with Bobby Willig down at that end and work
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around -- but I want to start with the broad picture
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question, and I will ask it three different ways, and
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take whichever variation you want to use.
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What do you regard as the one or two issues that
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the agencies most urgently need to address in the
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Section 2 report, or if you prefer to think of it a
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slightly different way, what are the one or two things
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we ought to be trying to achieve in the report, or what
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do you regard as the one or two biggest problems in
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Section 2 doctrine as it stands today?
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If you don't want to do one or two, if you want
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to do three or four, that is okay, but let's just work
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around the horn with Bobby Willig, you first.
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DR. WILLIG: Well, thank you, thank you. You
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connect your commentary on my age to the difficulty of
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the question to be posed, somebody -- with the number of
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years behind me -- of course, you have been at the front |
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the whole time, so...
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I have read through these 15 pages, the extant
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agenda as of at least yesterday, called "Questions for
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Hearing." There are many sections of these questions.
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The first section is called "General Standards." There
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follows many, many other sections about particular areas
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of conduct. Each of the sections, in essence, as I read
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them, poses the same question, and it is the fundamental
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question that makes these very exciting times for those
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who like to think about Section 2, competition, and firm
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conduct, and that is, what should our attitude be as an
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enforcement community, as a competition policy
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community? What should our overall philosophy be in
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considering the everyday legal and counseling issues
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that arise under Section 2?
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Is there a philosophy that should come out of
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academia that should generate particular standards for
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various contexts and various practices? Should there be
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one philosophy that actually itself applies in every
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context and to every set of practices? Or is it really
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hopeless and all we can do is blunder along in each
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separate context and make use of whatever experience we
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have, which differs from context to context, and use the
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accumulation of case law and footnotes and various
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economic articles and give up for another decade or so |
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some sort of overall, coherent view of philosophy in
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forming standards, in forming particular lines of useful
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evidence?
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This to me is the big question of the day. It
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is an exciting question. It is really at its peak in
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terms of the span of time that I have spent in this
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profession right now, and around this horseshoe, and
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once again a few days from now, are the leading mouths,
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if not the leading minds, of the community, and if not
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us, who, and if not now, then when?
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What makes this worthwhile from my point of view
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is that, look, if we spend four hours and actually make
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some progress on it all -- and there is enough of a
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chance of that in my mind to have motivated the train
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trip -- it will be an even more exciting time as we can
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move forward from that kind of progress. So, I would
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hope that we can do that. I would hope we set ourselves
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to that task as a group. If we make any progress at all
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in that respect, I would hope that the organizers and
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the authors of the subsequent report highlight that and
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say it as clearly as possible -- within the bounds of
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politeness in any event -- because such a move by such a
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group will actually help enormously in terms of framing
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where we go in the journals and even where we go in case
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decision-making over the next decade. |
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That would be my thoughts.
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MR. BLUMENTHAL: We will talk about general
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standards.
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Jan, same question.
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MS. McDAVID: Well, first of all, I want to
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applaud the agencies for doing this. These hearings and
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the AMC hearings and report have really provided a
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wonderful opportunity to consider the questions that
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have been vexing many of us in antitrust law for a very
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long time, and I think it has provided a terrific forum.
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The AMC report -- congratulations Jonathan and to the
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staff and to the other commissioners -- it is a
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wonderful piece of scholarship and provides a lot of
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useful guidance, and I hope this report will do the
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same.
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I would make two relatively simple pleas. The
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first would be practical advice. On a day-to-day basis,
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the issues governing Section 2 are applied by
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businesspeople, inside counsel, and outside counsel in a
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counseling setting, applying these standards to real
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life business questions as they arrive without the
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benefit of Dr. Willig and his colleagues and --
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DR. WILLIG: I am always ready to serve.
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MS. McDAVID: -- I know, but it is rarely
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practical here -- trying to determine whether there is |
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or is not a price above average variable cost, or
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whatever measure of cost one might be thinking to apply.
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So, try to provide some practical guidance that can
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actually be used to provide horseback advice, which is
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what most of us do on a day-to-day basis. You can also
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do the deep thinking, but we need some guidance in that
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way.
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I would eschew the request for the Holy Grail.
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The question as to whether there is a single standard
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that should be applicable to all conduct under Section 2
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I think is probably an interesting intellectual
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exercise, but I would be very surprised if there is one.
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I do not think there is. Everything I have read
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recently leads me to think that it is very
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fact-specific, and that should not surprise us.
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Antitrust analysis is inherently very fact-specific and
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very dependent on the particular effects of the
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particular conduct at issue and the justifications for
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it, and so I would eschew the quest for the Holy Grail
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and a single standard.
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MR. BLUMENTHAL: Tom Krattenmaker?
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MR. KRATTENMAKER: Thanks, Bill.
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I agree with Jan, I think the hearings and the
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AMC have been terrific contributions to antitrust
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jurisprudence, and everybody should be congratulated for |
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them. I have had the great good fortune in my life to
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spend a fair amount of time on the enforcement side and
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an even longer time on the academic side, and from the
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enforcement side, my recommendation to those of you
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writing the report, Bill, and your colleagues, is that
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you should follow the path of the article "Cheap
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Exclusion" in the 2005 Antitrust Law Journal, of which I
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am a very junior author. That article tries to explain,
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at least in terms of enforcement priorities, there is
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behavior out there that is relatively cheap to engage in
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and oftentimes, nevertheless, promises large and durable
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pockets of market power, and that is where enforcers
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ought to be looking, and I still believe that is the
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case.
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From my academic studies of Section 2, the
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conclusion I draw or drew and still do is that when you
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have got a Section 2 case, you begin with remedies; you
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do not end with remedies. I think the landscape is
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littered with Section 2 cases, that when they were all
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over, there was a victory, but it was completely
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pyrrhic. Sort of the best metaphor I have is that we
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were given 15 pages of very, very good questions for
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this session, and the last page was about remedies. The
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next time you do this, make the first page about
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remedies. Before you start to talk about Alcoa, tell me |
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the remedy; before you start to talk about Aspen Ski,
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tell me the remedy; before you bring the Microsoft case,
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talk about what the remedy is. So, I would hope the
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report will focus on remedies a lot. That is
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substantively.
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In terms of what I think the report might
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achieve -- and as Bill knows, I have also had the chance
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to be Mr. Inside on this, because I had something to do
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with setting up some of these hearings in a different
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life -- I would like to see the report call for
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contributions from outside what I call the fraternity.
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There are a whole bunch of people in here that belong to
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the antitrust fraternity. One of the things I learned
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is -- and maybe it is, again, because I had another
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life -- is that we actually do not know everything that
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is relevant to antitrust. I will give you two examples.
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If you want to learn about immunities, you ought
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to go talk to somebody who does Constitutional law and
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public choice. You will be shocked if you think you
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know what Noerr Pennington is about if you go talk to
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somebody who only does First Amendment law. Find me a
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Noerr Pennington case that has the phrase "commercial
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speech doctrine" in it. Find me a Noerr case that says
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we are dealing here with a content-neutral statute that
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serves an important governmental interest and is |
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entirely unrelated to the suppression of free
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expression. These phrases are littered throughout First
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Amendment jurisprudence, and they have never been tied
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in, because somehow Noerr became captured by the
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antitrust people and not by the First Amendment people.
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The second example, which I do not have as much
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familiarity with -- as you would probably guess, I used
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to be a First Amendment teacher -- is what about, as Jan
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referred to, people are confused to some extent.
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Section 2 law contains many vague admonitions and
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somewhat inconsistent admonitions. How does this affect
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business decision-making? I do not know the exact
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phrase, but there is something like behavioral
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psychologists, and they are out there in universities
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and they are in business schools, and you could ask
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people to come tell you about what difference it makes
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if you have trouble guessing exactly what the rule is.
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I really do not know what the outcome is going
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to be, because it is not my field, but instead of having
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somebody in here all the time telling us, "Our clients
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cannot possibly live under that rule of law," or as I
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now tell people, "My clients cannot possibly live under
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this vague standard," we have got people out there who
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might actually be able to address those questions.
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Finally, I hope that the first sentence of the |
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report will be, "The fundamental purpose of the
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antitrust enforcement program at the antitrust agencies
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is to prevent firms from acquiring and exercising market
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power to the detriment of consumers." If you write that
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as your first sentence -- it is the second sentence of
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the "Cheap Exclusion" article -- I think you will get
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everything else right. I think your first legal point
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should be as follows: "Predatory pricing is not the
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only paradigm."
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Thank you.
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MR. BLUMENTHAL: Bill Kolasky, what are the one
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or two or four things we ought to address?
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MR. KOLASKY: First of all, I want to join Jan
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and Tom in complimenting the agencies in having these
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hearings. I think that it is very important and very
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useful, especially when the European Commission is going
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through a similar process on the other side of the
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Atlantic and has put out a very thoughtful discussion
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paper, which is I think both provocative and in some
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ways troubling, while still being reassuring in other
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ways.
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I would say three things very quickly. First, I
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think it is very important that the report focus on what
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the analytical framework for applying Section 2 ought to
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be, and I prefer to think about it in terms of an |
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analytical framework rather than general standards.
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Because antitrust is highly fact-specific, I do not
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think you can have general standards. I think you need
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a sound analytical framework that you apply through our
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traditional common law means.
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I actually think that has worked quite well in
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the Section 2 area but that we have in some ways lost
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sight of the analytical framework that Chief Justice
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White first conceived way back in Standard Oil and
|
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applied to Section 2 as well as to Section 1, and that
|
11 |
is the rule of reason, and I think that that is the
|
12 |
framework that we should go back to applying under
|
13 |
Section 2.
|
14 |
Second, I think it is very important that we
|
15 |
focus attention on what is happening on the other side
|
16 |
of the Atlantic and that we continue to have a dialogue
|
17 |
about how we should apply our antitrust and competition
|
18 |
laws to unilateral conduct, and I think there are at
|
19 |
least three areas that I would focus on there.
|
20 |
The first and most general is the extent to
|
21 |
which antitrust authorities -- I hesitate to call them
|
22 |
regulators -- should intervene in the operation of
|
23 |
markets and substitute their judgment for the judgment
|
24 |
of markets. When I say that the European Commission's
|
25 |
discussion paper is troubling in some respects, it is |
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because, while the discussion is extremely
|
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sophisticated, it is very difficult to imagine how you
|
3 |
would reach decisions, taking into account all of the
|
4 |
factors that the discussion paper puts forward with
|
5 |
respect to many types of unilateral conduct, and what
|
6 |
that suggests, again, is, as with Section 1, we
|
7 |
basically need a sound analytical framework and a set of
|
8 |
presumptions that we then apply case by case.
|
9 |
Second, I think we need to pay close attention
|
10 |
to the whole issue of compulsory access to intellectual
|
11 |
property, because that is the area in which
|
12 |
decision-making by one competition authority can have
|
13 |
the greatest spillover effects on other economies.
|
14 |
Third, in that regard, I think we need to
|
15 |
restore a greater role for the notion of international
|
16 |
comity, the idea that one jurisdiction will defer to
|
17 |
another jurisdiction which has more substantial and
|
18 |
significant contacts with the conduct at issue.
|
19 |
Then third and finally, I think that it would be
|
20 |
very useful, in whatever reports come out of this
|
21 |
hearing, for the report to address particular types of
|
22 |
unilateral conduct on which the law is now most
|
23 |
confused, and the one that springs to mind immediately
|
24 |
is the whole subject of bundled discounts.
|
25 |
I think it is a very difficult subject. It is |
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certainly not one on which I would pretend to have the
|
2 |
answers, but I think the law, after LePage's, is
|
3 |
extremely confused in that area, making it very
|
4 |
difficult for us to counsel our clients.
|
5 |
MR. BLUMENTHAL: Jonathan?
|
6 |
MR. JACOBSON: Bill, thanks.
|
7 |
I agree largely with what all of the panelists
|
8 |
have said so far, particularly Jan's comment on
|
9 |
counseling and Bill's endorsement of it. I think
|
10 |
counseling in the single-firm conduct area is extremely
|
11 |
difficult. Clients want to obey the law. They want to
|
12 |
be able to engage in activities that are not going to
|
13 |
get them sued or investigated, and today, there are a
|
14 |
couple of areas, in particular, where counseling is
|
15 |
extremely difficult.
|
16 |
One of them certainly is bundling. I do think
|
17 |
some clarity in bundling is desirable. I am fond of the
|
18 |
AMC's proposed test for bundling, which I do not think
|
19 |
is intended by anyone as sort of a final measure on it
|
20 |
but is sort of an interim measure until something better
|
21 |
comes along, and I am sure we will discuss that in more
|
22 |
detail today.
|
23 |
The second area where counseling is extremely
|
24 |
difficult is refusals to deal, and, in particular, how
|
25 |
do you deal with a rival in the same market, the Aspen |
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context; how do you deal with a rival in an adjacent
|
2 |
market, Otter Tail and numerous other cases, AT&T; what
|
3 |
is the standard for refusals to deal with customers and
|
4 |
suppliers that impact horizontal competition in the
|
5 |
defendant's market? There is no accepted standard for
|
6 |
these areas. The issue arises constantly, and
|
7 |
businesses are in dire need of some guidance on how to
|
8 |
conduct their affairs in these areas.
|
9 |
Then, just sort of going upwards to the larger
|
10 |
issues, I do think it is critical that the report say
|
11 |
something about the overall framework and the general
|
12 |
standards, if any, for Section 2 jurisprudence. I think
|
13 |
it is important that the agencies repudiate the no
|
14 |
economic sense test as a general test applicable to all
|
15 |
forms of conduct. I am sure we will talk about that
|
16 |
later. No economic sense has its application in
|
17 |
predatory pricing and in some refusals to deal, but it
|
18 |
is not a general test, and I think a lot of time and
|
19 |
attention is being spent on it when that time and
|
20 |
attention would be better devoted to other areas.
|
21 |
If we can start with an overall framework, as
|
22 |
Bill mentioned, with the rule of reason as articulated
|
23 |
in 1911, I think that would be a good place to start.
|
24 |
MR. BLUMENTHAL: Einer?
|
25 |
DR. ELHAUGE: I think the number one issue |
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|
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should be increasing clarity. I happened to last week
|
2 |
be at a Federal Judicial Conference event, and four
|
3 |
judges, when they were introduced to me and found out I
|
4 |
was an antitrust professor, sua sponte, volunteered they
|
5 |
had each had a recent antitrust case, and they had no
|
6 |
idea what the antitrust law meant on their case. These
|
7 |
were very smart people. They are doing the
|
8 |
instructions. They do not even know what it means. So,
|
9 |
it is not surprising that you have trouble counseling
|
10 |
firms about what the antitrust law might mean.
|
11 |
I think in order to achieve greater clarity, we
|
12 |
actually need some more analytical clarity in separating
|
13 |
out three questions relevant to this single standard
|
14 |
issue. One is, what should the ultimate metric of
|
15 |
social desirability be? On that, I actually think we do
|
16 |
need one single standard, because we need to know what
|
17 |
we are trying to maximize.
|
18 |
The second question is, what set of rules and
|
19 |
standards will, given the imprecision of rules and
|
20 |
standards in application, best advance that ultimate
|
21 |
metric of social desirability? And the two are not at
|
22 |
all the same.
|
23 |
So, for example, for driving, I think the
|
24 |
ultimate metric is, we want everybody to drive the
|
25 |
socially optimal speed, taking into account the |
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|
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advantages of speed and the safety risks. We do not say
|
2 |
just maximize safety; otherwise, the speed limit would
|
3 |
be zero, and our cars would stay in the garage all the
|
4 |
time, right?
|
5 |
So, we have some policy speed limit, but having
|
6 |
decided that the optimal rule -- that that is what we
|
7 |
are trying to maximize, we do not make the law, oh,
|
8 |
drive the speed that maximizes total driver welfare,
|
9 |
because nobody would know what that meant on a
|
10 |
case-by-case basis. Instead, we have rules, set
|
11 |
particular speed limits for particular areas, so there
|
12 |
is a set of rules, they are over and under-inclusive,
|
13 |
but they are designed, given the imprecision of
|
14 |
application, to best achieve overall results of
|
15 |
optimality.
|
16 |
In some cases, we have a back-stop standard
|
17 |
where if it is, in fact, icy -- you may or may not know
|
18 |
this -- but you cannot drive the speed limit if it is
|
19 |
very icy. Instead, there is a backup standard that
|
20 |
says, you know, in bad conditions, then we fall back to
|
21 |
a more general standard of driving safely.
|
22 |
So, I think for antitrust, I guess the analogy
|
23 |
would be, we evolve that metric, and I would say
|
24 |
consumer welfare, given our history, one might argue for
|
25 |
total welfare. |
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Second, we need to have a set of rules that are
|
2 |
designed to maximize that. Having a test that was, oh,
|
3 |
just act in whatever way maximizes consumer welfare,
|
4 |
will lead to no guidance and lots of error, but we could
|
5 |
have specific rules for particular suites of antitrust,
|
6 |
that is, a rule for predatory pricing, another rule for
|
7 |
loyalty discounts, another for bundled discounts, et
|
8 |
cetera, et cetera, and then have a backup standard for
|
9 |
when none of those rules apply.
|
10 |
My nominee is my own article, which is whether
|
11 |
or not you are advancing monopoly efficiency or
|
12 |
succeeding by depriving rivals of efficiency, and I
|
13 |
share the skepticism about the profit sacrifice test.
|
14 |
But anyway, I think we need to relegate it to separate
|
15 |
out those three things, because they are analytically
|
16 |
three very separate questions: Ultimate metric, rules
|
17 |
that advance that metric generally, and backup
|
18 |
standards.
|
19 |
The second thing I think you need to emphasize
|
20 |
in any report you write is to make sure that whatever
|
21 |
rules we pick are clearly founded in economics. I would
|
22 |
describe sort of the broad history of antitrust was we
|
23 |
used to have silly, liberal rules based on formalisms.
|
24 |
Economics critiqued those successfully, but it has led
|
25 |
to a lot of open-ended standards, and there is a risk, |
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|
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unless we have pretty clear rules that are based in some
|
2 |
serious economics, we will instead have silly formalisms
|
3 |
of another kind, and I think there is a lot of sort of
|
4 |
silly conservative rule formalisms also based on
|
5 |
autonomy notions that have nothing to do with economics
|
6 |
that are out there now. So, I think you can be
|
7 |
rule-like, but be a functionalist and not be a
|
8 |
formalist.
|
9 |
MR. BLUMENTHAL: Steve?
|
10 |
MR. CALKINS: My colleague Baker tells me that
|
11 |
you emailed me this question this morning, but I was
|
12 |
traveling and did not get it. Previously, I had
|
13 |
received the 15 pages of detailed questions, and I do
|
14 |
not read 15 pages of questions, so instead, I spent my
|
15 |
time reading transcripts of these hearings, and it is
|
16 |
really a treat. I mean, it is a genuine feast of
|
17 |
people's views, and let me just toss out four things
|
18 |
that caught my eye as I was reading the transcripts,
|
19 |
and, frankly, I am hoping I can go find somebody who
|
20 |
will commission me to write a little article with what
|
21 |
you can learn from these, because it is really
|
22 |
fascinating. It is a real treasure trove of materials.
|
23 |
I have four things to mention.
|
24 |
First, Ron Stern, General Electric: counseling
|
25 |
in the world of Section 2, is very, very easy. The U.S. |
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|
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has a massive safe harbor. You do not need to think
|
2 |
about antitrust so long as your market share is not over
|
3 |
50 percent, and maybe it has to be beyond that, and it
|
4 |
is very easy for him to figure that out, and it is just
|
5 |
not a problem counseling in the world of Section 2,
|
6 |
contrast dramatically the very, very different standards
|
7 |
in other parts of the world, where agencies care about
|
8 |
firms that have market shares that are somewhere below
|
9 |
50 percent. That is where you have interesting,
|
10 |
difficult counseling questions. In the U.S., things are
|
11 |
very clear, very easy. There are big safe harbors. He
|
12 |
would like to see more, but in general, we do not have a
|
13 |
big problem in the vast majority of cases.
|
14 |
Second, this was a terrific collection of
|
15 |
distinguished economists, and one theme sang loud and
|
16 |
clear throughout their testimony, and that is that we do
|
17 |
not know very much. Again and again and again, people
|
18 |
would say: we do not know this, we do not know that; it
|
19 |
could be this, it could be that; it could be this way,
|
20 |
could be that way; maybe it is going to lessen
|
21 |
competition, maybe it won't; we have a lot of
|
22 |
uncertainty, we are just beginning to learn this kind of
|
23 |
thing. Of course, the interesting question then is:
|
24 |
okay, if that is true, what do you do?
|
25 |
Some would say what you do is you bring no |
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|
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lawsuits because you do not know enough, and so when in
|
2 |
doubt, do not sue; and others would say, what you do is
|
3 |
you create a bunch of rules of per se lawfulness because
|
4 |
that is a way of making sure that lawsuits do not get
|
5 |
brought; whereas others say, golly, if you do not know
|
6 |
things, maybe you should hesitate before trying to lock
|
7 |
in per se rules one way or the other when you do not
|
8 |
know what the right answer is, and maybe you should
|
9 |
hesitate before trying to solidify things exactly where
|
10 |
they are today when we have so much uncertainty.
|
11 |
Third, if I could get a penny for every time
|
12 |
there was mention of the word "Microsoft" or "Dentsply"
|
13 |
or "American Airlines" or "LePage's," I could retire
|
14 |
right now. My children's college tuition would be taken
|
15 |
care of. That is what comes through this. Every time
|
16 |
you come to another commentator, he or she says, "Well,
|
17 |
since LePage's, we have had 50 different articles
|
18 |
exploring these issues;" or "since Microsoft, we have
|
19 |
begun to learn about tying law and dominant firms using
|
20 |
tying law" -- and so on and so forth.
|
21 |
The thing that comes out is you stop and you
|
22 |
say, my golly, put aside whether those were meritorious
|
23 |
cases or whether they should have been brought or who
|
24 |
should have won. Think how impoverished our antitrust
|
25 |
law and economic learning would be had they not been |
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|
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brought! I mean, the positive externalities of one
|
2 |
interesting, important monopoly case are really
|
3 |
extraordinary, and I hope that one thing that comes
|
4 |
through this report is to remind the Department of
|
5 |
Justice that, you know, if once every administration or
|
6 |
two you bring a monopoly case -- maybe it will be a good
|
7 |
case, maybe it won't -- but at least it will stimulate
|
8 |
all sorts of learning and scholarship, which may advance
|
9 |
the dialogue.
|
10 |
The last point was the very interesting lesson
|
11 |
that came out of the monopoly power hearing where you
|
12 |
had a number of people saying, golly, it is really hard
|
13 |
to think about monopoly power, because let's go back and
|
14 |
go back to the Department of Justice Guidelines, and how
|
15 |
were we able to think about power issues there? We were
|
16 |
able to think about power issues because we knew what
|
17 |
our goal was. Our goal was to prevent a certain kind of
|
18 |
merger, and having figured out our goal, we could then
|
19 |
use that goal to think about the test that we would use
|
20 |
for deciding whether the merger would result in an
|
21 |
excessive increase in power.
|
22 |
The problem with Section 2 law is that we do not
|
23 |
have that nice, bright, widely-agreed-to goal that is
|
24 |
motivating what enforcers are doing, and because we do
|
25 |
not, it makes the measuring -- the determining -- of |
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|
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monopoly power much, much more difficult. So, I guess I
|
2 |
would go back to Tom and say we need, in part, to have
|
3 |
some lessons here about what we are about. Just in
|
4 |
closing on that one, it seems to me critical to remind
|
5 |
people that monopoly enforcement is not just about
|
6 |
preventing the attaining of monopoly power; it is also
|
7 |
about preventing the wrongful maintaining of monopoly
|
8 |
power, and that is a message that ought to come through
|
9 |
the report loud and clear.
|
10 |
Thanks.
|
11 |
MR. BLUMENTHAL: All right.
|
12 |
DR. BAKER: Well, thank you.
|
13 |
Let me begin by echoing many of my colleagues
|
14 |
before in commending the agencies and the AMC and others
|
15 |
who are doing similar work for systematically thinking
|
16 |
about antitrust among the competition community. This
|
17 |
is a great way of developing a basis for enforcement
|
18 |
programs, for influencing how the courts think about
|
19 |
things, and for giving Steve a treasure trove of
|
20 |
testimony to work through.
|
21 |
As to the report, I would recommend beginning by
|
22 |
re-affirming that monopolization is a legitimate area of
|
23 |
antitrust enforcement, that firms can harm competition
|
24 |
through acts that permit them to achieve or maintain
|
25 |
monopoly, and that exclusion can be as harmful as |
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29
|
1 |
collusion. I imagine the report would likely go on and
|
2 |
launch into some cautions, the sorts of things that many
|
3 |
people also talk about, difficulties that arise in
|
4 |
telling apart harmful conduct from procompetitive
|
5 |
conduct; concerns about the motives of rivals when they
|
6 |
complain about exclusion, and those are all legitimate,
|
7 |
but I would start with a big endorsement of Section 2
|
8 |
and its importance.
|
9 |
I would also recommend that the report question
|
10 |
an argument I sometimes hear, that when you consider
|
11 |
false acquittals and false convictions, that that
|
12 |
thinking should somehow suggest putting a thumb on the
|
13 |
scales when analyzing monopolization in favor of
|
14 |
defendants. The range of tests that are proposed I
|
15 |
think of as the "thumb on the scales" tests -- profit
|
16 |
sacrifice, no economic sense, disproportionate impact,
|
17 |
things like that -- I think should be questioned and
|
18 |
that the report should instead endorse a reasonableness
|
19 |
approach, which I have heard some of my colleagues
|
20 |
endorse also earlier on in the panel, either in an
|
21 |
unstructured way, but potentially in the structured kind
|
22 |
of way with shifting presumptions in the way that the
|
23 |
Microsoft decision of the D.C. Circuit analyzed
|
24 |
monopolization. I thought that was a sensible approach
|
25 |
and would be an appropriate standard for the Commission |
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|
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and the Justice Department to endorse.
|
2 |
Now, that does not mean you should stop there.
|
3 |
I certainly understand the importance of counseling and
|
4 |
practical guidance, not just for firms who want to stay
|
5 |
within the antitrust laws, but also for Einer's judges
|
6 |
who need to understand how to apply them in court, and
|
7 |
it would certainly be appropriate for the agencies to
|
8 |
propose various kinds of guide posts for implementing
|
9 |
the general reasonableness standard in the form of
|
10 |
presumptions, for example, in specific types of cases to
|
11 |
get some of the benefits of bright line standards,
|
12 |
either in settings where there is a reason to think harm
|
13 |
is likely, or harm is not likely, or maybe there is no
|
14 |
basis for intervention because there is no practical
|
15 |
remedy. Those would all be good reasons to generate
|
16 |
guide posts.
|
17 |
We can go into the details of this later on as
|
18 |
we get into cases, but I think that is the general
|
19 |
framework that I would suggest approaching in the
|
20 |
report.
|
21 |
MR. BAER: Thanks, Bill. It is great to be
|
22 |
considered a leading mouth, Bobby, and I thank you for
|
23 |
that.
|
24 |
One of the great benefits of going last, of
|
25 |
course, is that most of the things that you might want |
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|
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to observe have already been articulated well by others,
|
2 |
and so I will try and be very brief.
|
3 |
I do think a report out of these hearings ought
|
4 |
to indicate the agencies' belief in the value of Section
|
5 |
2 enforcement. A number of people have talked about
|
6 |
that. I think there ought to be a priority given to
|
7 |
articulating, as best we can -- and we cannot in all
|
8 |
areas -- what the standards are that ought to be
|
9 |
applied. I think we need to appreciate not only the
|
10 |
point that Jan and others made that guidance to clients,
|
11 |
for those of us who are in private practice, are
|
12 |
important, but that guidance to enforcers and to judges
|
13 |
and to private plaintiff lawyers is of great value, too.
|
14 |
One of the most extraordinary benefits, I think,
|
15 |
of the Merger Guidelines was the fact that it created
|
16 |
common terminology, common ground, for enforcers and
|
17 |
private parties to engage in understanding the key
|
18 |
issues that needed to be addressed, and I think to the
|
19 |
extent we can or this report can articulate comparable
|
20 |
Section 2 standards, there is tremendous value to that.
|
21 |
Specifically, I do think the confusion over
|
22 |
bundled discounts is an area where the business
|
23 |
community, the courts, are crying out for guidance, and
|
24 |
having this report begin to advance that dialogue is
|
25 |
important, but it has to be accompanied, I think, with a |
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|
1 |
commitment to intervene and articulate the standard in
|
2 |
courts in the hopes of expediting a refinement of what
|
3 |
the law is on bundled discounts.
|
4 |
Finally, I agree with Tom's point that thinking
|
5 |
about remedy, not as the throw-away issue but as a
|
6 |
front-end issue, do not go in without knowing this has a
|
7 |
foreign policy implications, too, without knowing where
|
8 |
it is you want to come out or where you think you
|
9 |
realistically can come out is a key consideration in
|
10 |
terms of Section 2 enforcement.
|
11 |
MR. BLUMENTHAL: Well, thank you all. That is a
|
12 |
lot to start, and as a moderator, it is almost the
|
13 |
question of where do we go next.
|
14 |
You know, there are a number of themes that come
|
15 |
out of the nine sets of comments. Let me start with
|
16 |
this one. A number of people have spoken about the
|
17 |
importance of re-affirming Section 2 as a basis for
|
18 |
enforcement. Does anyone want to take the opposite side
|
19 |
of that and stand up for the proposition that we ought
|
20 |
to be expressing caution about excessive enforcement in
|
21 |
the area?
|
22 |
If the answer is no, if that is the sense of the
|
23 |
panel -- Steve?
|
24 |
MR. CALKINS: Bill, it is hard to say file fewer
|
25 |
cases than the Justice Department is filing, because I |
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do not think the current Justice Department has filed a
|
2 |
single case under Section 2. It is hard to say you want
|
3 |
to cut back on that.
|
4 |
MR. BLUMENTHAL: Although I will say, in
|
5 |
fairness, that Dennis is not here yet, so we do not have
|
6 |
the Justice representative up here to defend himself,
|
7 |
and I do not carry around a list of Justice Section 2
|
8 |
cases the way I do with FTC Section 2.
|
9 |
MR. JACOBSON: That is because there are not
|
10 |
any, and Dennis would say, "I just got there."
|
11 |
MR. CALKINS: I mean, the question here is --
|
12 |
private enforcement is what a lot of this is all about.
|
13 |
I mean, even some of the people who say, "Let's be
|
14 |
cautious, let's cut back, let's have bright rules or
|
15 |
bright line rules about why defendants should win," will
|
16 |
concede that, in the end, what they are talking about is
|
17 |
private litigation. Indeed, I think it was Dan Crane in
|
18 |
his session who specifically said that he would like to
|
19 |
have a different rule for a government case than he
|
20 |
would for a private case.
|
21 |
So, when you are talking about enforcement,
|
22 |
nobody could suggest that the Justice Department should
|
23 |
file fewer suits. If people think there is too much
|
24 |
litigation going on, they usually have in mind private
|
25 |
enforcement, and, of course, that is controlled by the |
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private litigants.
|
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MS. McDAVID: I would like to echo at least the
|
3 |
implicit point Steve has made that there is a role for
|
4 |
government enforcement in Section 2. That is something
|
5 |
I have believed for a very long time. Let's remember
|
6 |
that private cases often involve rivals who have axes to
|
7 |
grind and may be fighting their battles in multiple
|
8 |
fora, whereas the Antitrust Division and the Commission
|
9 |
speak for the United States, and they speak for the
|
10 |
consumers of the United States. So they do not bring
|
11 |
those biases, and presumably can bring the kind of
|
12 |
objectivity as to whether an appropriate case should or
|
13 |
should not be brought that may be lacking in the private
|
14 |
context. So, I think there is an important role for
|
15 |
public enforcement of Section 2, in addition to having
|
16 |
public advocacy with respect to Section 2.
|
17 |
MR. JACOBSON: Bill, if I could just endorse
|
18 |
what Steve and Jan and John, in particular, said
|
19 |
earlier, that we would be hard-pressed to say that there
|
20 |
should be less Section 2 enforcement than there is
|
21 |
today, and I think if one goes back through history and
|
22 |
looks at the conduct that has had long-term deleterious
|
23 |
impacts on consumers, we will focus on single-firm
|
24 |
conduct a good deal more than we will focus on
|
25 |
collusion. |
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Cartels are short-lived, there is cheating, they
|
2 |
have no redeeming value, but the raw amount of harm that
|
3 |
they inflict on consumers is a good deal less than the
|
4 |
durable monopolies. One example that I go back to, and
|
5 |
there are many others, but if you look at the motion
|
6 |
picture patents case, you are looking at largely
|
7 |
single-firm conduct based on the tying of the motion
|
8 |
picture projector patent that messed up the motion
|
9 |
picture industry for almost a century. I mean, it is
|
10 |
still messed up today as a result the cartelization that
|
11 |
was formed as a result of the tying arrangements
|
12 |
associated with the Edison patent, and there are
|
13 |
numerous examples, maybe not as dramatic as that, but
|
14 |
the harm inflicted on the economy by unlawful
|
15 |
monopolization is very, very severe and much
|
16 |
longer-lasting than cartels.
|
17 |
MR. BLUMENTHAL: We are going to come back to
|
18 |
that, but, Tom, you had --
|
19 |
MR. KRATTENMAKER: Well, yes, I will just
|
20 |
congratulate Steve for having signed onto the
|
21 |
Baer-Krattenmaker Doctrine, and the same kind of
|
22 |
thought, if you think about remedies, that might shape a
|
23 |
case you would bring, and also, at least -- forgive me
|
24 |
if it is heresy, but if you think about a case and you
|
25 |
say here is a Section 2 case, what is the end result |
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going to be, somebody is going to pay treble damages to
|
2 |
somebody else, and there is going to be no other change
|
3 |
in the world, I have to wonder whether that is something
|
4 |
that is a good use of social resources.
|
5 |
So, whether you have the basis in this record
|
6 |
for that kind of thing, I just do not know, Bill, but I
|
7 |
do think that -- I think we have all seen -- and I do
|
8 |
not know how many times I have wanted to ask somebody,
|
9 |
you are proposing this standard, are you proposing this
|
10 |
standard for the definition of monopoly, of a legal
|
11 |
monopoly, or are you proposing this standard for the
|
12 |
definition of illegal monopoly in a treble damages
|
13 |
private action case? It is remarkable how often the
|
14 |
explicit or implicit answer is it is only the latter
|
15 |
that I have in mind.
|
16 |
I do not know that it is the burden of these
|
17 |
hearings, but I do not know that it is right that the
|
18 |
law of monopolization ought to be driven by the rules of
|
19 |
standing to bring private treble damage actions, and I
|
20 |
am glad Steve put that -- let me say, that issue, I
|
21 |
think, should be on the table. I won't say I am glad
|
22 |
Steve put it on the table. Maybe he does not find it
|
23 |
that way, so I will take responsibility for it.
|
24 |
DR. WILLIG: But to go back to your question,
|
25 |
Mr. Chair, do we see too many or too few cases and what |
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|
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are the dangers, how do they balance going forward, to
|
2 |
me this comes back to the standards question, to the
|
3 |
question of what are the standards that the enforcement
|
4 |
decision has in our collective minds and stomachs about
|
5 |
bringing public cases, and how do courts react, and what
|
6 |
are the footnotes in the latest Supreme Court case?
|
7 |
These are all extremely important, as we all know, for
|
8 |
the flow of cases and for the flow of counseling
|
9 |
instructions that shape business based on liabilities
|
10 |
and expected trouble in litigation.
|
11 |
All of this, at the end of the day, really does
|
12 |
stem in ways that we can all appreciate from what is the
|
13 |
general view, if there is a consensus, of what are the
|
14 |
right standards to guide business conduct in specific
|
15 |
areas unilaterally. I would like to put in my voice,
|
16 |
once again, to say everything everyone has said is
|
17 |
great, but, at the end of the day, we have got to get
|
18 |
our standards straight, understand what the philosophy
|
19 |
is, where we are coming from, and then what are the
|
20 |
horseback implications, Jan, but you have got to start
|
21 |
from a framework that makes sense, and, yes, makes sense
|
22 |
economically as well as legally.
|
23 |
DR. ELHAUGE: I was going to say, I agreed very
|
24 |
much with the comments that Tom made, and I wanted to
|
25 |
relate it to the issue of EC convergence, because often |
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|
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we say the EC has broader standards, but since there is
|
2 |
very little private litigation, and thus, less of an
|
3 |
over-deterrence problem, because almost every case is
|
4 |
brought by a disinterested regulator who, in theory, has
|
5 |
no interest in bringing it if he thinks it is desirable
|
6 |
conduct, it actually makes sense for the EC to have
|
7 |
broader standard than the U.S. has for the same sort of
|
8 |
statute that is also enforceable with private actions.
|
9 |
That same kind of logic may suggest that the
|
10 |
standards that the Government applies to enforcement
|
11 |
action should be broader than the standards we apply in
|
12 |
private litigation. A little harder to do for the
|
13 |
Department of Justice, because it is the same statute; a
|
14 |
little easier to do with the FTC Act, as they could
|
15 |
limit these broader rules of FTC Act Section 5, which is
|
16 |
not enforceable by the private parties.
|
17 |
MR. BLUMENTHAL: Although I suppose one could
|
18 |
ask whether the absence of private cases ought to go to
|
19 |
broader standards or simply a more active set of
|
20 |
enforcement activities by the Government. In other
|
21 |
words, it may be that we have the same set of standards
|
22 |
but not necessarily the same bundle of government
|
23 |
activity.
|
24 |
DR. ELHAUGE: Right, but I think different
|
25 |
standards are optimal, though. I do think, though, if, |
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|
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for example, you have some remedy -- if at the end you
|
2 |
decide there is no equitable remedy, you might decide
|
3 |
the only thing we can do is deter this conduct with
|
4 |
treble damages, and so the Government may say this is
|
5 |
very important, we just do not have treble damages in
|
6 |
our arsenal of remedies, and that is why we leave it to
|
7 |
private litigation.
|
8 |
MR. BLUMENTHAL: Let's chase down that line for
|
9 |
a second. Does anyone have any views on whether we
|
10 |
ought to be looking at a different set of standards for
|
11 |
government enforcement versus private damage cases?
|
12 |
MR. JACOBSON: Well, I will take the contrary
|
13 |
position. I believe one of the most important reasons
|
14 |
for private enforcement law is government inactivity,
|
15 |
and I think it is essential -- and I have said this
|
16 |
publicly very recently in connection with the AMC -- it
|
17 |
is important to have a robust private enforcement
|
18 |
mechanism to make up for periods, as we are living
|
19 |
through today, of under-enforcement by the Federal
|
20 |
Government.
|
21 |
Why is this not a problem in my judgment? It is
|
22 |
because, at the end of the day, there is no remedy other
|
23 |
than what the courts grant, and there is no
|
24 |
self-enforcing private enforcement mechanism. You have
|
25 |
to get a court, sometimes a jury, usually the district |
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|
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judge as well, finding the facts, and you have to get it
|
2 |
through a court of appeals, and if you get through those
|
3 |
hurdles and to get some relief, the private firm is
|
4 |
going to have to have a very meritorious case, and if
|
5 |
the private firm has a meritorious case and has been
|
6 |
found to have standing and antitrust injury under the
|
7 |
case law that has developed, I do not see why the
|
8 |
substantive standard should be different than when the
|
9 |
Federal Government sues.
|
10 |
I do think Section 5 has a role to play in terms
|
11 |
of experimentation by the FTC that is broader than
|
12 |
Section 2, but fundamentally, I think private
|
13 |
enforcement is a good thing, and we should not be
|
14 |
embarrassed about it.
|
15 |
DR. BAKER: I have a comment on the number of
|
16 |
cases, private and government. I did a little research
|
17 |
this morning, but it was not, you know, what you would
|
18 |
like to do in going through the dockets in all the
|
19 |
courts and actually count cases, but in terms of -- it
|
20 |
might be useful to lay this out a little bit.
|
21 |
The Government, since about 1977, has basically
|
22 |
brought about one monopolization case a year, and during
|
23 |
the past -- during the current administration, they have
|
24 |
essentially been all at the FTC. The FTC is bringing
|
25 |
cases at the rate that has been common for the |
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|
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Government since then. In the sixties and early
|
2 |
seventies, it was about three times a year.
|
3 |
Now, in private monopolization cases, what I
|
4 |
learned was I went back and read -- looked at Steve
|
5 |
Salop and Larry White's work on the Georgetown Treble
|
6 |
Damages Study. They were looking at 1973 to 1983, and
|
7 |
monopoly or monopolization was a primary allegation,
|
8 |
they say, in only 3.7 percent of private antitrust
|
9 |
complaints. That is what I found. It was a secondary
|
10 |
allegation in another almost 9 percent, but a primary
|
11 |
allegation in less than 4 percent of the cases.
|
12 |
Now, I also happened to notice that predatory
|
13 |
pricing was a primary allegation in about 3 percent of
|
14 |
the cases, and you did not have to bring a predatory
|
15 |
pricing case as a monopolization case, but it is
|
16 |
possible that most -- and I just do not know this --
|
17 |
that most of those cases were predatory pricing. This
|
18 |
study was done before Matsushita and before Brooke
|
19 |
Group, and so the predatory pricing cases have become
|
20 |
much more difficult to bring.
|
21 |
In addition, the antitrust injury requirements
|
22 |
operate particularly on monopolization cases in private
|
23 |
litigation, because they are often brought by
|
24 |
competitors who then have to prove their antitrust
|
25 |
injury. So, my suspicion, based on this limited |
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|
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analysis, is that there is not a plague of bad
|
2 |
monopolization cases going on right now and that one
|
3 |
could overstate the concern with what would happen if
|
4 |
private litigation were somehow -- or what does happen
|
5 |
in private litigation, and, therefore, overstate a need
|
6 |
to have a different standard for private litigation than
|
7 |
for the Government.
|
8 |
MR. CALKINS: Well, I have to object. Although
|
9 |
I love doing research, and I love having other people do
|
10 |
research even better than doing it myself, the problem
|
11 |
with looking at the Georgetown study to figure out how
|
12 |
many private monopoly cases exist is that you have to
|
13 |
remember that back in '73 to '83, there was a viable
|
14 |
Section 1 private jurisprudence, and if you were a
|
15 |
private party, you could bring a Section 1 case
|
16 |
involving something other than cartels and expect to
|
17 |
win.
|
18 |
Gradually, over time, we have learned that under
|
19 |
Section 1, the defendants always win -- that is an
|
20 |
overstatement -- unless it is a cartel; just you rattle
|
21 |
through it: you know, it is very, very hard to win an
|
22 |
exclusive dealing case (Section 1), or a tying case
|
23 |
(Section 1), or any kind of Section 1 case. And what
|
24 |
has happened? The answer is that innovative private
|
25 |
plaintiffs' lawyers are not stupid. They have learned |
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|
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that if you want to survive summary judgment or a motion
|
2 |
to dismiss, the thing to do is to not bring a case
|
3 |
unless you either can allege some kind of thing that is
|
4 |
like a cartel or something that you can say with a
|
5 |
straight face is a Section 2 case.
|
6 |
So, what might have been a Section 1 case back
|
7 |
during the Georgetown study era might very well, today,
|
8 |
be a Section 2 case. It might not. I am not saying
|
9 |
there are lots of private Section 2 cases. I am just
|
10 |
saying that you have to be careful before drawing a
|
11 |
conclusion from how many there were to how many there
|
12 |
are today.
|
13 |
DR. BAKER: Fair enough, but you still have to
|
14 |
prove monopoly power under Section 2, which you do not
|
15 |
have to prove in Section 1.
|
16 |
MR. CALKINS: Well, and on that one, I am going
|
17 |
to flip back to your should we use Section 5 kind of
|
18 |
thing and might ever there be an appropriate situation
|
19 |
where the Federal Trade Commission maybe should prevail
|
20 |
in a Section 5 case, whereas it might be hard for a
|
21 |
private party to prevail in a private treble damages
|
22 |
case. I cannot say that I am ready to sit down and
|
23 |
write a different legal standard, right, but in most of
|
24 |
these cases, it is really about a story. It is not
|
25 |
usually a single act. It is usually a story of what the |
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|
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defendant has done that has allegedly lessened
|
2 |
competition.
|
3 |
As a practical matter, a whole lot of these
|
4 |
cases are won by defendants getting summary judgment for
|
5 |
failure to show sufficiently high market share. Might
|
6 |
there sometime be a situation where, we might decide
|
7 |
that the Government, in a Section 5 case, should be able
|
8 |
to intervene and prevent some pernicious activity even
|
9 |
if, you know, maybe there is more of a debate about
|
10 |
market power or maybe the market share is only 60
|
11 |
percent and not the 70 percent maybe that circuits seems
|
12 |
to require in a private case?
|
13 |
Well, I would certainly want at least to leave
|
14 |
that question open and think about it -- not as a matter
|
15 |
of a different standard, as such, but maybe as applied.
|
16 |
There may well be a time when there is a role for
|
17 |
Section 5 here.
|
18 |
DR. ELHAUGE: In my earlier comment, I was not
|
19 |
trying to suggest that private litigation, we need to
|
20 |
clamp down on it more now. Instead, I was making a
|
21 |
quite different point, that current Section 2 law, it
|
22 |
seems to me, is already constrained by the fear of
|
23 |
over-deterrence because of private litigation, and if we
|
24 |
decouple the standards, then the Government could be
|
25 |
freer to choose broader standards, because it may be the |
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|
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case that the open-ended contextual standard, when
|
2 |
applied by a disinterested regulator, makes sense, but
|
3 |
if I were working for the Department of Justice, I would
|
4 |
hesitate to establish that as the law through a case
|
5 |
when I know every private party will be able to operate
|
6 |
under the same standard. If you decouple them, then you
|
7 |
may find, instead, a different standard would instead
|
8 |
make sense.
|
9 |
DR. WILLIG: Does this go back to the questions
|
10 |
of remedies that some of the panelists have put in the
|
11 |
forefront? When I saw the remedy page of the 15, I just
|
12 |
scribbled notes that said it is the last page, it is a
|
13 |
throw-away, because we all know -- but I really do not
|
14 |
know, this is a question for the practitioners -- but I
|
15 |
would suggest that we all know that the real force
|
16 |
behind counseling and behind your clients paying
|
17 |
attention to your counseling is not the fear of remedies
|
18 |
imposed by the Government or even by a private court,
|
19 |
but instead, the massive treble damages in all the
|
20 |
follow-on cases. Isn't that the real force that leads
|
21 |
up to deterrence if we had clear and sensible standards?
|
22 |
And if that's right, maybe we can leave the remedies
|
23 |
page at the back of the stack instead of at the front.
|
24 |
MR. BLUMENTHAL: Does anyone have any comments
|
25 |
on that? |
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|
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MR. JACOBSON: I think that is absolutely right.
|
2 |
DR. WILLIG: No further questions.
|
3 |
MR. BLUMENTHAL: I want to come back to the
|
4 |
standards question in a minute, but first, let me do a
|
5 |
little bit more just to make sure we are all grounded on
|
6 |
the too much or too little dimension.
|
7 |
A couple of people have expressed the view that
|
8 |
exclusion is as big a problem as collusion. Somebody
|
9 |
said it is a bigger problem than collusion can be. I
|
10 |
know of at least a few speeches from the enforcement
|
11 |
agencies in this decade that express a contrary view.
|
12 |
So, I thought I would just, again, go around the horn
|
13 |
and get a sense as to do people share that sense, that
|
14 |
exclusion -- you know, not in theory, but as an
|
15 |
empirical matter, as a practical matter, in terms of
|
16 |
effects on the economy -- is likely to be as big a
|
17 |
problem as collusion?
|
18 |
MR. KOLASKY: I will take a first stab at that
|
19 |
since I have been fairly quiet.
|
20 |
I actually think that collusion is still a more
|
21 |
serious problem than exclusion, and if you look at the
|
22 |
kinds of multi-national cartels that we have seen over
|
23 |
the last 10 to 20 years, oh, you know, starting with
|
24 |
vitamins and lysene and continuing through air cargo and
|
25 |
some of the other cartels that we have seen recently, it |
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|
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is very clear that we still have very large-scale cartel
|
2 |
activity going on, which is taking huge amounts of money
|
3 |
away from consumers.
|
4 |
The whole area of exclusion, as we are going to
|
5 |
be talking about when we start talking about the
|
6 |
analytical framework, it is much more difficult, I
|
7 |
think, to determine whether a firm has acquired and
|
8 |
maintained a "dominant market position" through greater
|
9 |
efficiency and aggressive competition as opposed to
|
10 |
through exclusion.
|
11 |
So, you know, I think naked cartel behavior
|
12 |
still should be the number one enforcement priority of
|
13 |
our agencies, but I do think that the agencies have been
|
14 |
paying too little attention to Section 2 and looking for
|
15 |
exclusion cases, and when they do conduct investigations
|
16 |
or bring the complaints, not prosecuting them as quickly
|
17 |
and efficiently as they need to.
|
18 |
You know, I think one of the things which
|
19 |
distinguish the Microsoft era, if you will, is if you
|
20 |
look back at the Section 2 cases that the Justice
|
21 |
Department brought during the late 1990s, the Microsoft
|
22 |
case, the American Airlines case, the Dentsply case, all
|
23 |
of those cases were tried relatively quickly, and we
|
24 |
ended up with court of appeals decisions in a matter of
|
25 |
just a few years. I think it is very important in terms |
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|
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of the development of the law that we prosecute
|
2 |
monopolization cases vigorously, not just often.
|
3 |
MR. BAER: Just to follow on Bill's point, and I
|
4 |
agree with it, I mean, I do not know whether cartel
|
5 |
misconduct creates more consumer injury than Section 2
|
6 |
misconduct, but I do know that detecting cartel conduct
|
7 |
and being confident that you are dealing with a real
|
8 |
problem that is producing consumer injury is easier than
|
9 |
where we are today with Section 2, with evolving
|
10 |
standards, and more uncertainty, and more of a risk that
|
11 |
you actually will be penalizing successful single-firm
|
12 |
conduct. So, it is just a harder question for me to
|
13 |
answer than it is with regard to cartel.
|
14 |
MR. BLUMENTHAL: Tom?
|
15 |
MR. KRATTENMAKER: Bill Kolasky is certainly
|
16 |
right I am sure about the harm from collusion, and the
|
17 |
international stuff is really quite powerful. I do not
|
18 |
think your question can be answered, Bill, and the
|
19 |
reason for it is there just are incommensurate things
|
20 |
here. When you say "exclusion," you probably do not
|
21 |
mean, for example, the massive amount of exclusion that
|
22 |
takes place because of government-controlled spectrum in
|
23 |
communications industries; you do not mean the massive
|
24 |
amount of consumer harm that is inflicted by entry
|
25 |
requirements in the various professions or simple jobs |
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|
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like being a barber or a beautician. So, we do not have
|
2 |
a way of measuring these kinds of -- that is why I
|
3 |
suggested, you know, a focus on them, and if you know
|
4 |
anything about remedies, if you think about immunities,
|
5 |
then you are thinking about exclusion.
|
6 |
So, I mean, it is a fair question to ask, but I
|
7 |
think the right answer is, gee, you really cannot
|
8 |
measure those things, because we have a sense of what we
|
9 |
mean by collusion that harms consumer welfare, so the
|
10 |
definition of collusion is that kind of cooperative
|
11 |
activity among competitors that does not have some
|
12 |
consumer welfare justification, but when we say
|
13 |
exclusion, different people hear different things.
|
14 |
MR. BLUMENTHAL: And you are right, for purposes
|
15 |
of my question, I was excluding all sorts of
|
16 |
anticompetitive effects --
|
17 |
MR. KRATTENMAKER: No pun intended, you were
|
18 |
excluding all the other --
|
19 |
MR. BLUMENTHAL: -- including government
|
20 |
exclusionary conduct, also government collusion type
|
21 |
mandated --
|
22 |
MR. KRATTENMAKER: And I am not sure that it
|
23 |
makes any sense to weigh those two things.
|
24 |
DR. BAKER: I just want to add to the
|
25 |
uncertainty rather than subtract from it. I am |
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wondering whether if we were thinking about harms to
|
2 |
innovation rather than harms to price, whether we
|
3 |
wouldn't be more concerned about exclusion. I am not
|
4 |
sure, but we might. We have this general view, I think,
|
5 |
that it is unlikely that firms collude in research.
|
6 |
DR. ELHAUGE: I think it likely dependent on the
|
7 |
industry. In some industries, like cement, it seems
|
8 |
collusion is clearly a bigger problem. Other industries
|
9 |
where patents allow initial grants of monopoly power,
|
10 |
you know, medical devices, drugs, new technology, they
|
11 |
are more likely to have monopolists, because they do not
|
12 |
need to collude with anybody, so they are more likely to
|
13 |
engage in exclusionary conduct, and, of course, the
|
14 |
whole thing is endogenous.
|
15 |
If you responded to the present-day sentiments,
|
16 |
we are not going to enforce unless there is exclusion,
|
17 |
then that is what you will see a lot more of. So, I am
|
18 |
not sure that this question really helps you to frame a
|
19 |
report.
|
20 |
MR. JACOBSON: Let me just clarify what I was
|
21 |
saying. I am not saying that exclusion by a
|
22 |
substantial, durable, economic monopoly is more
|
23 |
prevalent than cartels. I do not think anyone has an
|
24 |
empirical basis to say yes or no to that. What I am
|
25 |
saying is that a given economic monopoly that is durable |
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|
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and long-lasting can inflict as much or greater harm
|
2 |
than a cartel.
|
3 |
Now, I would say that vitamins and lysene were
|
4 |
particularly extraordinary cases in the audacity of the
|
5 |
conduct and the degree of consumer harm they inflicted.
|
6 |
I would compare that -- and I think Bill Baer can vouch
|
7 |
for this -- you know, we are being told that, you know,
|
8 |
DRAM was a massive cartel. I can tell you that DRAM has
|
9 |
generated a lot of fines, but to compare it against
|
10 |
vitamins, would be demonstrating a gross ignorance of
|
11 |
the facts.
|
12 |
DR. WILLIG: If we are talking about enforcement
|
13 |
priorities rather than what would be a lovely academic
|
14 |
study to somehow trace out consumer harm from various
|
15 |
categories -- that has never really been done and I can
|
16 |
see why -- but clearly it is enforcement priorities that
|
17 |
are most important in terms of what we might say that
|
18 |
would be of use at this point, and I totally agree with
|
19 |
those of us who have said that very, very hard
|
20 |
enforcement against collusion is certainly socially
|
21 |
appropriate, not only because you catch some huge
|
22 |
miscreants occasionally and create some of the morasses
|
23 |
that may or may not be socially appropriate, as in
|
24 |
semiconductors, but to lay out a clear competitive code
|
25 |
of conduct for the entire economy, and the best way to |
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|
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do that is to have the big clear cases and criminal
|
2 |
penalties and huge fines that we teach in our classrooms
|
3 |
and just infuse the business sector with an
|
4 |
understanding of what that code of conduct is, is of
|
5 |
primary importance here and abroad, to be sure.
|
6 |
If only we had such clarity of purpose and of
|
7 |
discernment in the exclusion area. What I would say in
|
8 |
this same tone is that where we do find instances of
|
9 |
clear exclusion, where it really does matter -- and I
|
10 |
believe there are such instances in many different
|
11 |
industries, I cannot tell you the prevalence, but one
|
12 |
sees instances recurrently -- that if we had the right
|
13 |
standards and could promulgate them and teach them by
|
14 |
bringing the right cases and making a big show of them,
|
15 |
the economy would be in better shape as a result.
|
16 |
It is a secondary priority compared to the
|
17 |
competitive code of conduct, anticollusion, but a very
|
18 |
important one nevertheless, and it falls to us to say
|
19 |
this today and to say what the standards ought to be
|
20 |
behind such red letter cases.
|
21 |
MR. BLUMENTHAL: The last of the scoping
|
22 |
questions that I have based on the introductory remarks,
|
23 |
I think it was Steve Calkins who attributed to one of
|
24 |
the in-house practitioners the observation that dealing
|
25 |
with Section 2 in the United States is quite easy and |
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|
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that there are enough safe harbors that it is not a real
|
2 |
problem, and I certainly know of one former practitioner
|
3 |
who practiced about 25 years before entering government
|
4 |
service who used to say to his clients that when it
|
5 |
comes to Section 2, that is a success problem. You
|
6 |
really do not need to worry about it. It is kind of a
|
7 |
lightning strike, and every so often, every so often, a
|
8 |
bolt will come out of the blue, but generally, just go
|
9 |
ahead with the single-firm conduct of the type that you
|
10 |
want, and we will deal with it later.
|
11 |
Other than in the bundled discount area, which I
|
12 |
think a few people have cited, does anyone have concerns
|
13 |
about over-deterrence from ambiguity in current Section
|
14 |
2 standards?
|
15 |
MR. JACOBSON: I think some of the refusal to
|
16 |
deal area, because it lacks clarity, does cause a number
|
17 |
of businesses to stop engaging in conduct that would be
|
18 |
procompetitive or beneficial. I think refusals to deal
|
19 |
are not as acute a problem as bundling, because you have
|
20 |
LePages out there, which just says there is no standard
|
21 |
at all, but I do think additional clarity is highly
|
22 |
desirable.
|
23 |
MR. CALKINS: Bill, even on bundling -- just to
|
24 |
make the GE point again -- bundling law is completely
|
25 |
clear, transparent, and the defendant always wins so |
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long as you do not have a market share that is not
|
2 |
comfortably well above 50 percent. So even though it
|
3 |
would be nice if there were more clarity, let's not
|
4 |
exaggerate the extent of the problem. This is a
|
5 |
nonissue for the vast majority of American firms.
|
6 |
DR. ELHAUGE: I agree with that, actually,
|
7 |
because you do not have to be a monopolist to have a
|
8 |
Clayton Act Section 3 case or a Sherman Act Section 1
|
9 |
case with an agreement to abide by the bundling
|
10 |
condition, so I do not see why that --
|
11 |
MR. CALKINS: I review every case that is handed
|
12 |
down, and plaintiffs win almost no Clayton Act Section 3
|
13 |
cases. You know, plaintiffs are not out there winning
|
14 |
bundling cases without alleging Section 2. Heck, they
|
15 |
are rarely winning bundling cases as it is, and the
|
16 |
reason LePage's is such a big deal is because nobody had
|
17 |
ever won a case before -- that is an exaggeration --
|
18 |
but --
|
19 |
MR. JACOBSON: Well, Steve, in fairness, there
|
20 |
are a lot of differentiated products where you do not
|
21 |
know where the market definition fight is going to come
|
22 |
out, and you have to be concerned in terms of day-to-day
|
23 |
counseling, and you have products like pharmaceuticals,
|
24 |
each of which, arguably, has a monopoly in its product
|
25 |
line, and you have to be concerned about counseling |
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|
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those companies as well. So, I would not say it is a
|
2 |
zero.
|
3 |
MR. CALKINS: I am not going to say it is a
|
4 |
zero, and I will concede there is ambiguity there, and
|
5 |
clarity would certainly be a good thing -- but I just do
|
6 |
not want to exaggerate the extent of the problem.
|
7 |
MR. BLUMENTHAL: If it is okay with the group,
|
8 |
let's turn to general standards.
|
9 |
MR. JACOBSON: Oh, no.
|
10 |
MR. BLUMENTHAL: Well, you know, I couldn't help
|
11 |
but notice that three or maybe four of you unilaterally
|
12 |
took a swipe at no economic sense and profit sacrifice,
|
13 |
and I guess my question is whether anyone is going to
|
14 |
stand up for the opposite side and say, yeah, those are
|
15 |
appropriate tests, at least for some purposes.
|
16 |
Jan?
|
17 |
MS. McDAVID: Well, as someone who does not
|
18 |
think there is a single standard, I do think profit is a
|
19 |
sacrifice appropriate test, but I do not think it is THE
|
20 |
appropriate test. Based on the briefing in the Trinko
|
21 |
case and the Trinko decision. I think is it is
|
22 |
sufficient but not necessary in some circumstances.
|
23 |
There are a range of other tests that may be more
|
24 |
appropriate depending on the particular type of conduct
|
25 |
and effect involved. So, I think the profit sacrifice |
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|
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test is a very useful paradigm, and it really is what we
|
2 |
are talking about in predatory pricing, and now, it
|
3 |
turns out, also in predatory purchasing, but it is not
|
4 |
the only test.
|
5 |
MR. BLUMENTHAL: Well, I know others have things
|
6 |
to say, but let me just sort of step back to the
|
7 |
logically prior question of single standard versus
|
8 |
multiple standards that might track to, say, type of
|
9 |
conduct. Where are all of you on that?
|
10 |
Bill?
|
11 |
MR. JACOBSON: Can I give a first crack at that?
|
12 |
I think Bill Kolasky in his opening remarks hit it right
|
13 |
on the head. You need an overall concept of what it is
|
14 |
that your objective is, and --
|
15 |
MR. BLUMENTHAL: Several people said that.
|
16 |
MR. JACOBSON: -- you know, whether it be
|
17 |
consumer welfare or total welfare or a rule of reason
|
18 |
context -- mine would be consumer welfare in the rule of
|
19 |
reason context -- I think you need to have, at the very
|
20 |
apex, an idea of what your goal is.
|
21 |
It is when you get past that to the next level
|
22 |
of analysis, is there a test, where I think -- I think
|
23 |
the consensus today is that there cannot be a single
|
24 |
test for all aspects of conduct, because, for example,
|
25 |
to take predatory pricing, we want to single out that |
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|
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behavior as being particularly hard for plaintiffs to
|
2 |
attack, because it is price competition by definition.
|
3 |
If we want to single it out for special treatment, that
|
4 |
very concept precludes applying the same standard to
|
5 |
other aspects of conduct that are not so uniformly
|
6 |
beneficial to consumers.
|
7 |
MR. BLUMENTHAL: Bill?
|
8 |
MR. KOLASKY: Just to follow up on that, the
|
9 |
reason I think that the rule of reason framework that
|
10 |
derives from Chief Justice White's opinion in Standard
|
11 |
Oil is the right framework is that it allows you to
|
12 |
undertake what Justice Souter called in California
|
13 |
Dental an inquiry meet for the case, and the point is
|
14 |
that what you ought to look at first is the alleged
|
15 |
anticompetitive harm, the alleged exclusionary conduct,
|
16 |
and how serious is the anticompetitive effect.
|
17 |
The more serious the anticompetitive effect, the
|
18 |
more closely you want to scrutinize the justifications
|
19 |
that are proffered by the defendant for that conduct.
|
20 |
So, if you have something in which the exclusionary
|
21 |
effect is, at worst, mild, you are going to then give a
|
22 |
great deal of deference to the judgment of even a
|
23 |
monopolist to undertake the particular conduct in
|
24 |
question, and you are not going to look that closely at
|
25 |
whether there might have been less restrictive ways to |
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|
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accomplish the same legitimate objectives.
|
2 |
On the other hand, if the exclusionary effect is
|
3 |
very severe and serious, then you are going to subject
|
4 |
it to a much closer, much more detailed scrutiny, and I
|
5 |
cannot remember which one of the panelists on the other
|
6 |
side noted the importance of looking beyond antitrust,
|
7 |
but I think that is a very important point. When I was
|
8 |
preparing for the hearings here last summer, I was
|
9 |
working with a summer associate from Harvard who had
|
10 |
just taken Constitutional law, and she was reminding me
|
11 |
that under both the First Amendment and equal protection
|
12 |
balancing test, the degree of scrutiny depends on the
|
13 |
nature of the restriction, and it struck me, well, that
|
14 |
is exactly right. That is how it should be and how it
|
15 |
is under Section 1 rule of reason analysis, and why
|
16 |
shouldn't it be the same under Section 2?
|
17 |
The other point is, you know, I think one of the
|
18 |
things that we have really learned over the last 20
|
19 |
years is the importance of looking at the purposes and
|
20 |
effects of the conduct as opposed to simply trying to
|
21 |
label it, and that is particularly important here, I
|
22 |
think, because some of the conduct that you talk about
|
23 |
in Section 2 cases -- bundling, tying, exclusive
|
24 |
dealing -- can also be a violation of Section 1, and it
|
25 |
is by no means clear to me why the standards applied and |
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|
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the analytical framework applied to that conduct should
|
2 |
be different under Section 2 than it is under Section 1.
|
3 |
Under Section 1, using our common law approach
|
4 |
over the last 100 years, we have evolved a set of
|
5 |
presumptions, a set of virtual safe harbors, so that now
|
6 |
the case law on exclusive dealing under Section 1 is
|
7 |
pretty clear that if the percent of the market that is
|
8 |
foreclosed is less than 40 percent, it is very unlikely
|
9 |
that the plaintiff is going to be able to prevail, and,
|
10 |
you know, why should the standard be any different under
|
11 |
Section 2?
|
12 |
MR. BLUMENTHAL: Bill, when you speak in favor
|
13 |
of the Standard Oil rule of reason test --
|
14 |
MR. KOLASKY: Yes.
|
15 |
MR. BLUMENTHAL: -- are you distinguishing that
|
16 |
from the D.C. Circuit Microsoft standard?
|
17 |
MR. KOLASKY: Only slightly. You know, I think
|
18 |
the D.C. Circuit rule of reason standard that they set
|
19 |
forth in Microsoft or the framework they set forth is
|
20 |
exactly the right one. It is a little bit confusing,
|
21 |
because they talk about a four-part test, and I tend to
|
22 |
think of the rule of reason as basically being a
|
23 |
three-part test. The plaintiff initially has the burden
|
24 |
of showing anticompetitive effect. If they succeed at
|
25 |
that, the burden shifts to the defendant to proffer some |
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|
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justifications for it. If the defendant does so, then
|
2 |
the plaintiff gets another shot to show that there were
|
3 |
other less restrictive ways to achieve that. Then, at
|
4 |
the end of the day, the Court may have to balance.
|
5 |
But, in fact, when you look at the decisions,
|
6 |
the courts never reach that final balancing stage,
|
7 |
because they obviate the need for that by adjusting the
|
8 |
degree of scrutiny that they engage in with respect to
|
9 |
steps two and three, depending on how strong a showing
|
10 |
the plaintiff makes in step one, an inquiry meet for the
|
11 |
case, and I think that is the sound analytical approach.
|
12 |
MR. BLUMENTHAL: Leaving aside the relationship
|
13 |
between Section 1 and Section 2, which I think raises
|
14 |
some other issues that we will get into if we have time,
|
15 |
just focusing on the application of the rule of reason
|
16 |
to Section 2, if I hear you right, it sounds as if your
|
17 |
view would be that that ought to be used as an
|
18 |
overarching standard, where the variations by type of
|
19 |
conduct would come in the application of the rule of
|
20 |
reason, but the standard itself is the same.
|
21 |
MR. KOLASKY: That is right, and, in fact, I
|
22 |
think that is implicit in the standard that the courts
|
23 |
have articulated under Section 2 where they talk about
|
24 |
whether or not the conduct is "unnecessarily
|
25 |
exclusionary." How do you determine whether it is |
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unnecessarily exclusionary without basically going
|
2 |
through that three-part rule of reason analysis?
|
3 |
MR. BLUMENTHAL: What do the other panelists
|
4 |
think of that?
|
5 |
MR. JACOBSON: Well, I have spoken before, but I
|
6 |
am going to be brief on this. I do not mean to
|
7 |
interrupt.
|
8 |
I have a couple of articles out there on
|
9 |
exclusive dealing that state exactly what Bill said, so
|
10 |
let me agree with that. I do view that, though, as a
|
11 |
test rather than an overall standard. I view consumer
|
12 |
welfare as the standard and then rule of reason as the
|
13 |
presumptive way of getting there, with some special
|
14 |
rules like predatory pricing that would be outside of
|
15 |
this same framework, but fundamentally, I think that
|
16 |
articulation that Bill gave is dead on for the vast
|
17 |
majority of cases.
|
18 |
MR. BLUMENTHAL: Let me just ask this: If I
|
19 |
hear you right, a rule of reason test, calling it a
|
20 |
test, would be something that could be applied
|
21 |
regardless of whether consumer welfare or total welfare
|
22 |
or something else was the standard, just that the detail
|
23 |
of the application might vary?
|
24 |
MR. JACOBSON: Correct.
|
25 |
MR. BLUMENTHAL: Okay. Does anybody disagree |
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with all of that?
|
2 |
DR. WILLIG: Well, I disagree with this
|
3 |
articulation of the rule of reason as being antithetical
|
4 |
to or even separate from the idea of the no economic
|
5 |
sense test or the test for sacrifice, and let me say the
|
6 |
obvious and get your reactions to it.
|
7 |
In the articulations of the no economic sense
|
8 |
test or the sacrifice test, the first legs of the test
|
9 |
are whether there is anticompetitive effect, and, of
|
10 |
course, in the history of Section 2 jurisprudence -- I
|
11 |
am no scholar of this -- but I am told that in the bad
|
12 |
old days, folks were not really careful about actually
|
13 |
seeing first whether there was an anticompetitive
|
14 |
effect, and, indeed, making sure, before proceeding to
|
15 |
the tougher part of the analytics, that, indeed, there
|
16 |
is a causal relationship shown between the challenged
|
17 |
conduct and the alleged anticompetitive effect.
|
18 |
So, I think it is appropriate to break down that
|
19 |
first stage -- and maybe that is conventional, maybe it
|
20 |
is not, from the case law, you will tell me -- to break
|
21 |
it down into is there competition at stake here in a
|
22 |
relevant market, and then second of all, is that
|
23 |
possible harm to competition or the maintenance of the
|
24 |
absence of competition, does it flow causally from the
|
25 |
challenged conduct? If we can all agree on that, that |
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is actually progress, I think, but that is the way I
|
2 |
understand it.
|
3 |
Then, the way I see the schematic, if the
|
4 |
answers to those questions are there may very well be
|
5 |
room for concern here, competition is at stake, and it
|
6 |
does flow from the conduct, the next question is, well,
|
7 |
what is this conduct? Is this conduct really part of
|
8 |
competition that is happening in these circumstances to
|
9 |
be knocking out valuable and scarce competitors? That
|
10 |
is one way to ask the question, is it a reasonable
|
11 |
practice or is there a social rationale for it?
|
12 |
Another way to ask the question is whether
|
13 |
competitors would be doing this absent the impact on
|
14 |
competition, knocking rivals out, and is there economic
|
15 |
sense to it? These are all different ways to say, at
|
16 |
the end of the day, whether there is something
|
17 |
inherently efficient about the practice in its context.
|
18 |
MR. BLUMENTHAL: Okay, let me make sure I
|
19 |
understand what I think you are saying, but I am not
|
20 |
sure. I mean, you live in a world of topology and Zajac
|
21 |
geometry and things like that where doughnuts can get
|
22 |
reshaped into coffee cups and the like.
|
23 |
DR. WILLIG: Right. It beats stare decisis and
|
24 |
Latin stuff.
|
25 |
MR. BLUMENTHAL: Perhaps. |
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Is the proposition that if you just run the
|
2 |
right transformation program, the rule of reason and the
|
3 |
no economic sense test map into one and the same thing?
|
4 |
DR. WILLIG: Well, I think that is something for
|
5 |
us to explore. That is not a position that I come into
|
6 |
today holding, but it is worth pushing it to see where
|
7 |
it breaks down, if it does. So, after seeing that there
|
8 |
is anticompetitive effect of the conduct, the next step,
|
9 |
we all agree, is examining the conduct to see whether
|
10 |
there is a rationale for it in some sense, and now,
|
11 |
where do we depart? It is the weighing step, I would
|
12 |
imagine.
|
13 |
MR. CALKINS: Well, everybody (I suspect) would
|
14 |
agree that the no economic sense question is a really
|
15 |
good question to ask. I frankly think that Greg
|
16 |
Werden -- sitting right there -- and his co-authors have
|
17 |
greatly enriched the dialogue. They have provided a lot
|
18 |
of help to counselors, because you can turn to a
|
19 |
businessperson and ask why he or she is doing this and,
|
20 |
you know, you have a question to think about -- does
|
21 |
this make economic sense apart from injuring
|
22 |
competition -- and it is a wonderfully important
|
23 |
question that very often will answer the question as to
|
24 |
how concerned are we about what is going on here.
|
25 |
I think the question is, is it, as Jan says, the |
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|
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only question? Is it THE question? Is it always going
|
2 |
to be the question? I suspect that the reluctance you
|
3 |
are hearing around this table is that people may be
|
4 |
reluctant to sign onto it as THE question, as such, but
|
5 |
I am guessing that many of us -- certainly I think it is
|
6 |
an important, interesting question in many cases. I
|
7 |
think, frankly, it helps -- if you want to buy into a
|
8 |
Microsoft balancing or call it a pre-Microsoft
|
9 |
balancing, in the process of that balancing or that
|
10 |
staggered series of questions, you would often be
|
11 |
thinking about the no economic sense question as part of
|
12 |
the analysis.
|
13 |
DR. ELHAUGE: I actually strongly disagree with
|
14 |
this claim. I think the no economic sense test makes no
|
15 |
economic sense. It seems to me it comes in two flavors.
|
16 |
One is wrong, the other flavor is conclusory and
|
17 |
obfuscatory. The wrong one is the one that actually
|
18 |
makes no value judgments about where the profits come
|
19 |
from. It just asks, is it profitable to exclude your
|
20 |
rivals, without asking whether it is anticompetitive
|
21 |
exclusion or not.
|
22 |
The trouble with that is there is all kinds of
|
23 |
desirable conduct that excludes rivals and requires
|
24 |
short-term profit sacrifice, like innovating to create
|
25 |
patents. There is also all kinds of anticompetitive |
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|
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exclusions that require no profit sacrificing, like a
|
2 |
lot of bundled pricing in the short run. So, that
|
3 |
version doesn't work I think is the problem.
|
4 |
The other version used to save it is to say,
|
5 |
well, we only need to ask the question of whether
|
6 |
excluding the profits that were gained through
|
7 |
anticompetitive exclusion, would it be profitable, but
|
8 |
that presupposes we know whether the exclusion was
|
9 |
anticompetitive or not, and if we knew that, we would
|
10 |
know how to resolve the whole case. So, I think it ends
|
11 |
up begging the normative question about how to judge the
|
12 |
conduct and burying what looks like a mathematical
|
13 |
question about profit, and thus, obscures the question
|
14 |
we have to ask, which is, is this conduct that excludes
|
15 |
rivals actually anticompetitive or not?
|
16 |
MR. KOLASKY: Two quick points: One, I agree
|
17 |
that focusing on profit sacrifice and whether the
|
18 |
conduct makes economic sense is one of the questions
|
19 |
that we ought to ask. From the standpoint of the
|
20 |
counselor, it is a very useful question to ask your
|
21 |
clients.
|
22 |
The two things that concern me about that test
|
23 |
as opposed to the type of structured rule of reason
|
24 |
framework that, you know, several of us have outlined,
|
25 |
is first, at least the articles I have read do not |
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|
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explicitly acknowledge that the degree of scrutiny needs
|
2 |
to depend on the nature of the alleged exclusionary
|
3 |
conduct and how anticompetitive it is in the sense of
|
4 |
how likely to harm consumer welfare.
|
5 |
The second problem I have is that it focuses, in
|
6 |
my mind, too much attention on whether the conduct makes
|
7 |
sense from the standpoint of the alleged monopolist as
|
8 |
opposed to what is its effect on the consumer, does it
|
9 |
make sense from the consumer's perspective?
|
10 |
If you look back at the Aspen Ski case, one of
|
11 |
the key things that jumps out at you in that case is
|
12 |
that, assuming the facts are as the Court recited them,
|
13 |
the conduct that Aspen was engaging in was degrading the
|
14 |
quality of its product, making it less attractive for
|
15 |
consumers, and costing it consumer good will, clearly
|
16 |
not something that you would engage in unless you had
|
17 |
some very strong reason for doing so.
|
18 |
Now, the record, at least as I read it, is
|
19 |
silent on whether or not there was a short-term profit
|
20 |
gain from the standpoint of the Aspen Ski Co. from
|
21 |
engaging in that conduct. The revenues they may have
|
22 |
gained by having skiers ski their three mountains
|
23 |
instead of Highlands may well have exceeded the revenues
|
24 |
they lost because fewer skiers came to the Aspen area if
|
25 |
they could only ski three mountains instead of four. |
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|
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The record is silent on that, but I do not think that is
|
2 |
the important question.
|
3 |
To me, the important question is, you know, was
|
4 |
this a monopolist, assuming he was a monopolist, who was
|
5 |
degrading the quality of its product, and was the effect
|
6 |
of that to exclude its only rival? If those are the
|
7 |
facts, then that is a pretty strong monopolization case.
|
8 |
MR. BLUMENTHAL: Tom, you are wearing that
|
9 |
bright yellow "Cheap Exclusion" button. Where are you
|
10 |
on this issue?
|
11 |
MR. KRATTENMAKER: Which issue?
|
12 |
MR. BLUMENTHAL: Whether there is an easy
|
13 |
transformation between a rule of reason standard and the
|
14 |
no economic sense standard. I mean, the reason I point
|
15 |
to you in looking at "Cheap Exclusion" is it seems to me
|
16 |
that that is the easiest candidate to disprove the
|
17 |
symmetry.
|
18 |
MR. KRATTENMAKER: I think it depends on the
|
19 |
level of generality with which you are speaking. I
|
20 |
liked Einer's speed limit stuff. If you are speaking at
|
21 |
a level of generality of could you map a profit
|
22 |
sacrifice test onto a general welfare standard, yes, you
|
23 |
could, but you shouldn't, and the reason you shouldn't I
|
24 |
thought was well said by Einer.
|
25 |
If you are saying that we should have a kind of |
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|
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a Microsoft approach, a general approach, a multipart
|
2 |
test for all kinds of monopoly cases, could you just map
|
3 |
profit sacrifice onto that? No, I do not think so,
|
4 |
because I think that you can map that onto predatory
|
5 |
pricing, but I do not think you can map it onto what we
|
6 |
have called a couple of times in here naked exclusion,
|
7 |
or the extreme Steve Salop and I once called something,
|
8 |
stark naked exclusion.
|
9 |
For the reasons that Bill Kolasky expressed, I
|
10 |
do not think that kind of behavior gets subjected to a
|
11 |
profit sacrifice test. So, if I understood your
|
12 |
question, Bill, no, I do not think it could be mapped.
|
13 |
MR. JACOBSON: Bill, could I raise just a couple
|
14 |
more things?
|
15 |
MR. BLUMENTHAL: Please.
|
16 |
MR. JACOBSON: First, if the no economic sense
|
17 |
or profit sacrifice test is being applied by Greg
|
18 |
Werden, Bobby Willig, and Doug Melamed, I think we will
|
19 |
get the right result that almost everyone here will
|
20 |
agree on most of the time, but the problem is that it is
|
21 |
a very, very difficult test to administer. Its
|
22 |
proponents say that it is an easier test to administer
|
23 |
than the rule of reason. I couldn't disagree more with
|
24 |
that. I think it is extremely difficult, and depending
|
25 |
on the type of conduct, it is unintelligible. |
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|
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I go back to the example I used, which is
|
2 |
exclusive dealing. Exclusive dealing, in the
|
3 |
traditional case, you have an exclusive deal with a
|
4 |
dealer to get dealer focus, to have the dealer focus on
|
5 |
your products, to distribute them more effectively, and
|
6 |
not to be distracted by distributing other products as
|
7 |
well. Well, that is a procompetitive effect, but why is
|
8 |
it procompetitive? It is procompetitive precisely
|
9 |
because you were excluding others from access to that
|
10 |
dealer.
|
11 |
So, the test in that, you know, very recurring
|
12 |
context is circular, and you can only apply it
|
13 |
accurately if you go to Bobby Willig, Greg Werden, or
|
14 |
Doug Melamed and, you know, that is a scarce resource,
|
15 |
even collectively.
|
16 |
DR. WILLIG: Well, since the scarce resource is
|
17 |
represented here, Greg?
|
18 |
No, let's talk about exclusive dealing.
|
19 |
Hypothetically, you have got a manufacturer. The
|
20 |
manufacturer is big in its own space. It would love to
|
21 |
have some dealers really focused on its product line.
|
22 |
It is costly to it to expand the domain of the dealers
|
23 |
who are exclusive, because to sign up a big store and
|
24 |
say, just handle my line, you are going to have to give
|
25 |
that dealer a really good deal; otherwise, the dealer is |
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|
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going to say, no way, I want five different brands, that
|
2 |
is what my customers like. It is costly to buy
|
3 |
exclusives. It is good to have some, but from the point
|
4 |
of view of your ordinary bottom line, it is costly to
|
5 |
have too many. Now, where is that line? Business
|
6 |
people worry about this all the time, as you know, and
|
7 |
they reach their own judgments.
|
8 |
Now, if I were a manufacturer and I was trying
|
9 |
to monopolize my product space and I had some shot at
|
10 |
doing that, I would very gladly overspend on a raft of
|
11 |
exclusives to tie up the market, foreclose my product
|
12 |
rival from the distribution she needs to get adequate
|
13 |
scale economies, and I could monopolize the world this
|
14 |
way, but you know what, I would be sacrificing profit by
|
15 |
the no economic sense test or the sacrifice test,
|
16 |
because I would be overspending on these relationships
|
17 |
for a purpose -- a profitable purpose, but an
|
18 |
anticompetitively profitable purpose -- namely, knocking
|
19 |
my rival out of the product market, so its brand goes
|
20 |
away, and it cannot come back tomorrow and bother me
|
21 |
anymore.
|
22 |
MR. JACOBSON: But why should liability turn on
|
23 |
whether you did the math right? Why shouldn't liability
|
24 |
turn on whether the effects of the exclusion are
|
25 |
outweighed by the procompetitive aspects of the |
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|
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exclusive dealing?
|
2 |
DR. WILLIG: Well, the first step is to notice
|
3 |
that you are monopolizing, and in the hypothetical, you
|
4 |
are, otherwise, it is not an issue, but the next step
|
5 |
is, is there something good about this kind of set of
|
6 |
relationships and does it have to go this far? Under
|
7 |
your version of rule of reason, I do not know who is
|
8 |
going to sit back and make that judgment, but under the
|
9 |
no economic sense test, the benchmark is what would a
|
10 |
competitor do if the life's blood of one's competing
|
11 |
brand name were not at stake, what would be a sensible
|
12 |
business decision about the extent of exclusivity to
|
13 |
purchase from your dealer?
|
14 |
MR. JACOBSON: No, it depends on how you do the
|
15 |
math, how you calculate the cost, what variable costs
|
16 |
you include, what nonvariable costs you include, how you
|
17 |
expense the expenditure in terms of exclusivity. It
|
18 |
reduces to math something that is one step removed from
|
19 |
the analysis of whether there is an impact on
|
20 |
competition or not, and that is the problem with the
|
21 |
test.
|
22 |
DR. WILLIG: Well, I think it would be very
|
23 |
interesting to actually apply that same sort of
|
24 |
recognition of the practical difficulties to the stomach
|
25 |
test of what is too much in the way of purchased |
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|
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exclusivity for the sake of consumers, to weigh it
|
2 |
against the impact on the product market. How do you do
|
3 |
that weighing?
|
4 |
MR. BLUMENTHAL: I think a related question to
|
5 |
the group as a whole, try this proposition: No economic
|
6 |
sense is more administerable than a rule of reason test.
|
7 |
Agree or disagree?
|
8 |
MR. KRATTENMAKER: To what kind of case? Like
|
9 |
an above cost price cut that drives out rivals who are
|
10 |
not quite as efficient?
|
11 |
MS. McDAVID: Across the board?
|
12 |
MR. KRATTENMAKER: Or an exclusive dealing case
|
13 |
or a false advertising case?
|
14 |
MR. BLUMENTHAL: I offer it as an
|
15 |
across-the-board statement --
|
16 |
MR. KRATTENMAKER: Nobody agrees to that.
|
17 |
Nobody would treat the no economic sense test as an
|
18 |
across-the-board statement. If you destroy your rivals
|
19 |
by false advertising in a market where you were going to
|
20 |
be advertising anyway, because nobody can survive
|
21 |
without advertising, you just decide to put it "not" in
|
22 |
the ad, nobody can argue that there is a profit
|
23 |
sacrifice involved in there in any way other than
|
24 |
perhaps John Jacobson's point, as applied by sensible
|
25 |
people. Willig, Werden, and Melamed, they will figure |
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|
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it out.
|
2 |
MR. BLUMENTHAL: That may be a perfectly good
|
3 |
argument for why it is the wrong test, but just in terms
|
4 |
of administerability.
|
5 |
MR. KRATTENMAKER: I have never heard anybody
|
6 |
argue that you should apply a profit sacrifice test in
|
7 |
an above cost price point.
|
8 |
MR. KOLASKY: Two quick points: One is that
|
9 |
nobody's arguing I think that you should take any of
|
10 |
these tests, whether it is the no economic sense test or
|
11 |
the rule of reason, and apply it in a vacuum. You start
|
12 |
out with the fact that we do have a hundred years of
|
13 |
case law from which you can derive certain presumptions
|
14 |
and even rules in some cases, and so you start with that
|
15 |
framework, and you are using this rule of reason
|
16 |
framework to decide the cases that are not decided by
|
17 |
that set of presumptions and rules that have evolved
|
18 |
over a hundred years of jurisprudence.
|
19 |
Second, in terms of balancing, the way I always
|
20 |
think of it, and one of the questions I put to my
|
21 |
clients, is you are not balancing in a vacuum either or
|
22 |
thinking about, you know, two pans and which one weighs
|
23 |
more. The question you are asking is, what is the
|
24 |
likely net effect on output and on consumer welfare? Is
|
25 |
this conduct that, net-net, is likely to increase |
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|
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output, increase competition and increase output, or is
|
2 |
it conduct that is likely to raise prices and restrict
|
3 |
output? That is how you balance.
|
4 |
MR. JACOBSON: Ditto.
|
5 |
DR. ELHAUGE: I agree as well. I think it is
|
6 |
much less administerable. In fact, I think you have to
|
7 |
do the rule of reason output in order to do the profit
|
8 |
sacrifice test correctly, because you have to figure out
|
9 |
first whether the conduct was anticompetitive in order
|
10 |
to apply it. The other problem I guess is it makes the
|
11 |
case about the virtue of the defendant rather than about
|
12 |
the effects of their conduct in a certain way, and that,
|
13 |
it seems to me, is to obscure the utility of rule of
|
14 |
reason.
|
15 |
Maybe the only place where I would differ, it
|
16 |
seems to me the rule of reason is a good way to start to
|
17 |
develop more precise rules. Its utility, as you do it a
|
18 |
lot of times, it is the backup standard, but hopefully
|
19 |
it will lead to more and more clear rules as we apply
|
20 |
it.
|
21 |
DR. WILLIG: Let's talk for a minute about the
|
22 |
over/under cost pricing, because I think that is a good
|
23 |
example, and the way I like to look at that example is
|
24 |
to say that, yeah, if we had all the information in the
|
25 |
world, the firm did and counsel did and the agency and |
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|
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the court did, it might make sense to say that there is
|
2 |
above-cost predation, that there are price cuts above
|
3 |
cost that might really be aimed at just knocking off
|
4 |
competitors, and when those competitors are knocked off,
|
5 |
it is not good for the market, it is not good for
|
6 |
consumers, and protecting that sort of pricing would not
|
7 |
be useful.
|
8 |
But we all agree as a community that the kind of
|
9 |
information necessary to make that call is so impossible
|
10 |
to imagine happening, and asking our assistant to make
|
11 |
those case decisions based on five years of Ph.D.
|
12 |
analysis of elasticities on which nobody will agree even
|
13 |
after five years, that in view of the importance of the
|
14 |
right to drop prices and in view of the importance of
|
15 |
not getting every pricing case tied up in court
|
16 |
inconclusively for a decade, it makes a lot of sense to
|
17 |
make a rule of thumb, as Areeda Turner suggested, and
|
18 |
for that carry forward as the horseback rule of the day
|
19 |
in the area of predatory pricing.
|
20 |
I think it is conceivable that we develop such
|
21 |
rules of thumb in other areas of conduct as well,
|
22 |
stemming from consumer welfare, understanding that
|
23 |
competitive practices are generally good ones, which is
|
24 |
the no economic sense/sacrifice test, but driving toward
|
25 |
rough and ready understanding of what we are going to |
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|
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allow and where concerns will be raised in an everyday
|
2 |
practical context.
|
3 |
DR. BAKER: I want to say a couple things about
|
4 |
this. If the profit sacrifice or no economic sense test
|
5 |
differs from the reasonableness analysis, it is doing so
|
6 |
in order, as I said before, to put a thumb on the scales
|
7 |
in favor of defendants. Now, maybe there are some areas
|
8 |
where you worry very particularly about chilling
|
9 |
legitimate conduct, and predatory pricing may be one,
|
10 |
and there may be others, but it certainly does not make
|
11 |
any sense to do that across the board.
|
12 |
That is, in effect, what the profit sacrifice or
|
13 |
no economic sense tests do if they matter, and if they
|
14 |
do not matter, then we do not need them, and they also
|
15 |
have the disadvantage that Einer emphasized, that you
|
16 |
take your eye off the ball. You are not focusing
|
17 |
anymore on the harm to competition. You are focusing
|
18 |
on -- he had a very nice word -- the defendant's virtue.
|
19 |
I like that.
|
20 |
In any case, in terms of your administrability
|
21 |
point, even the price-cost test that we are so used
|
22 |
to -- and it is hard to think what else we would do in
|
23 |
the predatory pricing area -- has tremendous problems
|
24 |
with administrability. I mean, if you are going to use
|
25 |
some fact to create a presumption, which is, in effect, |
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|
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what we are doing with a price below cost, you want it
|
2 |
to be something that is easy to observe and something
|
3 |
that is related to the harm, and, again, cannot be
|
4 |
easily manipulated, and at least on the first two
|
5 |
categories, cost is not a very good -- price-cost is not
|
6 |
a very good measure.
|
7 |
I mean, it can often be impractical to observe
|
8 |
costs, particularly for multi-product firms, or when the
|
9 |
key decisions involve things like capacity addition or
|
10 |
expansion or entry. You know, this was the problem --
|
11 |
rather than incremental production, which is the problem
|
12 |
in American Airlines, and it is not at all clear that
|
13 |
that below-cost pricing itself is a good signal of
|
14 |
anything.
|
15 |
I mean, whenever you have a case with a price
|
16 |
that is below whatever the measure of cost is that we
|
17 |
permit the case to go forward, the defense is going to
|
18 |
have a good story about why the conduct is efficient,
|
19 |
and a lot of those stories might well be good. There
|
20 |
are all sorts of reasons that prices could appear to be
|
21 |
below cost, and that could be okay, but, you know -- I
|
22 |
mean, it could be accounting problems in how you are
|
23 |
recording the investments and R&D and advertising,
|
24 |
making costs look -- or depreciation, making costs look
|
25 |
high, and it could be that the actual prices -- the |
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price is low relative to whatever the measure is because
|
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the firms are making all sorts of investments in market
|
3 |
share or to induce people to try the product,
|
4 |
replacement sales, after-market sales, or, or create
|
5 |
scale economies or learning. There are all sorts of
|
6 |
good reasons that firms might price below costs, and it
|
7 |
still could be okay.
|
8 |
But by the same token, it could be above costs
|
9 |
and still -- and that does not necessarily mean
|
10 |
procompetitive, and Bobby just gave an example, I guess,
|
11 |
or at least alluded to the fact that there are examples
|
12 |
in the economics literature, and on top of that, there
|
13 |
is the difficulty in administering this price-cost test.
|
14 |
You know, you are arguing about defendant's cost
|
15 |
accounting, not about exclusion and harm to competition.
|
16 |
So, I mean, I am not sure we have any practical
|
17 |
alternative but to use the price-cost test in these
|
18 |
cases, but I am very troubled by it on administrability
|
19 |
grounds, and the same problems of administrability that
|
20 |
come up here are going to come up in any kind of analog
|
21 |
that generalizes the idea of below cost pricing to a
|
22 |
broader profit sacrifice or no economic sense test.
|
23 |
DR. WILLIG: How does rule of reason solve those
|
24 |
problems?
|
25 |
MR. JACOBSON: Because it looks at the net |
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effect on price and output, which is what the answer
|
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should be and the question should be from the outset.
|
3 |
That is how it solves those problems. It goes directly
|
4 |
to the point that you really care about. Why would you
|
5 |
take a circuitous shortcut that is so difficult to
|
6 |
administer that you will trip up on the way to get
|
7 |
there, rather than just asking the question you really
|
8 |
care about? That is why.
|
9 |
MR. KOLASKY: And also, the rule of reason test
|
10 |
allows you to take into account in doing your analysis
|
11 |
and applying the test the administerability issues and
|
12 |
the remedy issues. You know, if you look back at some
|
13 |
of the early articles by Don Turner in the fifties and
|
14 |
sixties about the rule of reason, that was part of what
|
15 |
he argued needed to be part of the application of the
|
16 |
rule of reason.
|
17 |
MR. BLUMENTHAL: Let me ask a couple of
|
18 |
questions about the application of the rule of reason in
|
19 |
this context, and, you know, I do not know that the
|
20 |
answer would be materially different from the answers
|
21 |
you would give me in a Section 1 context, so it may be
|
22 |
that your answer is, well, it is all the same as we are
|
23 |
used to, but let me at least try to focus it here.
|
24 |
The first proposition, I take it that the bottom
|
25 |
line, we are trying to balance procompetitive effect |
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against anticompetitive effect of a particular product,
|
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okay?
|
3 |
MR. JACOBSON: In the sense that Bill was
|
4 |
talking about.
|
5 |
MR. CALKINS: I do not think that is it.
|
6 |
MR. BLUMENTHAL: Okay.
|
7 |
MR. CALKINS: Indeed, you go back to Bill
|
8 |
Kolasky -- he says you do not balance until you get to
|
9 |
the last step, and you never get to the last step, and
|
10 |
so it is not really a balancing, five of these and four
|
11 |
of those; rather, it is simply a sequence of questions
|
12 |
like, the Joel Klein step-wise approach to the rule of
|
13 |
reason and all these other different things. But it is
|
14 |
not really a story about two scales to balance.
|
15 |
MR. BLUMENTHAL: I will adopt that. Whether we
|
16 |
deal with it as a series of screens and steps or whether
|
17 |
ultimately we get to the balance or not, what I really
|
18 |
wanted to tee up was the question, how does one deal
|
19 |
with uncertainty in measuring the effect?
|
20 |
Bill, in describing the application of the test,
|
21 |
spoke repeatedly about the likelihood, and recognizing
|
22 |
there is some significant uncertainty in what those
|
23 |
likelihoods are going to be, how do you factor that in?
|
24 |
Let me just say, I am raising that to tee up what is
|
25 |
really the ultimate question I wanted to raise, which is |
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whether the assessment of those likelihoods, the sort of
|
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discounts you would apply, how you would think about
|
3 |
false positives and false negatives, should that vary by
|
4 |
the type of conduct we are dealing with, or is that
|
5 |
something that itself can be applied to the general
|
6 |
standard? How should we think about that?
|
7 |
MR. KRATTENMAKER: I will start and say, if I
|
8 |
heard you right -- and it would be my fault if I
|
9 |
didn't -- you said how do we assess or measure the
|
10 |
effect --
|
11 |
MR. BLUMENTHAL: How do we deal with the
|
12 |
uncertainty?
|
13 |
MR. KRATTENMAKER: With the uncertainty, excuse
|
14 |
me, not the effect, and this is not the whole answer,
|
15 |
but I think part of it is.
|
16 |
Unlike Steve Calkins, I have never tried to read
|
17 |
all the cases, but from the ones I have read, what I
|
18 |
would like to suggest is that one of the ways you try to
|
19 |
deal with some of the uncertainty -- it goes back to
|
20 |
Einer's thing about the judges all said this stuff just
|
21 |
does not mean anything to me, and I am sorry, I do not
|
22 |
know what your reaction was, Einer, but mine was, it is
|
23 |
really not all that unclear.
|
24 |
So, I think you deal in part with the
|
25 |
uncertainty by defining carefully what it is that you |
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are worried about. It is things like defining what you
|
2 |
mean by a market and defining what you mean by things
|
3 |
like market power and deciding whether you mean
|
4 |
transitory or durable market power. In other words, the
|
5 |
first way you deal with uncertainty, I think, is to try
|
6 |
to decide what is it you are trying to be certain about,
|
7 |
and it has been my observation from looking at cases or
|
8 |
proposed cases that people might talk about here at the
|
9 |
Commission or in private practice, that oftentimes there
|
10 |
has not been a careful assessment of what we are talking
|
11 |
about.
|
12 |
It is one thing to say consumer welfare. It is
|
13 |
another thing to take it to another level to say let's
|
14 |
be careful what we mean by consumer welfare, what are
|
15 |
the elements of diminution to consumer welfare, and what
|
16 |
do you need to know about to measure that. So, that is
|
17 |
a partial response to your question. I think you deal
|
18 |
with some of the level of uncertainty, and I think it
|
19 |
has a practical application, you know, also in the sense
|
20 |
that you might not find so many kind of screwy appearing
|
21 |
cases if people had focused on things like is there a
|
22 |
market here? Is there a market on which somebody could
|
23 |
exercise market power? Is there some chance that this
|
24 |
firm gained or is acquiring or is maintaining market
|
25 |
power as a result of this conduct? |
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Is that responsive to your question, in part? I
|
2 |
will settle for in part.
|
3 |
MR. CALKINS: Bill, you are saying let's go talk
|
4 |
about competitive effect and -- and I think that the
|
5 |
true answer is that it is often very hard. You look at
|
6 |
Dentsply, right? Dentsply had exclusive dealing
|
7 |
arrangements, and then you sit around and you ask,
|
8 |
competitive effect? You say, well, these other firms
|
9 |
did not do very well; and the defendant says, sure,
|
10 |
because they were incompetent; and it is a very
|
11 |
difficult process.
|
12 |
It is not like -- there will be times when a
|
13 |
firm with monopoly power sees a rival coming along the
|
14 |
path, adopts some practice that is specifically designed
|
15 |
to exclude, and you can see how that works out. You can
|
16 |
conclude that the practice does not have any legitimate
|
17 |
justification, and you can feel pretty comfortable. But
|
18 |
there can be lots of times where competitive effect
|
19 |
is --
|
20 |
MR. KRATTENMAKER: That case will never be
|
21 |
reported in any reporter, because it will not get
|
22 |
anywhere. No, it is just a matter of probabilities, I
|
23 |
mean, with anything in life.
|
24 |
MR. CALKINS: This is not easy.
|
25 |
MR. KRATTENMAKER: We do not -- |
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DR. ELHAUGE: I guess on your question on
|
2 |
whether with some things we would be more worried about
|
3 |
false positives than others, I think the answer is yes,
|
4 |
and it is conduct that is unavoidable, particularly
|
5 |
every firm has price, the price it buys things at, the
|
6 |
price it sells things at, and decides who to sell it to.
|
7 |
So, those seem the three activities that we most worry
|
8 |
about over-deterrence, because we are concerned that we
|
9 |
are going to make prices -- cause people to elevate
|
10 |
prices to avoid antitrust liability or deal with
|
11 |
everybody no matter how inefficient it is to do so.
|
12 |
Conduct that is more avoidable, we have somewhat
|
13 |
less concern about that. So, you do not have to
|
14 |
condition your price on excluding rivals. You do not
|
15 |
have to have agreements for exclusive dealing or tying
|
16 |
agreements. So, it seems to me that more the conduct
|
17 |
is, in fact, conduct that every firm does not have to
|
18 |
engage in, the less we have concern, we worry about the
|
19 |
false positives.
|
20 |
MR. BAER: I would also say that, you know, if
|
21 |
you look at the false positive/false negative continuum,
|
22 |
we would all probably agree that, you know, you are
|
23 |
willing to tolerate some false negatives on competitor
|
24 |
collaboration, because it is more often likely to be
|
25 |
problematic, on balance. Most people would probably, |
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you know, be more worried about over-deterrence on
|
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horizontal mergers, but you might be willing to tolerate
|
3 |
coming a little bit on the over-deterring side of the
|
4 |
line, and so then you get into the Section 2 area.
|
5 |
Well, I mean, one area where I would be less
|
6 |
willing to tolerate a lot of false positives is areas
|
7 |
where the net result of the conduct is that prices are a
|
8 |
lot lower, and you would want to be very, very careful
|
9 |
before you adopted a rule that would deter a whole lot
|
10 |
of that conduct. You would want to be able, whether you
|
11 |
were doing a rule of reason balancing test or what, to
|
12 |
make sure you had a fairly confident sense that the net
|
13 |
effect of allowing that conduct to continue would
|
14 |
dramatically change the market and lock it up for the
|
15 |
dominant firm for the foreseeable future.
|
16 |
So, you know, for one, at least I would probably
|
17 |
be less willing to accept over-deterrence there, because
|
18 |
I think consumers more likely than not are going to
|
19 |
benefit from the conduct.
|
20 |
MR. JACOBSON: Let me add, though, I think the
|
21 |
problem is larger in the eyes of the enforcement
|
22 |
community than it is in the real world. Number one, in
|
23 |
litigation, defendants usually get summary judgment even
|
24 |
in rule of reason cases. Either the plaintiff has not
|
25 |
defined the market properly or the competitive effects |
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that they prove impacted only themselves rather than the
|
2 |
market as a whole. The myth that if you are in a rule
|
3 |
of reason case, it almost always goes to the jury, is a
|
4 |
myth. So, I think in a litigation context, it is
|
5 |
overblown.
|
6 |
It is more of a problem in the counseling
|
7 |
context, but even in the counseling context, my
|
8 |
experience is if the question you pose to the
|
9 |
businessperson is, do you think this is going to raise
|
10 |
prices in the marketplace, the businesspeople get that
|
11 |
and can at least as often as not guide their businesses
|
12 |
accordingly, and even when that is not true, I think you
|
13 |
go back to what Brandeis said in the hearings on the
|
14 |
Clayton Act before he was on the Bench, which is that if
|
15 |
you want me to tell you how close can I get to the line
|
16 |
without tipping over it, no, I cannot do that, but if
|
17 |
you want me to tell you what I can do that is safe, yes,
|
18 |
that I can do, and I think that is the case here.
|
19 |
MR. KOLASKY: Well, to follow up on that, I love
|
20 |
the reference back to Brandeis, because we all should
|
21 |
remember that Brandeis was one of the most vocal critics
|
22 |
of the Standard Oil decision, because he thought the
|
23 |
rule of reason did not provide efficient counsel or
|
24 |
guidance to business, and the result was, of course, he
|
25 |
lobbied for the Clayton Act, and I am not sure that any |
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of us think the Clayton Act did a particularly better
|
2 |
job than the rule of reason has, but the more serious
|
3 |
point is that, following up on John's comments and
|
4 |
Bill's, competitor collaborations are increasingly and
|
5 |
extremely common in today's economy where companies are
|
6 |
very often not pure rivals but are also suppliers to one
|
7 |
another, and I, at least, find that I have many more
|
8 |
counseling questions involving competitor collaborations
|
9 |
than I do single-firm conduct, and, you know, we have
|
10 |
confidence that the courts are going to be able to apply
|
11 |
the rule of reason in competitive collaboration cases,
|
12 |
notwithstanding the kind of uncertainty, Bill, that you
|
13 |
have referred to, which is every bit as present there as
|
14 |
it is in single-firm conduct cases.
|
15 |
So, you know, why do we think they will do any
|
16 |
worse job resolving the uncertainty in Section 2 cases,
|
17 |
where they have the guidance of the Supreme Court from
|
18 |
Trinko, that they have to take account of the potential
|
19 |
chilling effect of false positives, than they do in
|
20 |
Section 1 cases?
|
21 |
MS. McDAVID: Well, and Jonathan's statement
|
22 |
suggests that the false positive risk is somewhat more
|
23 |
ephemeral than is widely bandied about.
|
24 |
MR. BLUMENTHAL: Is that a shared view?
|
25 |
DR. ELHAUGE: Is what a shared view? |
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MR. BLUMENTHAL: That false positive risk is
|
2 |
more ephemeral than is commonly put forward.
|
3 |
MR. JACOBSON: Yes.
|
4 |
MR. KRATTENMAKER: Yes.
|
5 |
MR. BLUMENTHAL: It looks to me like the group
|
6 |
is a little bit tuckered out, and we probably ought to
|
7 |
do a recharge. Why don't we --
|
8 |
MR. KRATTENMAKER: Does that mean you didn't
|
9 |
like the answer?
|
10 |
DR. BAKER: A new panel for the next session.
|
11 |
MR. BLUMENTHAL: I do see the relief pitcher has
|
12 |
arrived back there. Why don't we break for 10 or 12
|
13 |
minutes and come on back, and we will pick up on
|
14 |
monopoly power or something like that.
|
15 |
(A brief recess was taken.)
|
16 |
MR. BLUMENTHAL: If I could ask everybody to
|
17 |
take their seats, we are going to resume, and let me
|
18 |
turn the floor over to the emcee for the rest of the
|
19 |
afternoon, Dennis Carlton.
|
20 |
MR. CARLTON: Okay, it is a pleasure to be here
|
21 |
and to be the moderator for such a distinguished panel.
|
22 |
I came in at the tail end of the last session where I
|
23 |
heard Bill say that everyone was tired and you should
|
24 |
take a break, and then he also told me that we, out of
|
25 |
the 15 pages of questions, we have gotten through two |
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|
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pages, so --
|
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MS. McDAVID: I thought we were still on page 1.
|
3 |
MR. CARLTON: -- so, I will do my --
|
4 |
DR. BAKER: With occasional peeks at the very
|
5 |
end.
|
6 |
MR. CARLTON: I will do my best, and to make
|
7 |
sure we get everybody's views, if we could sort of try
|
8 |
and maybe have two or three people talk about each topic
|
9 |
for a few minutes so we can cover a lot of topics, but
|
10 |
what I will do so that nobody feels they missed an
|
11 |
opportunity to say something that they really want to
|
12 |
say, at the very end, probably around 4:30, what I am
|
13 |
going to do is try and wrap up, and what I am going to
|
14 |
do is ask each one of you to pose the question you wish
|
15 |
either Bill or I had asked you, and then you can answer
|
16 |
it for a few minutes, just so we get your views on
|
17 |
probably what you think is the most important issue in
|
18 |
these hearings.
|
19 |
So, let me start off with a question -- and I
|
20 |
apologize, I do not know if we have asked you one of
|
21 |
these questions -- but it is this, it is the following:
|
22 |
In Section 2 cases, we have treble damages. We know
|
23 |
from the economic theory of damages that multiplication
|
24 |
is appropriate when you have difficulty detecting. Is
|
25 |
it people's views that we should change the multiple in |
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Section 2 cases, at least some Section 2 cases, and, in
|
2 |
particular, if, for example, there is an overt act that
|
3 |
everybody can see, is it people's views that we should
|
4 |
have only single damages?
|
5 |
So, anyone want to pick up on that? Yes.
|
6 |
DR. ELHAUGE: I do not think so. I think you
|
7 |
are right, detection is sort of the main thing, but
|
8 |
there is also adjudication costs or likelihood of
|
9 |
adjudication, but in addition, there is the fact that we
|
10 |
have treble damages, not necessarily treble the entire
|
11 |
consumer harm, so usually the overcharge is treble that
|
12 |
the defendant pays, not all of -- you do not get a
|
13 |
measure of the foregone sales, and that is a big part of
|
14 |
the loss. Prejudgment interest usually is not
|
15 |
available, and given how long these cases last, that is
|
16 |
a big factor.
|
17 |
I think Easterbrook once did some study showing
|
18 |
that when you took this into account, it went from at
|
19 |
least from treble to double, and you might get down to
|
20 |
single, too, if you also take into account the fact that
|
21 |
if you raise market prices, you may raise them for other
|
22 |
people. So, we think of it as treble damages and tend
|
23 |
to ally quickly that that means treble of the total harm
|
24 |
created, and that is not necessarily the case.
|
25 |
MR. CARLTON: But to a large degree, it would |
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suggest a different multiple between covert and overt;
|
2 |
whether it is one to three is a different question.
|
3 |
DR. ELHAUGE: Yes, I think that is right, but I
|
4 |
think it is not just detection. It is detection times
|
5 |
the odds of actually successful -- successfully
|
6 |
adjudicate -- in some cases it may be very obvious to
|
7 |
see, but nobody would bother to bring a case against it,
|
8 |
because it is too hard to get a class action, say, and
|
9 |
nobody else has standing, simple cases like that.
|
10 |
MR. CARLTON: Anyone else? Bobby?
|
11 |
DR. WILLIG: Yeah, I think we began to speak
|
12 |
earlier about another role for treble and multiplying
|
13 |
other than the difficulties of detection, and that is
|
14 |
deterrence, deterrence of the act which has been found
|
15 |
to be bad for the economy, and in the Section 2 context,
|
16 |
where remedies are sometimes very difficult to think of
|
17 |
in advance, and even if we can think of them, very hard
|
18 |
to hold the liable firm to after the fact. We have
|
19 |
examples of that phenomena all the time.
|
20 |
Deterrence is a better remedy for the entire
|
21 |
context, treble, as well as other institutions, like the
|
22 |
private case follow-ons, for example, and the follow-ons
|
23 |
to the follow-ons, help to deter, and if we have good
|
24 |
standards -- and we seem to disagree about what they
|
25 |
are -- but if we had good standards, that would be a |
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good thing, to deter those practices about which
|
2 |
liability would be found.
|
3 |
MS. McDAVID: Well, and I think Einer's point
|
4 |
about the absence of prejudgment interest is also well
|
5 |
taken. These cases, after all, tend to be the Jarndyce
|
6 |
v. Jarndyce of the antitrust world, and as a
|
7 |
consequence, if you would apply interest for the
|
8 |
duration of the harm to the point of final judgment, who
|
9 |
knows how they would come out.
|
10 |
MR. KRATTENMAKER: I am having a little trouble
|
11 |
following the conversation, because I am assuming we are
|
12 |
starting from the baseline that in almost all other
|
13 |
areas of the law, we do not have treble damages.
|
14 |
MR. CARLTON: Well --
|
15 |
MR. KRATTENMAKER: I am trying to figure out
|
16 |
what made it special.
|
17 |
DR. ELHAUGE: Well, we have punitive damages for
|
18 |
a lot of torts. We have treble damages for RICO
|
19 |
violations. So, there is a lot of -- I mean, sometimes
|
20 |
there is a conscious effort to bring down the punitive
|
21 |
damages to some multiple, but that is a standard
|
22 |
deterrence mode.
|
23 |
MR. KRATTENMAKER: Well, I mean, I just -- if we
|
24 |
are talking about ordinary tort, contract, property,
|
25 |
landlord-tenant law, whatever, we do not start from the |
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proposition that you owe three times damages. Dennis
|
2 |
started by saying that the literature would teach that
|
3 |
this is an unusual thing to do, that would generally be
|
4 |
tied to the -- something about the facts of the case,
|
5 |
not the kind of law involved.
|
6 |
MR. CARLTON: Yes. If you focus on
|
7 |
deterrence -- no, you are absolutely right. If you
|
8 |
focus on deterrence, you know, taking what Einer said on
|
9 |
lost consumer surplus --
|
10 |
MR. KRATTENMAKER: Right, I think antitrust is
|
11 |
important, but why is it more important to deter
|
12 |
violations of the antitrust laws than of the securities
|
13 |
laws or the labor laws or the National Security Act? I
|
14 |
am not sure I know.
|
15 |
MR. JACOBSON: Well, let me, first of all,
|
16 |
incorporate by reference the AMC report on this in my
|
17 |
current statement and --
|
18 |
MS. McDAVID: All 400 pages?
|
19 |
MR. JACOBSON: Yes.
|
20 |
MR. CALKINS: Including Dennis' footnote
|
21 |
dissent?
|
22 |
MR. JACOBSON: No. So, Dennis knows my views on
|
23 |
this, and I will just be very brief, which is that the
|
24 |
treble damages are there for the principal reason of
|
25 |
inducing private enforcement of the antitrust laws. |
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That is, in part, a deterrence factor, but it is, in
|
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part, getting private individuals, given that the
|
3 |
Government has limited resources and in recent years
|
4 |
limited inkling to enforce Section 2, to undertake the
|
5 |
enormous effort of putting together an antitrust case at
|
6 |
great risk in a world where standing rules, very
|
7 |
appropriately, are designed to tightly cabin the number
|
8 |
of private litigants that can proceed, in which, you
|
9 |
know, summary judgment, there is a different standard in
|
10 |
antitrust, and, again, I think it is a good thing, but I
|
11 |
think to compensate from that, to have the law enforced,
|
12 |
you absolutely have to have private enforcement, and you
|
13 |
do not have private enforcement of antitrust without
|
14 |
treble damages.
|
15 |
MS. McDAVID: I think the European experience
|
16 |
right now, with the study that they are doing on private
|
17 |
enforcement, takes you to that question. Private
|
18 |
enforcement is hypothetically available in Europe, but
|
19 |
given the absence of a whole series of mechanisms, one
|
20 |
of which is the absence of treble damages or some
|
21 |
multiplier, means that there just is not any private
|
22 |
enforcement.
|
23 |
MR. CARLTON: Yes, although what is interesting
|
24 |
about most of the responses is they are talking about
|
25 |
the cost of bringing an antitrust action and also |
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talking about the incentive to bring one, which I think
|
2 |
is completely appropriate, but what has always struck me
|
3 |
as a bit odd is that the literature, the economic
|
4 |
literature, although those points are certainly
|
5 |
recognized, it is the detection probability that is most
|
6 |
often used to justify a multiple. These other things
|
7 |
are understood, and it does not mean you cannot build a
|
8 |
model that includes them, but it does suggest that
|
9 |
unless -- the costs of bringing the lawsuit is the
|
10 |
hurdle rather than the gain or the harm the action
|
11 |
creates.
|
12 |
You would think that there should be different
|
13 |
multiples depending upon the detection probability, and
|
14 |
whether it is one, one and a half, two, or overt and a
|
15 |
different multiple for covert, I do not know, but it did
|
16 |
strike me -- and John made reference to the AMC
|
17 |
hearings -- it did strike me as odd that I was so much
|
18 |
in the minority that these multiples should depend on
|
19 |
the type of act.
|
20 |
MR. CALKINS: Once you start fine tuning it,
|
21 |
though, you have to reduce the multiple when it is
|
22 |
following onto a successful government prosecution, and
|
23 |
then you have to reduce it by perhaps a different amount
|
24 |
if there is a report in the newspaper that there is a
|
25 |
government investigation -- and, you know, could we |
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construct a world wherein you did it differently and you
|
2 |
took into account various interests, and would we have a
|
3 |
different set of legal rules? Yes. Would it be better
|
4 |
in some ways? Perhaps. It ain't going to happen.
|
5 |
MR. CARLTON: Yeah, I think it may not happen.
|
6 |
I think it overstates the case to state it should be so
|
7 |
finely graded. I mean, two multiples is better than
|
8 |
one, and I would be happy with two. I do not need an
|
9 |
infinite number, but --
|
10 |
DR. ELHAUGE: I was going to say, I think there
|
11 |
is a distinction between detection of the conduct and
|
12 |
detection of whether it has anticompetitive effects,
|
13 |
because there is some conduct that cartels, in many you
|
14 |
have to detect whether it occurs, and this may create a
|
15 |
detection problem, but for monopolist conduct, it is
|
16 |
often overt in the sense you mean, but the fact that you
|
17 |
know the conduct occurred does not mean you know whether
|
18 |
it is anticompetitive, and you may not know until you
|
19 |
incur all the costs of discovery and --
|
20 |
MR. CARLTON: Yes, that is actually a good
|
21 |
point. Now, Bobby raised something about remedies, so I
|
22 |
guess one question is, what are your views on whether
|
23 |
the Government should bring a Section 2 case unless, in
|
24 |
advance, it can figure out what the remedy is? Should
|
25 |
the Government have the right to fine people, which I |
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think it does not in a Section 2 case, or should it say,
|
2 |
"I cannot figure out a remedy, so let them keep doing
|
3 |
it"?
|
4 |
DR. WILLIG: That makes it real cheap for the
|
5 |
follow-on cases, and that provides the deterrent in the
|
6 |
first place. Once the law is clear, the public case can
|
7 |
accomplish that.
|
8 |
MR. CARLTON: Right. So, private remedies
|
9 |
following on a government case finding liability -- in
|
10 |
which there is liability found, even if the Government
|
11 |
cannot articulate a remedy.
|
12 |
DR. WILLIG: And then creating a good precedent
|
13 |
and a clear precedent for subsequent behavior.
|
14 |
DR. ELHAUGE: Plus the Government might possibly
|
15 |
be able to get disgorgement of profits as an equitable
|
16 |
measure.
|
17 |
MS. McDAVID: But I think that as a practical
|
18 |
matter, the agencies do try to think through the
|
19 |
question of remedy in terms of determining whether to
|
20 |
exercise the prosecutorial discretion and invest
|
21 |
resources in this particular case, because perhaps there
|
22 |
are better places to spend it if they cannot accomplish
|
23 |
anything at the other end. Teeing up a private lawsuit
|
24 |
is probably not on the list of agency priorities.
|
25 |
MR. CALKINS: Just to be a little contrary, I |
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cannot picture a good government enforcer saying that I
|
2 |
think this is illegal, and I cannot think of any good
|
3 |
thing to do about it, but I am going to sue and just
|
4 |
hope to win and have the judge say, "You win, thanks
|
5 |
very much, go away." I would assume that at the end of
|
6 |
the day, the Government is going to ask for some remedy,
|
7 |
and I would think that as a matter of good government,
|
8 |
the Government ought to think in advance about what that
|
9 |
remedy is, and if you cannot look in the mirror and say
|
10 |
that if you win, the world will be a better place
|
11 |
because of something that is going to happen in this
|
12 |
lawsuit -- well, then, you probably should not be
|
13 |
bringing that lawsuit.
|
14 |
MR. CARLTON: I guess the hard question that you
|
15 |
raise is, let's suppose in the context of an individual
|
16 |
case, whatever remedy you can conceive of would not make
|
17 |
things better but would actually make things worse. On
|
18 |
the other hand, it would set a precedent for deterrence,
|
19 |
which was what Bobby was talking about earlier. Then it
|
20 |
seems to me a more difficult question, and I suspect
|
21 |
most people would be unlikely to impose a remedy that
|
22 |
makes things worse in a particular case would be my
|
23 |
hunch.
|
24 |
MR. BAER: Although they might end up with a
|
25 |
remedy that, you know, that that is an effort to do |
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something, and really, at the end of the game, from the
|
2 |
point of the view of the agency enforcement's objective,
|
3 |
is to establish the precedent. If you look at what the
|
4 |
FTC has just concluded in its Rambus standard-setting
|
5 |
case, you know, they went through an elaborate focus on
|
6 |
whether the conduct at the end of the day constituted
|
7 |
illegal conduct under Section 2 and concluded it did,
|
8 |
wrote a very strong, forceful opinion, and then found
|
9 |
itself tied in total knots about what to do with regard
|
10 |
to remedy.
|
11 |
They ended up allowing a limited royalty to be
|
12 |
collected, but only on sales that occur from the date of
|
13 |
the entry of the order, and 90-95 percent of the
|
14 |
products have already been sold. So, Rambus really, at
|
15 |
the end of the day, has gotten a slap on the wrist. It
|
16 |
is going to be allowed on future sales to collect a very
|
17 |
small royalty, but it is going to be able to go to court
|
18 |
and collect all the back royalties it claims it is owed,
|
19 |
which is billions of dollars, and, you know, you
|
20 |
could -- that, to me, was a mistake. Obviously I was
|
21 |
involved in the case and have some strong views on it,
|
22 |
but at the same time, you could make the argument, which
|
23 |
is I think your point, Dennis, is at the end of the day,
|
24 |
in terms of a standard of conduct that will cause people
|
25 |
to behave perhaps better in the course of |
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standard-setting organizations, there is a marker laid
|
2 |
down there which may have some general deterrence,
|
3 |
although if, in fact, at the end of the day, you would
|
4 |
be allowed to keep your overcharges, maybe you do not
|
5 |
think twice about it.
|
6 |
MR. JACOBSON: Dennis, I think if the only
|
7 |
remedy you can think of would harm consumers, then there
|
8 |
is something wrong with the liability case. So, I think
|
9 |
if you are facing that scenario, I think you need to
|
10 |
take another look at the liability case and see whether
|
11 |
there is really a case to be brought.
|
12 |
MR. CARLTON: Well, it is a little tricky
|
13 |
between a monopolization case when a monopoly has not
|
14 |
been established and a person is being snuffed out. If
|
15 |
you could have stopped it earlier, it would have helped
|
16 |
consumers, but now you cannot. They are guilty of
|
17 |
monopolization. What are you going to do? I mean, that
|
18 |
was what I had in mind.
|
19 |
The benefit, I think, you know, the Rambus case
|
20 |
is a good example where you are hopefully setting
|
21 |
precedent to prevent future harms from occurring or you
|
22 |
forgo a remedy in a particular case.
|
23 |
MR. JACOBSON: It would depend what the conduct
|
24 |
was in that case, but normally -- my firm represents
|
25 |
Rambus, so I will not comment on Bill's point on that |
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case -- but normally you would think about, you know,
|
2 |
royalties in cases of intellectual property-related
|
3 |
violation. I thought the Judge Jackson remedy in
|
4 |
Microsoft was a sound remedy. I think the main
|
5 |
beneficiaries of that, candidly, would have been the
|
6 |
shareholders of Microsoft. Obviously management thought
|
7 |
differently, but I think it is an unusual Section 2 case
|
8 |
that has a strong liability basis that yields no
|
9 |
productive remedy.
|
10 |
MR. CARLTON: Let me turn to some specific
|
11 |
topics, and one I wanted to turn to was exclusive
|
12 |
dealing, and I want to use exclusive dealing to pose a
|
13 |
question.
|
14 |
Under a rule of reason analysis, we often say we
|
15 |
weigh the procompetitive effects against the
|
16 |
anticompetitive effects and then come to a decision, and
|
17 |
I am wondering if that is an accurate characterization
|
18 |
of not what is said, but what is done, and whether a
|
19 |
weighing of procompetitive benefits verse
|
20 |
anticompetitive harm really ever gets done in these
|
21 |
Section 2 cases or whether we do something a bit
|
22 |
different, which is try and figure it out and then say
|
23 |
there are no benefits, there are only costs, you cannot
|
24 |
do it; or the reverse, there are only benefits, there
|
25 |
are no costs, so you can do it. |
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MS. McDAVID: Well, we talked about it in terms
|
2 |
of burden-shifting at the very beginning of the program,
|
3 |
and in the sense of the Microsoft Court of Appeals
|
4 |
opinion.
|
5 |
MR. KRATTENMAKER: No court has ever written an
|
6 |
opinion saying, now that it is all over, we find that
|
7 |
there are these harms and these efficiencies and we are
|
8 |
now going to weigh them and we are going to choose
|
9 |
between the two.
|
10 |
MR. CARLTON: Yes, that is my sense.
|
11 |
MR. KRATTENMAKER: Bill explained -- well, Bill
|
12 |
can say it better than I can -- they changed the earlier
|
13 |
step analysis to avoid that.
|
14 |
MR. KOLASKY: The point we were making earlier
|
15 |
was that you have basically a step-wise analysis. I
|
16 |
disagreed with the way that Joel Klein defined the
|
17 |
steps, but the term is exactly right. The rule of
|
18 |
reason involves a step-wise analysis where you first
|
19 |
look at how serious are the anticompetitive harms, what
|
20 |
are the procompetitive justifications, are they
|
21 |
credible, and if they are, the plaintiff then has the
|
22 |
burden of trying to show that the defendant could have
|
23 |
achieved those same objectives in a less anticompetitive
|
24 |
manner, but the real key is that the degree of scrutiny
|
25 |
that you apply according to the strength of the showing, |
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so that you have what Justice Souter called an inquiry
|
2 |
meet for the case. The stronger the showing of
|
3 |
anticompetitive harm, the more closely you are going to
|
4 |
scrutinize the procompetitive justifications that are
|
5 |
offered.
|
6 |
MR. CARLTON: Yeah.
|
7 |
MR. KRATTENMAKER: And the more likely you are
|
8 |
to have found some other way to have done it, find some
|
9 |
less restrictive alternative, and that is why they avoid
|
10 |
that ultimate fourth question or how they avoid it,
|
11 |
overtly balancing.
|
12 |
MR. JACOBSON: Well, and just to close that off
|
13 |
and to restate what Bill said earlier, the ultimate
|
14 |
inquiry into net effect on competition, is the net
|
15 |
effect of this practice going to increase or decrease
|
16 |
output -- in particular, are prices, quality-adjusted,
|
17 |
going to go up or not -- that that is where the
|
18 |
balancing takes place in determining whether there is an
|
19 |
output restriction or not. If there is no output
|
20 |
restriction, there is no ephemeral balancing to be done.
|
21 |
MR. CALKINS: The problem I have with this is
|
22 |
that it sounds nice, and I do not have any trouble with
|
23 |
any of it, but I am not sure that is what really
|
24 |
happens. I mean, take exclusive dealing, right? There
|
25 |
are a whole series of cases where a judge says, ah-ha, |
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here is a contract -- it is a short-term contract -- it
|
2 |
is less than a year, and, therefore, I conclude that it
|
3 |
is procompetitive, and I am done.
|
4 |
One of the things that I like about the Dentsply
|
5 |
case is that the Government won that case even though
|
6 |
those contracts were terminable, as I recall, either on
|
7 |
notice or in a short period of time, and the judge was
|
8 |
able to say, no, harm can be lessened if reality is that
|
9 |
those dealers are not about to give up dealing with
|
10 |
Dentsply, and so even though it is terminable on short
|
11 |
notice, an exclusive dealing clause can harm
|
12 |
competition.
|
13 |
So, although we can sit here and talk about --
|
14 |
you know, it is nice, look at this and look at this --
|
15 |
the hard part often is not really that. It is how do
|
16 |
you decide whether this particular arrangement is
|
17 |
lessening competition or likely to lessen competition,
|
18 |
and it becomes all too easy for people, I think, to go
|
19 |
off the track one way or the other in trying to sort
|
20 |
that out.
|
21 |
MR. KOLASKY: I guess the point is -- I mean,
|
22 |
you are absolutely right, the Court did the right thing
|
23 |
to look at whether the exclusives in that case had
|
24 |
teeth -- sorry.
|
25 |
MR. CALKINS: The question was whether they were |
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|
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"edentulous."
|
2 |
MR. KOLASKY: Yes. But the point is -- and
|
3 |
actually, exclusive dealing is a perfect model for this,
|
4 |
I think -- you know, the courts over the years have
|
5 |
basically evolved a presumption, developed a
|
6 |
presumption, that if you have short-term contracts that
|
7 |
are terminable in less than a year, they are unlikely to
|
8 |
have a durable anticompetitive effect.
|
9 |
On the other hand, it is a rebuttable
|
10 |
presumption. It is not a conclusive presumption. So,
|
11 |
the plaintiff has the opportunity, as the Justice
|
12 |
Department did in Dentsply, of showing that,
|
13 |
notwithstanding that the exclusives are nominally
|
14 |
terminable, as a practical matter, the distributors have
|
15 |
to carry Dentsply teeth or dentures, and, therefore, the
|
16 |
exclusives have it.
|
17 |
MR. CARLTON: I wanted to follow up on the point
|
18 |
about the length of the contract and the notion that the
|
19 |
distributorship contracts are terminable at will.
|
20 |
Courts have often placed a reliance on that when, what
|
21 |
is interesting, is, if anything, the economics
|
22 |
literature, especially the recent economics literature,
|
23 |
has gone in a completely opposite direction, saying it
|
24 |
is not a long-term tie-up of the dealerships that is the
|
25 |
issue; it is the simultaneous incentives created by the |
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large market power that the incumbent has, and in light
|
2 |
of that, those incentives make everybody want to deal
|
3 |
with him. That is the exclusion.
|
4 |
I am wondering, from your comments, can we infer
|
5 |
that the courts are relaxing their view about that
|
6 |
presumption, that duration is key, or is that still
|
7 |
going to remain?
|
8 |
MR. JACOBSON: Dennis, let me take a quick shot
|
9 |
at that. The one-year presumption starts with the
|
10 |
remedy in motion picture advertising back 50 years ago,
|
11 |
over 50 years ago, and it is from that that courts later
|
12 |
extrapolated a one-year presumption in these cases.
|
13 |
Now, what is important to recognize is that the
|
14 |
law developed when exclusive dealing arrangements were
|
15 |
subject to attack under much smaller market shares than
|
16 |
you have today. So, when you are dealing with a firm
|
17 |
with a 15 percent market share, then you are really
|
18 |
going to want to insist much harder on longer term
|
19 |
exclusives.
|
20 |
Now that the law has evolved to require much
|
21 |
more significant market shares of the defendant and much
|
22 |
more significant foreclosure in the real world, then the
|
23 |
duration issue has less importance and less centrality
|
24 |
than it used to have, and it has been informed, I
|
25 |
believe, by the economic advances that focus more on the |
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incentives than, rather, on the specific terms of the
|
2 |
contract.
|
3 |
DR. WILLIG: From the point of view of those
|
4 |
incentives, the question is whether the economics that
|
5 |
says the degree of scale economies is all important for
|
6 |
judging the competitive consequences of the scope of the
|
7 |
exclusivity, has that made its way into the courtroom
|
8 |
yet?
|
9 |
MR. JACOBSON: Has it made its way into the
|
10 |
courtroom? Yes. Has it made its way into Federal
|
11 |
Supplement and F.3d?
|
12 |
MS. McDAVID: Or Antitrust Law Developments?
|
13 |
MR. JACOBSON: Well, it has made its way into
|
14 |
Antitrust Law Developments, but no, the cases have not
|
15 |
really caught up with it.
|
16 |
DR. ELHAUGE: On this point, I agree with you
|
17 |
totally about the economic literature. It does not
|
18 |
really suggest terminability should matter, because that
|
19 |
was suggested, for some reason, the economic incentives
|
20 |
to enter into these agreements are different from ones
|
21 |
to not terminate, but I think I disagree that the law is
|
22 |
clear. I mean, there are some lower court cases that
|
23 |
have cited treatise to this effect, but, in fact, the
|
24 |
Supreme Court authority is pretty clear.
|
25 |
There are a number of Supreme Court cases, |
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including the FTC Brown Shoe case, after motion
|
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pictures, that said, you know, it did not matter, and
|
3 |
that case was voluntarily terminable at any time. The
|
4 |
motion pictures case was actually just about the
|
5 |
remedy -- clearly they took a remedy in that particular
|
6 |
case. So, we kind of have an area where somehow
|
7 |
everybody forgot about the old Supreme Court authority.
|
8 |
There is some recent appellate authority that
|
9 |
just sort of lobbed onto this nice presumption, but this
|
10 |
is one of those examples I think that I was talking
|
11 |
about earlier of a silly formalism that is not really
|
12 |
well based in economics, before you came here, that we
|
13 |
need to avoid. Unless we can base it in some sound
|
14 |
economic theory, it shouldn't be limiting the
|
15 |
application of antitrust law.
|
16 |
MR. JACOBSON: Let me just add, though, that the
|
17 |
silly court of appeals decisions start off with Dick
|
18 |
Posner in Roland Machinery, for what it is worth.
|
19 |
MR. KOLASKY: I also want to come back to a
|
20 |
theme that we started out talking about, and that is the
|
21 |
importance of needing some presumptions, at least, so
|
22 |
that we can counsel our clients and that companies have
|
23 |
a better sense of how to shape their -- structure their
|
24 |
conduct. So, the real question is, even if the
|
25 |
economics literature has evolved this new way of |
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thinking about exclusive dealing arrangements that are
|
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terminable at will, are we sufficiently confident with
|
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that that we want to abandon what is a relatively
|
4 |
administrable presumption, that in the real world has
|
5 |
helped a great deal, I think, in helping clients figure
|
6 |
out how to structure their exclusive dealing
|
7 |
arrangements so that they are less obviously
|
8 |
anticompetitive.
|
9 |
DR. ELHAUGE: I am just not sure they are less
|
10 |
anticompetitive just because they are terminable. I
|
11 |
think it is a misguided presumption. It may give
|
12 |
defense false hope and lead them into liability that
|
13 |
they could well be advised to avoid.
|
14 |
MS. McDAVID: Well, the temporal nature of an
|
15 |
exclusive dealing arrangement is just part of the
|
16 |
overall foreclosure analysis, and I think when the
|
17 |
courts began to grapple with the temporality issue, it
|
18 |
was part of the move away from Standard Stations, where
|
19 |
we had this de minimus foreclosure being held unlawful,
|
20 |
when, in fact, if they had focused on the fact that
|
21 |
everyone was doing the same kind of practice, they might
|
22 |
have gotten to illegality. But it really is about the
|
23 |
extent of foreclosure, and duration is part of that.
|
24 |
MR. CARLTON: Yes, although it seems like there
|
25 |
are really two separate forces going on. One is if I |
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have a long-term contract with all of the distributors
|
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and there is no entry, I am really the monopolist of
|
3 |
distribution, and no one else can get in unless I charge
|
4 |
them a monopoly price, and it is hard to keep them out.
|
5 |
An alternative mechanism is simply there are economies
|
6 |
of scale in distribution, and I do not have any
|
7 |
long-term contracts, but I am the big guy on the block,
|
8 |
and everybody has to use me, and I have a contractual
|
9 |
term that forces people to choose between me and my
|
10 |
rival, and they always choose me.
|
11 |
So, let me turn to a question about refusals to
|
12 |
deal, and I am curious whether there is anyone on the
|
13 |
panel who thinks that the Essential Facilities Doctrine
|
14 |
should be a doctrine that ultimately the Supreme Court
|
15 |
endorses, or should we just get rid of it? And I guess
|
16 |
related to that is whether sort of the decision in
|
17 |
Trinko, which I think pretty well establishes that
|
18 |
rivals have no duty to deal with other rivals except in
|
19 |
rare exceptions. Even there, I think the Court is
|
20 |
wrong, but I am curious what other people think.
|
21 |
So, one, do people think the Essential
|
22 |
Facilities Doctrine really should disappear forever from
|
23 |
now, and two, whether they think that the Trinko
|
24 |
standard is the right standard as I have interpreted it?
|
25 |
MR. JACOBSON: As you know, I have great |
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difficulties with the Trinko case, so let me start
|
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first. I think most would agree, and I certainly would
|
3 |
agree, that the Essential Facilities Doctrine as an
|
4 |
independent basis of liability does not belong. I do
|
5 |
think in determining whether there has been an attempt
|
6 |
to monopolize an adjacent market, that the inquiries
|
7 |
that you make in an essential facilities analysis are
|
8 |
relevant and appropriate, and one area where I think the
|
9 |
law and the enforcement, particularly of late, has been
|
10 |
lax is in cavalierly accepting the single monopoly
|
11 |
profit assumption as dispositive in adjacent market
|
12 |
cases.
|
13 |
Although it was correct to throw out the Berkey
|
14 |
Photo Doctrine, that an attempt to gain a competitive
|
15 |
advantage in a second market could be a basis for
|
16 |
liability, I do think there is a problem, depending on
|
17 |
the nature of the conduct, with using monopoly power in
|
18 |
one market to monopolize a second market. The Essential
|
19 |
Facilities Doctrine, one of the inquiries that it makes
|
20 |
is one way of approaching that.
|
21 |
I do not think Trinko really articulates a
|
22 |
standard. I do think that in the context of refusals to
|
23 |
deal in the same market with a rival, the Aspen context,
|
24 |
that there has to be, you know, a very, very, very
|
25 |
narrow stroke, if any, of liability, but I think in the |
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adjacent market context, we are talking about a much
|
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different problem.
|
3 |
DR. ELHAUGE: To me I think the answer depends
|
4 |
on what we think Trinko means, and other than it is at
|
5 |
or near Aspen, maybe beyond or before, I am not even
|
6 |
sure, I am not exactly sure. If we read it to mean that
|
7 |
discrimination among outsiders on the basis of rivalry,
|
8 |
that is, you sell to some outsiders voluntarily but not
|
9 |
to rivals, if that is a necessary condition, then I
|
10 |
agree with Trinko and think that the Essential
|
11 |
Facilities Doctrine is mistaken because it does not
|
12 |
incorporate that requirement.
|
13 |
But if you think that the key part is the other
|
14 |
part of Trinko that emphasizes termination of rivals and
|
15 |
that was emphasized in Aspen, that actually, it seems to
|
16 |
me, is a misbegotten notion. It's like confusing tenure
|
17 |
for law professors. It seems to me that essentiality is
|
18 |
actually a better test than whether I once dealt with
|
19 |
them and have now terminated them, because after all, in
|
20 |
Aspen Ski, it was not essential -- the mountain still
|
21 |
remained in the market. So, it is not clear to me why
|
22 |
we wouldn't be asking if the Essential Facilities
|
23 |
Doctrine is narrower than the Aspen doctrine.
|
24 |
MR. CARLTON: Do people regard the Essential
|
25 |
Facilities Doctrine as an alternative to regulation and |
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that, therefore, it should be preserved, or do they
|
2 |
think that that is a dangerous route to go down in which
|
3 |
you have judges, in a sense, determining the terms on
|
4 |
which one rival deals with another?
|
5 |
DR. WILLIG: I would agree with John that this
|
6 |
is all properly viewed under a good analysis under
|
7 |
Section 2, that the kinds of fact patterns that arise
|
8 |
and the old standards of essential facilities are fact
|
9 |
patterns that should be analyzed under appropriate use
|
10 |
of essential facilities, and that might come out either
|
11 |
way depending upon the fine-grain details of the case.
|
12 |
I think there are lots of conceivable instances
|
13 |
where we do not want to see traditional public utility
|
14 |
style regulation applied to a bottleneck, because it is
|
15 |
not pervasive enough, it is not long-lived enough, but
|
16 |
where nevertheless there may be antitrust issues, and so
|
17 |
I am thoroughly agreeing with John, strange though it
|
18 |
feels to agree with learned counsel.
|
19 |
MR. JACOBSON: I made economic sense for once.
|
20 |
DR. WILLIG: But do not sacrifice on my part.
|
21 |
DR. BAKER: I think I am more or less in the
|
22 |
same place. It seems to me the question about you want
|
23 |
to preserve any role for the Essential Facilities
|
24 |
Doctrine has to do with whether -- a policy question
|
25 |
about whether you want to use the antitrust laws in |
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certain kinds of natural monopoly settings rather than
|
2 |
creating a commission, and there are pros and cons about
|
3 |
that, and the modern trend is to not to do that, but,
|
4 |
you could think about it.
|
5 |
I mean, I do not think I have anything to say
|
6 |
other than spotting it as a policy question, although on
|
7 |
the question of refusals to deal generally, it seems to
|
8 |
me that with rivals, that Aspen is still the law, and
|
9 |
that Trinko reaffirms it, maybe at the outer limits, but
|
10 |
it is still the law, and if you have a termination of a
|
11 |
rival and it harms competition, I think there was a
|
12 |
pretextual justification in -- as was in Dentsply, too,
|
13 |
for -- so, there was no good business justification for
|
14 |
doing it. It is a perfectly legitimate basis for
|
15 |
inferring harm to competition if a monopolist excludes a
|
16 |
rival without a good justification.
|
17 |
MR. KOLASKY: I would just add, I think my view
|
18 |
may be at the extreme end of this discussion, is after
|
19 |
Trinko, the essential facilities RIP, rest in peace, and
|
20 |
I do not think there really is anything left of the
|
21 |
Essential Facilities Doctrine, and I hope that it will
|
22 |
ultimately be interred, but I do think that the small
|
23 |
window that the Supreme Court left open in Trinko for
|
24 |
finding a refusal to deal with rivals to be a violation
|
25 |
of Section 2 is an important one, and I think that the |
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key thing is the element that the Supreme Court
|
2 |
mentioned there and that John alluded to, and that is
|
3 |
the element of discrimination, that, you know, the
|
4 |
refusal to sell to rivals on the same terms that you are
|
5 |
selling to the public generally, and one of the reasons
|
6 |
why that is so important is that that then gives you an
|
7 |
administrable remedy.
|
8 |
The big concern I have with the Essential
|
9 |
Facilities Doctrine or any kind of refusal to deal as a
|
10 |
basis for a Section 2 violation is, you know, how does
|
11 |
the court enforce the terms of access without becoming a
|
12 |
regulator? And that is not a role I think we want the
|
13 |
antitrust courts to play, but so long as you have the
|
14 |
discrimination element present, as it was in Aspen, then
|
15 |
a court could impose a compulsory duty to deal.
|
16 |
MS. McDAVID: Absent some preservation of some
|
17 |
duty to deal, depending on the circumstances, then we
|
18 |
are throwing ourselves into a regulatory regime and all
|
19 |
the things that go with it, including capture. The
|
20 |
preference for regulation was one of the things about
|
21 |
the Trinko decision that puzzles me, frankly, given all
|
22 |
we have learned about regulation and the fact that we
|
23 |
all thought we were moving to a deregulated world in
|
24 |
which markets worked.
|
25 |
MR. CARLTON: I guess the real question is, do |
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you think there could be a market solution when you have
|
2 |
to have access when there is a claim that a rival has
|
3 |
been deprived of it? And I take Bill's point to be
|
4 |
sometimes that may be easy to do in some fact patterns,
|
5 |
but there are clearly other fact patterns where I think
|
6 |
that would be quite difficult, and I am worried about
|
7 |
precisely the choice you described, which is having a
|
8 |
judge, who may not have any expertise, trying to
|
9 |
regulate an industry versus a regulatory authority,
|
10 |
which also has its own costs.
|
11 |
MS. McDAVID: Perhaps it takes us back to the
|
12 |
question of what is the appropriate remedy and whether,
|
13 |
in a circumstance like that, a structural remedy avoids
|
14 |
the need for getting into the question of the royalty.
|
15 |
DR. ELHAUGE: I think it also goes to the
|
16 |
elements, because I think Bill is exactly right. If it
|
17 |
is a discriminatory element, then you can foresee what
|
18 |
the application is going to be, and I think it can be
|
19 |
administered by randomly selected judges and juries.
|
20 |
The problem is if it is just a refusal outright,
|
21 |
somebody has set the price who is supposed to have done
|
22 |
that, and in constructing the refusal, charging too high
|
23 |
a price, when does that really count as a refusal, and
|
24 |
people have to be careful, what is a judge or jury going
|
25 |
to say ten years later, they are not going to know what |
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to do, that is I think a powerful argument for limiting
|
2 |
the Essential Facilities Doctrine, a nondiscriminatory
|
3 |
one, the two cases of where there really is a regulator
|
4 |
available to tell you prospectively what these actors
|
5 |
are supposed to do.
|
6 |
DR. WILLIG: That is not the way I read that
|
7 |
part of Trinko, Dennis. I am intrigued by your reading.
|
8 |
I thought the court was stating that the regulation
|
9 |
exists, the agency exists, the regulation explicitly
|
10 |
covers the terms of such pricing, and the issue is
|
11 |
whether to impose antitrust on that rather than to make
|
12 |
it an initial choice between those two modes in
|
13 |
regulating the market.
|
14 |
MR. CARLTON: Yes, I think that is exactly
|
15 |
right. So, just to be clear, the question I was posing
|
16 |
is, in an unregulated industry, if there is a challenge
|
17 |
based on essential facilities, do we feel comfortable in
|
18 |
having the judge issue a remedy in which he has to say
|
19 |
what the transaction terms are? That makes me nervous,
|
20 |
and that is why I do not like it as a method. I think
|
21 |
the fact pattern that Bill talked about can get you
|
22 |
around it sometimes, but in the large majority of cases,
|
23 |
we might not see these outside offers.
|
24 |
MR. BAER: Even in the AT&T case, it was the
|
25 |
best of worlds, it was the worst of worlds, right? The |
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|
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divestiture, the clean remedy basically introduced a
|
2 |
structural mode to things, but Judge Harold Green spent
|
3 |
a hell of a lot of time regulating, and some would say
|
4 |
maybe not doing the best job in the world of that. I
|
5 |
mean, it was an impossible job, and once he got the
|
6 |
structural part done, I mean, he really had no choice
|
7 |
but to stick with it, and that was tough.
|
8 |
MR. KOLASKY: And what a great job the FCC did
|
9 |
after they took over the job.
|
10 |
MR. BAER: Right, good point.
|
11 |
MR. CARLTON: Yeah, let's go to a different
|
12 |
topic now on predatory bidding, and let's talk a little
|
13 |
bit about the Weyerhaeuser case or at least how I read
|
14 |
that, which I generally like what the Court said, but I
|
15 |
was a little worried that in discussing predatory
|
16 |
bidding or, in general, discussing monopsony, I get the
|
17 |
feeling sometimes when I read decisions or even
|
18 |
sometimes the legal literature or the economics
|
19 |
literature, that there is a confusion between monopsony
|
20 |
and monopoly, and there is a failure to recognize that
|
21 |
you can monopsonize the input market but have no effect
|
22 |
on output prices.
|
23 |
Now, if that were the case, does anyone have
|
24 |
misgivings about any of the language in Weyerhaeuser,
|
25 |
that someone could interpret what they are saying as, |
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well, there is an output effect, so, therefore, that is
|
2 |
what I am basing my decision on? In other words, in the
|
3 |
absence of an output effect, would you be happy with
|
4 |
condemning monopsony is the question.
|
5 |
MR. JACOBSON: Well, output. As you and I have
|
6 |
discussed, it is not monopsony unless you have an upward
|
7 |
sloping supply curve, and the result of the exercise of
|
8 |
monopsony power is to restrict the quantity that is
|
9 |
purchased in the market. What Weyerhaeuser does not
|
10 |
recognize, although I do not think he could write the
|
11 |
opinion differently, is that the differences between
|
12 |
monopsony and monopoly relate importantly to the
|
13 |
incentives to engage in monopsonistic behavior, because
|
14 |
a firm that has very little or no market power in the
|
15 |
output market, as did Weyerhaeuser, is going to have
|
16 |
mixed incentives when it comes to monopsonizing an input
|
17 |
market, because the degree to which they restrict the
|
18 |
quantity of logs purchased is correspondingly going to
|
19 |
impair their ability to profit in the output market.
|
20 |
So, what Thomas' opinion misses -- and I think
|
21 |
it is a very good opinion and this issue was not raised
|
22 |
so it was unnecessary to decide it -- but I think later
|
23 |
cases, to the extent there are any, are going to have to
|
24 |
focus on whether this conduct, which may be ambiguous,
|
25 |
is likely to harm consumers given that the incentives of |
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the monopsonist may be altered in a way that would not
|
2 |
be true in a selling case.
|
3 |
DR. ELHAUGE: I actually think this is -- I
|
4 |
thought the court did address this in footnote 2, that
|
5 |
it was quite clear that they understood this was not a
|
6 |
case likely to affect output. This was just likely to
|
7 |
affect the upstream market, but I do not think that is a
|
8 |
problem. That is, if there is a monopsony in some
|
9 |
upstream local market, it is a lot like the Manfeld
|
10 |
case, which also was buyer cartel with the same kind of
|
11 |
upstream local market/downstream national market case.
|
12 |
The only effect on national output could be
|
13 |
negative. It might have no effect or a negative effect
|
14 |
by reducing output from that particular region with a
|
15 |
subcompetitive price. So, there is no possible positive
|
16 |
effect on consumer welfare that one might think should
|
17 |
counterveil the negative effect on the upstream sellers
|
18 |
of lumber or the rice growers in Manfeld.
|
19 |
So, it seems to me, you know, antitrust law,
|
20 |
although consumer welfare trumps other interests, if
|
21 |
consumer welfare is not, in fact, being enhanced by some
|
22 |
conduct, but it is anticompetitive and it is harming
|
23 |
somebody else, they have always recognized the ability
|
24 |
to protect those other groups of producers.
|
25 |
MR. CARLTON: Do you think the recognition that |
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monopsony power is a problem by itself is actually an
|
2 |
example that shows that it is not a consumer welfare
|
3 |
standard that we really have in all cases and that --
|
4 |
DR. ELHAUGE: No, no, I think it --
|
5 |
MR. CARLTON: -- that it suggests that it could
|
6 |
be properly viewed as a total welfare standard
|
7 |
sometimes?
|
8 |
DR. ELHAUGE: No, I think they have always been
|
9 |
clear that they are interested in harm to anybody. I
|
10 |
think that it is just if there are benefits to consumers
|
11 |
and harm to competitors, then it is about, you know,
|
12 |
consumer welfare and not competitors, but, you know, not
|
13 |
only Manfeld in this case, but boycotts with no
|
14 |
particular -- just boycott one particular firm out of
|
15 |
thousands, in Clorz, they have always been pretty clear,
|
16 |
it seems to me, that if there is no actual benefit to
|
17 |
consumer welfare, we are willing to use the antitrust
|
18 |
laws to protect other people from anticompetitive harms.
|
19 |
MR. CARLTON: Okay, all right.
|
20 |
DR. WILLIG: Are workers consumers?
|
21 |
MR. CARLTON: I do not think under the standard
|
22 |
interpretation of people who want to use the consumer
|
23 |
welfare standard. I think they view it as buyers, and,
|
24 |
therefore, if you are on the demand curve, it counts,
|
25 |
but if you are on the supply curve, it does not count. |
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DR. WILLIG: Even if you are a person?
|
2 |
MR. CARLTON: Even if you are a person, and even
|
3 |
if buyers and sellers are not technically people but
|
4 |
they are both firms owned by people, even the same
|
5 |
people. So, it depends on whether you are up or down, I
|
6 |
guess.
|
7 |
DR. WILLIG: That means you hang out with
|
8 |
lawyers too much.
|
9 |
MR. CALKINS: Dennis, the debates on this -- you
|
10 |
have been a part of the debates forever. I have never
|
11 |
actually understood -- and a quick clarification: I
|
12 |
missed the question because the phone rang, and it was
|
13 |
not a problem with my exam. It was just my daughter
|
14 |
wanting free advice.
|
15 |
MS. McDAVID: An antitrust problem?
|
16 |
MR. CALKINS: Ah, no.
|
17 |
MR. CARLTON: She is taking the final exam right
|
18 |
now.
|
19 |
MR. CALKINS: I have never understood exactly
|
20 |
why there is such a big problem here. Imagine a cartel
|
21 |
that fixes the price that they are paying to suppliers.
|
22 |
Assume that I have declared I care about consumers and
|
23 |
only consumers -- I am not a total welfare person -- I
|
24 |
would have thought that I could easily say that, of
|
25 |
course, when I said that, I meant I care about the |
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people who are buying from a cartel, and if the cartel
|
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is fixing the prices that they are paying to suppliers,
|
3 |
I just treat those folks as the equivalent of consumers
|
4 |
for the purpose of discussion. Of course, I always
|
5 |
meant to protect them equally. So, I do not have to
|
6 |
change any adherence to a consumer welfare standard to
|
7 |
accommodate a buyer cartel.
|
8 |
MR. CARLTON: But if you want to define the
|
9 |
suppliers of the input as consumers, you are absolutely
|
10 |
correct, but I think that that really proves the point,
|
11 |
that the logical consistency is you really do need
|
12 |
something like a total welfare standard; otherwise, you
|
13 |
get -- you have to have either an exception or you have
|
14 |
to explain it in some other way.
|
15 |
What I have always found peculiar about this,
|
16 |
really two things: One, that the cost-benefit analysis
|
17 |
in other parts of economics as it is applied, it is
|
18 |
standard to use total surplus for evaluating the welfare
|
19 |
of certain projects, but two, that despite that and
|
20 |
despite my view, which is it should be total welfare and
|
21 |
total surplus, which I do think is more in line with
|
22 |
what the economics profession would say, if you go
|
23 |
around the world, that is not the typical standard they
|
24 |
have, with the exception of Canada and New Zealand,
|
25 |
which do consider total welfare. Most of the world does |
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follow what we do.
|
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MR. KOLASKY: I guess I have one -- like Steve,
|
3 |
I have a question about this, because clearly this is a
|
4 |
subject that is the topic of a lot of debate in
|
5 |
connection with merger enforcement policy and how we
|
6 |
should consider efficiencies, and there seem to be
|
7 |
differences of view among jurisdictions, but if you look
|
8 |
at our case law, of course, it is hard for me to think
|
9 |
of any case in which a court has ever really focused on
|
10 |
this distinction between consumer welfare and total
|
11 |
welfare, and then the further question is, even if they
|
12 |
did focus on it, in what areas would our Section 2 law,
|
13 |
since that is what we are talking about, be any
|
14 |
different, applying a total welfare standard rather than
|
15 |
a consumer welfare standard?
|
16 |
MR. CALKINS: Let me give you one question --
|
17 |
and I do not know the answer to this, but I was thinking
|
18 |
about it while I was reading all those transcripts.
|
19 |
What if we have somebody that is a monopolist, and it is
|
20 |
engaging in a -- it is clearly a monopolist, we all
|
21 |
agree it is a monopolist, it has been a monopolist for a
|
22 |
long term, and it is charging monopoly prices that are
|
23 |
way above whatever one would say is a competitive price
|
24 |
-- and is engaging in a practice that Bobby Willig has
|
25 |
come in and testified under oath does no good for the |
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people buying its product at all, but increases its
|
2 |
profits.
|
3 |
Could you imagine that you might ever say that,
|
4 |
golly, if we were looking at a merger that was going to
|
5 |
save the two firms lots of money, we would approve it
|
6 |
just based upon that figure, that some of it would
|
7 |
eventually end up in consumers' hands and we are not
|
8 |
going to worry about it too much, so we will go with
|
9 |
total welfare under our merger analysis, figuring that
|
10 |
it will all shake out in the end -- but maybe we
|
11 |
wouldn't be quite so eager in approving a monopoly
|
12 |
situation where we really thought this was not doing
|
13 |
consumers any good at all? And I was just wondering
|
14 |
whether you might ever come up with more enthusiasm for
|
15 |
total welfare in a merger context than you would in some
|
16 |
monopoly context, and I do not know the answer. I was
|
17 |
just wondering about it.
|
18 |
DR. ELHAUGE: First of all, I agree with your
|
19 |
earlier comments, but then I disagreed with you twice
|
20 |
before, that I think you can go with a total welfare of
|
21 |
the victims to be consistent with your approach, that
|
22 |
is, the upstream producers or the consumers, but not
|
23 |
necessarily those who are doing the cartel or the
|
24 |
anticompetitive conduct. Their welfare does not have to
|
25 |
be included in the calculus. |
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There is a case, Superior Propane, in Canada,
|
2 |
that did do the total welfare analysis and did find the
|
3 |
efficiencies outweighed the anticompetitive effects on
|
4 |
consumers. Now, they had to exclude all the
|
5 |
non-Canadian consumers to do this, which actually makes
|
6 |
an interesting question of political economy. There is
|
7 |
a global market when you have got multiple
|
8 |
jurisdictions.
|
9 |
One nice thing about a consumer welfare standard
|
10 |
is that every jurisdiction, to an extent, in just
|
11 |
imposing remedies has a sense to just protect its
|
12 |
consumers and not overdo antitrust law or underdo
|
13 |
antitrust law, but if you thought the right standard was
|
14 |
total welfare, then a lot would turn on whether the
|
15 |
producers are in your country and the consumers
|
16 |
elsewhere. So, it might make it much harder to
|
17 |
coordinate jurisdiction.
|
18 |
You could simply, in other words, rely on
|
19 |
whoever the consuming nations in enforcing the antitrust
|
20 |
law and figure that the producing agencies will just
|
21 |
unreinforce it, but we do not have to worry about that
|
22 |
because somebody else is protecting consumers.
|
23 |
MR. CARLTON: And also, when you take into
|
24 |
account total welfare, you are correct that the
|
25 |
countries that do try and look at foreign ownership, for |
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example, who owns stock in the company, and that can be
|
2 |
quite complicated, as well as who is consuming it. What
|
3 |
is interesting, what I have always found interesting, is
|
4 |
that New Zealand is one of these countries that uses
|
5 |
total surplus, and one of the justifications they give
|
6 |
is that they rely on international trade, and,
|
7 |
therefore, I am very concerned about having efficient
|
8 |
firms, and, therefore, they want to give a lot of weight
|
9 |
in having efficient firms who can engage in
|
10 |
international trade, even if domestically prices might
|
11 |
rise.
|
12 |
But the place -- I mean, I agree with Bill that
|
13 |
there is not a big -- probably in most cases, there
|
14 |
wouldn't be a huge bit of -- a huge difference whether
|
15 |
you used total surplus or consumer surplus, that I think
|
16 |
is right, but the one place where it does apply a lot or
|
17 |
could has to do with fixed costs and R&D, and I think
|
18 |
those may become more important in the future, and I
|
19 |
think if you only are focusing on price effects to
|
20 |
consumers in the short run, you tend to overestimate the
|
21 |
importance of marginal cost savings relative to what I
|
22 |
will call a fixed cost savings, but it is a recurring
|
23 |
fixed cost savings that in the long run really is a
|
24 |
variable cost.
|
25 |
DR. BAKER: There is another place which cuts |
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the other way, because we are talking about exclusion
|
2 |
cases with monopolization. So suppose you had a
|
3 |
practice that excluded rivals and the firm lowered its
|
4 |
costs and maybe lowered its price a little bit?
|
5 |
Consumers seem to benefit, but under a total welfare
|
6 |
standard, you would have to take into account the lost
|
7 |
profits to the rivals, the producer surplus to them, and
|
8 |
you might end up deciding that the practice harms the
|
9 |
competition under your total welfare standard.
|
10 |
So, just the way you want to ask the consumer
|
11 |
welfare folks how they can get to objecting to
|
12 |
monopsony, the question for the total welfare defender
|
13 |
is how you cannot avoid attacking exclusion in that
|
14 |
circumstance.
|
15 |
MS. McDAVID: Exclusion may also matter in the
|
16 |
context of innovation. If someone refuses to deal in a
|
17 |
way that precludes innovation, you may be able to reach
|
18 |
that best with a total welfare standard.
|
19 |
DR. ELHAUGE: I would also think you could
|
20 |
always convert a gain in total welfare to a gain in
|
21 |
consumer welfare if you really had to, because if you
|
22 |
had a big fixed cost savings, it is not clear why you do
|
23 |
not just fund some consumer trust that pays consumers
|
24 |
every time you sell or do something like that and make
|
25 |
sure that the consumers benefit on balance. |
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MR. JACOBSON: There is no answer to this harm
|
2 |
to competitors. Competitors are part of the total
|
3 |
welfare analysis. So, you could have a practice that
|
4 |
lowers prices to consumers, but if it hurts competitors
|
5 |
more, it violates the total welfare standard, and that
|
6 |
is just -- you know, no one believes that. So, you have
|
7 |
to make ad hoc exceptions to the total welfare standard
|
8 |
that you do not have to do under the consumer welfare
|
9 |
standard, so people are really applying consumer
|
10 |
welfare. They just do not want to admit it.
|
11 |
MR. CARLTON: That I don't think is true,
|
12 |
because the examples John gave about sort of rivals and
|
13 |
the harm to rivals, which depends on whether -- their
|
14 |
efficiency relative to the incumbent firm, it really has
|
15 |
to do with what is called in a cost-benefit analysis
|
16 |
sort of second best analysis or what happens in other
|
17 |
markets or what happens to output in which price does
|
18 |
not equal marginal cost. As far as I know, no one has
|
19 |
ever advocated that we should look in a -- you know, in
|
20 |
doing cost-benefit analysis in antitrust at ancillary
|
21 |
effects in unrelated -- in related markets. Let me give
|
22 |
you an example.
|
23 |
If there were a merger of tennis racket
|
24 |
producers, so the output of tennis rackets went down
|
25 |
because they are going to raise price, that might have |
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an effect on the tennis ball market. As far as I know,
|
2 |
no one on this panel would suggest that if we had a
|
3 |
Section 2 case involving tennis rackets, we should also
|
4 |
look at tennis balls and, you know, if there is less
|
5 |
tennis balls sold, maybe people go to fewer health clubs
|
6 |
to play tennis.
|
7 |
I mean, I think you have to -- even if your
|
8 |
objective is to maximize total welfare, that the process
|
9 |
by which you do it may well be you should ignore
|
10 |
secondary market considerations. I think that is just
|
11 |
a -- sort of a logical point about how you pursue the
|
12 |
process of figuring out how to maximize total welfare,
|
13 |
but I think -- I did want to say something about what I
|
14 |
understood about -- isn't there more money basically
|
15 |
because it is efficient? And in New Zealand, they
|
16 |
actually have some -- there is no simple solution to
|
17 |
this problem, but they actually have pursued ideas like
|
18 |
maybe I should make a company a mutual and give
|
19 |
consumers shares in the company, and they have tried to
|
20 |
pursue some of these other remedies that in the United
|
21 |
States we have not actually looked at.
|
22 |
MR. JACOBSON: But, Dennis, why is effect on
|
23 |
competitors in the same market a second order effect?
|
24 |
It does not seem to be.
|
25 |
MR. CARLTON: It is second order -- second order |
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is probably a poor choice of terms, actually first
|
2 |
order. You have a first order effect any time an action
|
3 |
in one market -- the output of one firm affects the
|
4 |
output of other firms and the output of those other
|
5 |
firms is not being sold at marginal cost. That happens
|
6 |
all the time, and if you started taking account of it,
|
7 |
my hunch is it would lead to a very unwieldy analysis.
|
8 |
MR. JACOBSON: Which is why you should use a
|
9 |
consumer welfare standard.
|
10 |
MR. CARLTON: No, consumer welfare, you have the
|
11 |
same effects on consumer welfare, the same -- the
|
12 |
problem persists no matter what the standard is.
|
13 |
DR. WILLIG: There is another way to think about
|
14 |
it. There are horrible examples that we economists
|
15 |
cannot get around, for example, of markets full of
|
16 |
differentiated products, they compete with each other,
|
17 |
they are not priced to marginal cost because there are
|
18 |
brand-specific fixed costs, and where the horrible fact
|
19 |
is that there can be and generally often is excess entry
|
20 |
in an open marketplace, where that last firm or the last
|
21 |
three firms to want to go into the market, in fact,
|
22 |
benefit the consumers of those products, they cover
|
23 |
their costs, but they divert so much profitability from
|
24 |
their rivals that the total social welfare impact is
|
25 |
negative from open entry in such market. |
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It is not generally true in a branded market,
|
2 |
but it is generally true in a Cournot market. There are
|
3 |
firms with that effect, as economists know, and does
|
4 |
that mean that we embrace entry barriers or we embrace
|
5 |
predation as somehow bringing us a welfare superior
|
6 |
answer? No, we do not, and as Greg is fond of saying,
|
7 |
that is why in some sense we do not really adhere to a
|
8 |
welfare standard, we adhere to a competition standard
|
9 |
under the general belief, which is somewhat -- how
|
10 |
should I put it -- religious for some of us or maybe a
|
11 |
generalization that we think is far more true than not
|
12 |
true, even though there are counter-examples, and that
|
13 |
is really the standard that antitrust uses, is follow
|
14 |
procompetitive enforcement decisions and case law
|
15 |
standards, not social welfare or consumer welfare,
|
16 |
except inasmuch as they usually go along with
|
17 |
competition.
|
18 |
MR. CARLTON: Yes, let me just -- I would phrase
|
19 |
that slightly differently, but the process of
|
20 |
competition is the process we think ultimately, given
|
21 |
our limited abilities to adjudicate matters, that will
|
22 |
lead to highest total welfare.
|
23 |
DR. WILLIG: Right.
|
24 |
MR. CARLTON: I mean, that is my sense, and I
|
25 |
actually think the lawyers figured that out before the |
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economists. They are much more concerned about process
|
2 |
than -- economists sometimes were over -- in my view are
|
3 |
over-confident they can get every case right, so they do
|
4 |
not really -- these error costs are low, but once you
|
5 |
realize --
|
6 |
DR. ELHAUGE: If you really believed that, you
|
7 |
would be breaking up monopolies right and left because
|
8 |
we would have more process of competition.
|
9 |
MR. CARLTON: Yes, absolutely. That is why if
|
10 |
you go back to the fifties and you look at the
|
11 |
literature, it would turn your hair less gray or more
|
12 |
gray.
|
13 |
MR. KOLASKY: But also shifting to some of the
|
14 |
transatlantic dialogue that we have had over the years,
|
15 |
the danger in going down that road is you run into the
|
16 |
argument that we used to hear over in Europe and now
|
17 |
occasionally hear, how can you protect competition
|
18 |
without protecting competitors? And I do not think we
|
19 |
want to go there.
|
20 |
MR. CALKINS: One of the interesting debates
|
21 |
that came up back in the hearings that I read was a
|
22 |
disagreement about whether or not we should be sad that
|
23 |
there has been a long-term durable monopoly -- with I
|
24 |
think Professor Feldman saying that that is something we
|
25 |
are sad about (not condemn it by itself, but we would be |
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|
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sad about it) whereas I think it was David Evans, who
|
2 |
came back and said, no, I have got no troubles with a
|
3 |
long-term monopoly so long as it is an efficient
|
4 |
monopolist. It was interesting simply to see a
|
5 |
disagreement as to whether when we get up in the
|
6 |
morning, we are unhappy or not with a long-term
|
7 |
monopoly, which goes back to the welfare we are
|
8 |
concerned about.
|
9 |
MR. CARLTON: Let me actually follow up a little
|
10 |
bit on that in contrasting Europe to the United States
|
11 |
on Section 2-like cases. I think it is fair to say they
|
12 |
think we are not as aggressive as they are and that they
|
13 |
have proper enforcement standards, although I think the
|
14 |
differences are narrowing between us and them, but our
|
15 |
enforcement of Section 2 or our willingness to enforce
|
16 |
Section 2 depends upon sort of trading off an aggressive
|
17 |
policy where we think we will be stopping -- where the
|
18 |
benefits would be stopping competitive harms, but the
|
19 |
costs are chilling competition, and let's suppose
|
20 |
someone poses to you the question, what justifies or on
|
21 |
what basis do you think the less aggressive policy of
|
22 |
the United States is justified by the empirical evidence
|
23 |
and what empirical evidence is there about basically
|
24 |
type one and type two errors on Section 2 cases?
|
25 |
MR. KOLASKY: Let me take a first cut at this, |
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|
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because I have been thinking about this a fair amount of
|
2 |
late, and I have a new theory which I am going to throw
|
3 |
out into the discussion, and that is a new way of
|
4 |
looking at ours as more of a market-based approach, and
|
5 |
that is one of the reasons why our courts, I think, are
|
6 |
more liberal in terms of how they apply Section 2; that
|
7 |
is, they are less likely to find conduct violates
|
8 |
Section 2 because they are very concerned about the
|
9 |
risks of false positives, and those false positives
|
10 |
derive from our judicial system, our treble damages,
|
11 |
class actions, one-way fee shifting, jury trials.
|
12 |
But I would suggest that what that means is that
|
13 |
our antitrust laws may, in fact, be more self-enforcing
|
14 |
in the sense that companies are more likely to want to
|
15 |
not get too close to the line and risk being found
|
16 |
guilty of violating our antitrust laws because of all of
|
17 |
those consequences, whereas the European approach --
|
18 |
again, going back to its heritage -- is much more
|
19 |
status. They are much more willing to have the
|
20 |
administrative authorities decide whether conduct is or
|
21 |
is not anticompetitive, and they do not want to have in
|
22 |
their legal system all of these features that we have
|
23 |
that causes ours to be more of a market-based system.
|
24 |
DR. ELHAUGE: So, two things: One, I am not
|
25 |
sure about the premise that the EC is more aggressive. |
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137
|
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On some things, it is a little bit more aggressive, but
|
2 |
actually, when I was writing this book, I was surprised
|
3 |
at how similar a lot of these things are. In some
|
4 |
respects, they are actually less aggressive. They have
|
5 |
more safe harbors, a smaller percentage of foreclosure.
|
6 |
They do not have the attempted monopolization law. So,
|
7 |
even though they are dominant-central with the monopoly
|
8 |
power standards, on balance it is not clear that that is
|
9 |
much more aggressive.
|
10 |
But the other thing I would add, which I said in
|
11 |
the earlier panel, is because there is no private
|
12 |
litigation, there is less concern about over-deterrence
|
13 |
there, and it makes sense to actually have somewhat
|
14 |
broader law in a lot of areas, because it is only really
|
15 |
being enforced by disinterested government regulators,
|
16 |
whereas here, if you are enforcing -- I think the
|
17 |
current state of our law, in part, the fact is every
|
18 |
judge writing a Section 2 opinion is thinking about the
|
19 |
private treble damages litigant and not a world where
|
20 |
everything is an agency enforcement.
|
21 |
MR. CALKINS: This is something that -- I mean,
|
22 |
I have been writing about this forever, the
|
23 |
equilibrating tendencies I call them -- and let me just
|
24 |
put in a good word for the private enforcement system.
|
25 |
The one great thing about the U.S. system for private |
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138
|
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enforcement is that we have laws, and one cannot bring
|
2 |
an action and establish some rule of law without knowing
|
3 |
that a private party may then invoke this in front of a
|
4 |
court and win some kind of a judgment.
|
5 |
A downside of a European model is that it -- or
|
6 |
any regulatory model, and, indeed, part of the U.S.
|
7 |
merger system now to some extent -- is that it opens up
|
8 |
the regulators and the system to accusations that
|
9 |
decisions are being made not based upon consumer welfare
|
10 |
or total welfare, but rather, favoritism for the home
|
11 |
team, and that is a very unhappy place for antitrust to
|
12 |
find itself.
|
13 |
I think one of the great fears about the
|
14 |
emerging economies and their use of antitrust is that
|
15 |
maybe they will not really be using antitrust for
|
16 |
anybody's welfare other than the welfare of the home
|
17 |
team, and one of the reasons why it is good to have
|
18 |
standards, principles, things to which people can point,
|
19 |
is because it gives you some grounding and some comfort
|
20 |
that decisions are being made on some basis other than
|
21 |
favoritism, and that is really a terribly important
|
22 |
value to try to achieve.
|
23 |
MR. CARLTON: There was something Bill said I
|
24 |
wanted to follow up on. There is certainly a history of
|
25 |
intervening in Europe and regulating, and one of the |
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139
|
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things we know from our experience in the United States
|
2 |
is that when regulators get involved, sometimes price
|
3 |
discrimination becomes something they become quite
|
4 |
concerned about, either they do not like it or they
|
5 |
encourage it because of cross-subsidies, but one or the
|
6 |
other sometimes, and in particular, in the United
|
7 |
States, it is not an -- putting Robinson-Patman to one
|
8 |
side, price discrimination by itself need not be an
|
9 |
antitrust violation.
|
10 |
In Europe, there seems to me to be a much
|
11 |
greater sensitivity towards price discrimination, and I
|
12 |
think in certain aspects of transactions, they bar price
|
13 |
discrimination, and I am wondering whether anyone has
|
14 |
any thoughts on what would account for that.
|
15 |
MR. KOLASKY: Well, is not part of that the
|
16 |
nature of Article 82, which is talking about abuse of
|
17 |
dominance rather than monopolization, and so there still
|
18 |
is a remnant that worries about exploitative abuses, not
|
19 |
just exclusionary abuses, and, you know, I think the
|
20 |
other thing which we have to be conscious of is that
|
21 |
while all of us would like to forget that the
|
22 |
Robinson-Patman Act exists -- and I certainly endorse
|
23 |
the AMC's recommendation that it cease to exist -- the
|
24 |
fact of the matter is that historically, there was a
|
25 |
fair amount of enforcement under the Robinson-Patman Act |
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that has dropped off considerably in the last decade or
|
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so, but we have our own dirty laundry here.
|
3 |
DR. BAKER: Also, in Europe, they have had a
|
4 |
long-standing concern right from the inception with
|
5 |
price differences across nations -- across borders.
|
6 |
MS. McDAVID: Across borders.
|
7 |
DR. BAKER: -- across borders, and their whole
|
8 |
effort has been to create a national market to get rid
|
9 |
of those differences, and so those kind of price
|
10 |
differences have always been --
|
11 |
MR. CARLTON: That is a legislative solution
|
12 |
rather than a market solution that gets rid of
|
13 |
artificial transaction costs. That is what is peculiar.
|
14 |
In other words, in the United States, our view is, I
|
15 |
think, that price discrimination should not be an
|
16 |
antitrust violation. In Europe, I think there is much
|
17 |
less of that view.
|
18 |
MR. JACOBSON: Well, because of the common
|
19 |
market, the point that John is making, it is historical,
|
20 |
it is engrained in the whole structure of the European
|
21 |
Union. Here, I think it is very clear that price
|
22 |
discrimination does not violate Section 2, and who is
|
23 |
the last plaintiff that won a case under the
|
24 |
Robinson-Patman Act? One has to have a better memory
|
25 |
than me to remember who that was. |
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MR. CARLTON: Let me turn to one final topic
|
2 |
before I turn it over to you guys to ask questions of
|
3 |
yourselves. I wanted to talk about tying and bundling,
|
4 |
and I will try and keep the time -- I will cut off the
|
5 |
discussion, so everybody knows we have five to ten
|
6 |
minutes.
|
7 |
One of the things I find interesting in
|
8 |
discussions about bundling and tying is they are put in
|
9 |
separate categories, especially in the legal literature.
|
10 |
I think that is not really true in the economics
|
11 |
literature, they are treated as a very similar
|
12 |
phenomenon, and one of the questions I had was in the
|
13 |
tests for bundling, one common test, sometimes called
|
14 |
the Ortho test, the AMC outlines a test that is very
|
15 |
similar, and it always follows, you look basically to
|
16 |
see whether the product that is sold separately, suppose
|
17 |
is product A, you look at its price, you look at the
|
18 |
packaged price of A and B, and then you look at the
|
19 |
incremental revenue you get from selling the package,
|
20 |
and you compare it to the marginal cost of B, and if
|
21 |
that is positive, that is sort of price above marginal
|
22 |
cost. So, that is the analogy, and that is fine.
|
23 |
In the AMC report, there were two other
|
24 |
components to the test, but I just want to stop on the
|
25 |
first component, that first component, which seems to |
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have relatively widespread agreement. I think in the
|
2 |
AMC, everybody voted for it, though I have a dissenting
|
3 |
statement but an explanation of what more they should
|
4 |
have voted for. There is this analogy to predation. I
|
5 |
mean, that is clearly what price versus marginal cost is
|
6 |
doing, yet in the economics literature, when you look at
|
7 |
strategic behavior, although we understand predation,
|
8 |
most of the stories in which you get an anticompetitive
|
9 |
harm from tying or exclusive dealing or whatever it is
|
10 |
has to do with scale economies, and that is a different
|
11 |
theory than predation. Predation theory, we understand.
|
12 |
Scale economies, we also understand.
|
13 |
I am just curious, do people have the view that
|
14 |
the bundling theory, at least in the legal literature or
|
15 |
the economics/legal literature, is really talking about
|
16 |
what economists call mixed bundling, and it is really
|
17 |
focusing only on the predation part of the story and it
|
18 |
is missing the usual -- not usual, but the other parts
|
19 |
of the story that we usually relate to tying? Is
|
20 |
that --
|
21 |
DR. ELHAUGE: I think they are missing. I agree
|
22 |
with you completely on what the economic literature
|
23 |
shows, and I think there is a lot of tendency to get
|
24 |
beguiled by the word "discounts." Actually, all we know
|
25 |
is there is a price difference that is conditioned. We |
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do not know anything about any discount from any but-for
|
2 |
price. The noncompliant price is higher than the
|
3 |
compliant price, that is all. There is a difference.
|
4 |
We could call it -- if we called it disloyalty
|
5 |
penalties, we would have a very different flavor to this
|
6 |
doctrine.
|
7 |
But I think it is also -- I mean, it is a
|
8 |
predation thing, and I think it has the odd element as a
|
9 |
result of focusing, again, more on the virtue of the --
|
10 |
before I talked earlier about not focusing on the virtue
|
11 |
of the defendant but on the effects. Here they are
|
12 |
focusing on the virtue of the rival, whether the rival
|
13 |
is equally efficient, as if that is a good proxy for
|
14 |
anticompetitive effects, whereas a less efficient rival
|
15 |
may well restrain a monopolist to price below a monopoly
|
16 |
price, and if you actually have this economy of scale
|
17 |
denial, you are raising your costs, and this test has
|
18 |
the odd feature of allowing you to bootstrap yourself
|
19 |
into a defense. It assumes away the very
|
20 |
anticompetitive effect of interest by assuming the rival
|
21 |
is equally efficient when the whole point of the conduct
|
22 |
may have been to make them less efficient.
|
23 |
MR. CARLTON: Anyone else?
|
24 |
DR. WILLIG: Yes, I agree with you, Dennis, that
|
25 |
the literature, when it comes to foreclosure of various |
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kinds, including price predation, is really all about
|
2 |
scale economies, either volumetrically at one point in
|
3 |
time or scale economies or scope across time -- if we
|
4 |
can't sell it today, we are not going to be around
|
5 |
tomorrow -- which is what recoupment is all about, and
|
6 |
the idea of the bundling, the Ortho test, with all of
|
7 |
the complications that I understand the Commission has
|
8 |
now come to grips with, which I hope is great, has to do
|
9 |
with using this kind of bundling to close off parts of
|
10 |
some element of the market to your rival.
|
11 |
What makes economic sense and what is consistent
|
12 |
with the literature is that the purpose might be to
|
13 |
limit the quantity that that rival can sell, thereby
|
14 |
drive up the average cost curve, and make it less able
|
15 |
to compete with the perpetrator in other parts of the
|
16 |
market, a noncoincident market, another segment of
|
17 |
consumers, another state, or later on in time. So, in
|
18 |
that sense, under that theory, it is very related to
|
19 |
predatory pricing and very appropriate to look at the
|
20 |
incremental price against the incremental cost as the
|
21 |
standard.
|
22 |
MR. KOLASKY: I guess what I would say on
|
23 |
this -- and, again, I said at the outset, I do not
|
24 |
pretend to be an expert on bundling -- but from the
|
25 |
literature I have read, this seems to be an area in |
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which the literature itself is still, I think, quite
|
2 |
confused, and the case law is very underdeveloped, and
|
3 |
so I cannot think of another area that more cries out
|
4 |
for an article in the nature of the Areeda Turner
|
5 |
article on predatory pricing that lays out an
|
6 |
administerable standard or poses an administerable
|
7 |
standard, following which there can be several years of
|
8 |
debate in the law review and economic literature, and
|
9 |
then finally the courts will settle on something.
|
10 |
MR. CALKINS: But that is the problem for this
|
11 |
project and this report. I mean, right now, with
|
12 |
bundling, I think Einer is correct, in that people have
|
13 |
basically looked at this and said, ah-ha, it results in
|
14 |
a lower price, we like lower prices, and so let's
|
15 |
analogize it to the predatory pricing standards with a
|
16 |
twist, and then they say because bundling is very common
|
17 |
and very good thing and so is allegedly predatory
|
18 |
pricing -- and on you go.
|
19 |
Then you get nervous, because bundling is not as
|
20 |
good as low pricing, because you can come up with ways
|
21 |
that it can harm competition, and so you get a little
|
22 |
bit nervous about whether or not you ought to adopt a
|
23 |
standard that you know is under-inclusive, that we
|
24 |
adopted deliberately because we wanted to protect
|
25 |
something that is the ultimate value -- one of the |
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|
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ultimate values -- low prices, and maybe these values
|
2 |
are not quite so ultimate.
|
3 |
We are working our way through it, and the
|
4 |
flourishing of literature in this area has been
|
5 |
immensely helpful and immensely interesting, and the
|
6 |
problem for you folks who have to deal with this is are
|
7 |
you ready to say, ah-ha, we now are prepared to be the
|
8 |
Areeda Turner and to declare a standard that exactly
|
9 |
balances it and will enshrine the correct answer for all
|
10 |
time -- or is this something whereby we need a little
|
11 |
more work before we are ready to do that?
|
12 |
MR. CARLTON: Okay, why don't we start going
|
13 |
around, and we will start with Bill. So, as I said at
|
14 |
the outset of this panel, I think it would be useful if
|
15 |
each one of you could, you know, pose a question that
|
16 |
you think is the most important one that has not yet
|
17 |
been posed or if you want to reiterate or elaborate on a
|
18 |
point.
|
19 |
MR. BAER: Well, a question that comes to mind,
|
20 |
having sat unusually quietly through a lot of this, is
|
21 |
the extent to which the Section 2 behaviors we are
|
22 |
talking about is the prevalence of those behaviors, and
|
23 |
we haven't really talked about that. We have talked
|
24 |
about, you know, bundled discounts, we just finished
|
25 |
talking about that, and concerns with how you |
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appropriately analyze them, refusals to deal.
|
2 |
I mean, the extent to which, as a counselor, I
|
3 |
deal with Section 2-type issues, I deal with them, but I
|
4 |
deal with them less than collaborative issues and ones
|
5 |
you run afoul of, and what I am trying to get a handle
|
6 |
out of in this discussion is at the end of the day how
|
7 |
important resolving a lot of these issues is in the
|
8 |
scheme of things, and is Section 2 monopolistic,
|
9 |
anticompetitive conduct a sufficiently small part about
|
10 |
what we worry about in the economy that we shouldn't
|
11 |
overdo our analysis and our attention to it?
|
12 |
I do not know the answer to that question based
|
13 |
on -- I haven't read all the transcripts, although there
|
14 |
have been summaries of all the prior hearings, and the
|
15 |
discussion here today. So, that is the question I have.
|
16 |
DR. BAKER: I have a brief comment about a
|
17 |
proposition that did not really come up today but could
|
18 |
have, and that has to do with the question of whether
|
19 |
the market will cure all these monopolization problems
|
20 |
on its own. My comment has to do with thinking about
|
21 |
some of the recent cases, the government cases, which I
|
22 |
know a little better than the private cases. But it
|
23 |
seems to me if you accept that -- if you accept the
|
24 |
allegations that were made by the Government or the
|
25 |
facts as found by the courts that the market power in |
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the cases that I am thinking of was all essentially
|
2 |
durable and would not have eroded absent government
|
3 |
action. I am thinking about UNOCAL and Rambus, where
|
4 |
the allegations were deceit in the adoption of a
|
5 |
standard that conferred market power a firm, and on
|
6 |
Biovale and BristolMyers Squibb, the FTC cases where
|
7 |
there was fraud on, again, obtaining regulatory
|
8 |
protection against new competition, and then some of the
|
9 |
government -- the Justice Department cases, Dentsply, at
|
10 |
least we think we understand this naked exclusion
|
11 |
equilibrium where it is durable absent government
|
12 |
action, and Microsoft, the facts as found by the court,
|
13 |
it seems to me that the market power in operating
|
14 |
systems is not forever but durable in an important sense
|
15 |
for antitrust law.
|
16 |
So, I think that the argument sometimes made
|
17 |
that we can just sit back and ignore monopolization
|
18 |
because market power disappears on its own is -- does
|
19 |
not seem to be true in the cases where the enforcement
|
20 |
is.
|
21 |
MR. CALKINS: I would ask: what else do you see
|
22 |
in the hearings that you thought was interesting and has
|
23 |
not been mentioned -- and I would rattle off five very
|
24 |
quick things.
|
25 |
First, on Jon Baker's point, Mike Scherer |
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|
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talking about the lasting harm done by U.S. Steel in
|
2 |
sort of stultifying the steel industry for a long
|
3 |
time -- the example of the long-term harm to come out.
|
4 |
Beyond that, it was interesting that sometimes people in
|
5 |
testifying forget that they are talking about monopoly
|
6 |
cases, so that in terms of bundling, one of the
|
7 |
witnesses was saying one of the great things about
|
8 |
bundling is it could help to undo a situation of
|
9 |
conscious perilism in an oligopoly. Well, that is not
|
10 |
really relevant if we are suing a firm that is a
|
11 |
monopoly -- if it has gotten an 80 percent share -- and
|
12 |
so sometimes the people testifying forgot that they are
|
13 |
talking about standards for judging a monopolist. I
|
14 |
thought that was something that ought to be remembered.
|
15 |
There did not seem to be a lot of joinder and
|
16 |
agreement on exactly what is a legitimate business
|
17 |
justification. Some people say -- they seem to be
|
18 |
thinking that any time a monopolist could say it is
|
19 |
going to increase the monopolist's revenues, that is
|
20 |
legitimate business justification, that is what they are
|
21 |
supposed to do when they get up in the morning. The
|
22 |
problem with that, of course, is that would justify
|
23 |
bombing your rivals' plants, because that would improve
|
24 |
your revenues, improve your profits and things -- and so
|
25 |
I would suggest that the legitimate business |
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justification probably ought to be keyed to something
|
2 |
that is going to be benefiting a consumer at some point
|
3 |
in the future, and that is something that is a very
|
4 |
important part of the case law and something that is
|
5 |
very underdeveloped.
|
6 |
Third, Dan Rubinfeld had an interesting
|
7 |
discussion talking about the applications barrier to
|
8 |
entry in the Microsoft case, saying that when that case
|
9 |
began, nobody talked about the applications barrier to
|
10 |
entry, and they spent a whole lot of that case trying to
|
11 |
persuade the judge that there was such a thing, and I am
|
12 |
going to try to remember that every time that somebody
|
13 |
says that a plaintiff should lose unless it can prove
|
14 |
entry barriers, and I am going to try to remind myself
|
15 |
that, golly, you know, maybe it is not so easy all the
|
16 |
time to prove entry barriers. So, before I say a
|
17 |
defendant should win summary judgment because the
|
18 |
plaintiff has not proven entry barriers, I am going to
|
19 |
try to remind myself that sometimes it is hard to think
|
20 |
through entry -- and you know this very well -- but
|
21 |
entry is very difficult, and so I think we ought to
|
22 |
worry about entry more than we do.
|
23 |
And I guess last, in terms of candor, the
|
24 |
observation that I liked best was the comment from the
|
25 |
representative of the Chamber of Commerce who conceded, |
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without much cross examination, that, in truth, we do
|
2 |
not really value or care about convergence. What we are
|
3 |
interested in is convergence to standards that we like,
|
4 |
and convergence is not really a value at all, and I
|
5 |
think that the next time someone writes a paragraph
|
6 |
about convergence, you should stop and think, do people
|
7 |
really value convergence, or do they just want standards
|
8 |
they do not like to be changed into standards they do
|
9 |
like -- which goes back to Bobby's point, which is that
|
10 |
this is all about trying to figure out good standards.
|
11 |
DR. ELHAUGE: So, the first question I would ask
|
12 |
is, we have been talking a lot about the rule of reason,
|
13 |
is there any role in Section 2 for an abbreviated rule
|
14 |
of reason analysis in cases where the defendant cannot
|
15 |
come forward with any plausible procompetitive
|
16 |
justification? So, we tend to critique a lot the
|
17 |
Europeans for their loyalty discount rule, for example,
|
18 |
as a kind of per se rule, but actually, all these
|
19 |
opinions are cases where they say the defendant failed
|
20 |
to come forward with any procompetitive justification at
|
21 |
all. So, you might think, just like we do it for
|
22 |
Section 1, we would say, well, maybe there is something
|
23 |
anticompetitive, I do not really know, and I have got
|
24 |
nothing on the positive side of the ledger, so why don't
|
25 |
I condemn those kind of cases? |
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But also, we might also have some -- this goes
|
2 |
to the other question whether there is some meaningful
|
3 |
review to be done at the motion to dismiss stage. So,
|
4 |
now everything tends to be motion for summary judgment.
|
5 |
We could apply this for the California Dental analysis
|
6 |
where first the plaintiff has the burden of proving some
|
7 |
plausible anticompetitive theory, then the defendant has
|
8 |
the burden of proving some procompetitive theory, and
|
9 |
those could be done at the motion of dismiss with regard
|
10 |
to the facts, and then we wait for summary judgment.
|
11 |
The second question was to answer the question
|
12 |
which was raised and we never got to, but is there any
|
13 |
reason to be more worried about false positives than
|
14 |
false negatives? And actually, I think in a global
|
15 |
economy, there is, or global markets there is, for this
|
16 |
reason: If you imagine every regulator in a global
|
17 |
market is optimizing over-deterrence and
|
18 |
under-deterrence, and sometimes they make mistakes, the
|
19 |
problem is since the most aggressive regulator wins in
|
20 |
the sense that they make the difference.
|
21 |
Over-deterrence dominates more on global markets,
|
22 |
because whenever -- if they each make the over -- if any
|
23 |
one of them makes the over-deterrence error, then we
|
24 |
would have over-deterrence, where it sort of takes both
|
25 |
of them to make the under-deterrence error. So, that |
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may mean that in global markets there is some reason to
|
2 |
think that the standards should be more tighter and more
|
3 |
concerned about over-deterrence.
|
4 |
MR. JACOBSON: The question I would ask is what
|
5 |
is with this AMC standard for bundling and why is there
|
6 |
this Dennis Carlton footnote? So, I cannot answer the
|
7 |
second, but I think I can answer the first.
|
8 |
Bundling has aspects of different types of
|
9 |
behavior, but it is really its own category. It has
|
10 |
aspects of predatory pricing because bundling, by
|
11 |
definition, involves some price reduction. It is
|
12 |
something that customers frequently seek out and expect.
|
13 |
They say, if I am buying two for one, I need to pay less
|
14 |
if I was buying one, and so it is a common form of
|
15 |
discounting, so that you cannot rule out a predatory
|
16 |
pricing issue.
|
17 |
It has aspects of tying because you are
|
18 |
combining the sale of different products, and there is
|
19 |
some compulsion from the bundle that induces the
|
20 |
purchase of the second, more competitive product. It is
|
21 |
different, though, than tying, because there is no
|
22 |
coercion, as such, in a bundling case. It has aspects
|
23 |
of exclusive dealing because, at least in the extreme,
|
24 |
one effect of a bundled price arrangement is to induce
|
25 |
exclusive or quasi-exclusive dealing by the customer. |
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So, it has aspects of all these behaviors.
|
2 |
It is also, when you think of the bundling, as
|
3 |
such, as just a pricing decision, it is a type of
|
4 |
conduct that may enhance competition but has few
|
5 |
cost-saving efficiencies. There may be some transaction
|
6 |
cost savings, there typically will be, and there may be
|
7 |
in some cases some shipping cost savings, but you do not
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get the level of efficiencies that you would see in the
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typical exclusive dealing arrangements or in most tying
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arrangements. So, it is a practice that defies easy
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categorization.
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Now, the default rule that, you know, I have
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gone on at length today in saying should apply in
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Section 2 cases is the structured rule of reason
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analysis that we have from the Microsoft case. The
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reason the AMC has a standard that has that as the third
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part, as the back-stop, but we have two safe harbors
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because bundling is so prevalent, because in most cases
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it is simply a price reduction, and because we do want
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to err at least a bit on the side of not discouraging
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procompetitive pricing behavior.
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So, the first safe harbor is basically the Ortho
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test. It is the test that says if you take the total
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discount applied for the entire bundle and you subtract
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that from the revenues that you would normally sell for |
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the competitive product on a stand-alone basis, if that
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attributed price is above the incremental cost, we are
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basically thinking variable costs here, then that
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pricing practice cannot exclude -- not necessarily the
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plaintiff, but it cannot exclude a hypothetical equally
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efficient competitor, and so on that basis, we are going
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to say that that is a safe harbor. If the plaintiff
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cannot show that the pricing is below attributed price
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costs on that basis, that the defendant wins.
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We have a second safe harbor that is not
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particularly safe that is a recoupment safe harbor.
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Now, one can do a recoupment safe harbor in a number of
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different ways. The AMC did it to determine whether the
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defendant is going to likely recover the "lost profits"
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from the calculation of below-cost pricing on the basis
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I described. Whether those profits are going to be
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recovered at all -- and, of course, in most bundling
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contexts, recoupment can be simultaneous, and it
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typically is, because the total bundled price typically
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exceeds the total bundled costs. So on that basis, if
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recoupment is simultaneous, the recoupment safe harbor
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does not apply. It is there, it is there largely I
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think because Commissioner Birchfield said, well, we
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need to have something that sounds like Brooke, so we
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wanted to have something with a price-cost test as well |
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as a recoupment element. So, it is there, but I
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wouldn't pay an awful lot of attention to it.
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But then at the end, we have the basic test of
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the rule of reason. Is the net effect of this practice
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going to be to harm competition and to restrict output
|
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and raise prices to consumers? And it may not be the
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perfect test that endures as long as Areeda and Turner,
|
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I mean, that has been pretty impressive, you know, 32
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years since 1975, but I think it is by far the best
|
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available today. Certainly none of the alternative
|
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tests that people have come up with come close to this
|
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one in terms of administerability, intelligibility,
|
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ability to counsel clients, and part of the good news is
|
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that just a few weeks ago, the 9th Circuit called for
|
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amicus briefs in a bundling case where the jury was
|
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instructed under LePages. The case is called Peace
|
17 |
Health, and a number of amicus briefs were submitted,
|
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and Deborah Valentine and I submitted one articulating
|
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the AMC standard, so we will see what shakes out of
|
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that.
|
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But one thing I hope in terms of the agencies is
|
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when that case reaches the petition for certiorari
|
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stage, which it will, that the agencies, you know, get a
|
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sufficient act together to file a brief with the Supreme
|
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Court articulating some standard, hopefully the AMC |
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standard, for both.
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MR. CARLTON: Okay, thank you. If anyone wants
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to read my footnote, you are welcome to. I will just
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say one thing. I won't explain the footnote, because we
|
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do not have much time. When you teach bundling in
|
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economics, and if you look at the economics literature,
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7 |
it is called mixed bundling, because you are offering
|
8 |
product A and product A and B together and then maybe
|
9 |
product B, and the economics literature is pretty well
|
10 |
developed, you know, many years ago, I think starting in
|
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the seventies, in which they describe mixed bundling as
|
12 |
a way to price-discriminate. It had nothing to do with
|
13 |
harming competition, bettering your ability to charge a
|
14 |
high price because your competitor is harmed. Pure
|
15 |
price discrimination.
|
16 |
Failure to appreciate that will mean that you
|
17 |
will see people failing the Ortho test, the first prong
|
18 |
that John described, even though they are doing nothing
|
19 |
that harms competition. So, that was -- that is the
|
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short version, and you can read the long version in the
|
21 |
report as to why I think there needs to be something
|
22 |
more expansive.
|
23 |
In any case, Bill.
|
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MR. KOLASKY: I will be very brief. I have a
|
25 |
question to which I do not have an answer, and it is the |
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very important subject that we did not get a chance to
|
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discuss today, and that is monopoly power.
|
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All of us know that market share is a relatively
|
4 |
poor surrogate for market power, and all of us know that
|
5 |
it is exceedingly difficult to define markets in
|
6 |
monopoly cases. We have a very good test, the
|
7 |
hypothetical monopolist test, to use in mergers, because
|
8 |
there we have a base price, the pre-merger price, from
|
9 |
which to work, and we do not have that in monopolization
|
10 |
cases generally.
|
11 |
So, my question really is, especially in
|
12 |
high-tech markets, markets characterized by intellectual
|
13 |
property in which recurring innovation is important and,
|
14 |
therefore, you have recurring fixed costs, so that it is
|
15 |
inevitable that prices are going to have to be well
|
16 |
above marginal cost, how are the courts to define
|
17 |
substantial and durable market power sufficient to
|
18 |
create a monopoly?
|
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MR. KRATTENMAKER: I guess I want to say the
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first three questions I would have asked myself have
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already been asked, so I won't answer them, and I think
|
22 |
we have done such a terrific job of posing a lot of good
|
23 |
questions that there are not a lot left, so with that
|
24 |
qualification, if I were to ask myself or if you were to
|
25 |
ask me what has not been asked, I would say when you |
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look at the law of Section 2, what do you see that we
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haven't talked about?
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I would say when I look at Section 2, I see it
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encrusted with a lot of barnacles, a whole bunch of
|
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immunities, areas to which Section 2 does not apply at
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6 |
all, for example, so-called petitioning the Government
|
7 |
or so-called state action, a whole bunch of exemptions,
|
8 |
a whole bunch of activity at the federal level where
|
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comparable monopoly is not only tolerated, but it is
|
10 |
fostered, and so I would ask myself the question, if we
|
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are having a series of hearings or writing a report
|
12 |
about Section 2, can we leave out what I might call the
|
13 |
ghosts in the room or the barnacles on the back of
|
14 |
Section 2 that protect and sometimes foster monopoly in
|
15 |
ways that are entirely lawful under the parameters of
|
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the rest of the discussion we have had today?
|
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MS. McDAVID: One issue we haven't talked about
|
18 |
at all today, and I do not honestly know the answer to
|
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it either, is in a framework that applies the rule of
|
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reason to Section 2 cases, what is the role of what
|
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someone might loosely call intent or might be called
|
22 |
contemporaneous business evidence of why a practice was
|
23 |
engaged in. We all understand the risk that it can be
|
24 |
misconstrued, and that is why we have tended to play it
|
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down. But we look at ex post justifications in figuring |
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out what the efficiencies are, shouldn't we also be
|
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informed to some extent about the prior explanations as
|
3 |
to why the practice was being proposed, and is that an
|
4 |
appropriate part of this analysis? Today, I think we
|
5 |
exclude intent in the predatory pricing arena almost
|
6 |
entirely, but I am not certain that is appropriate in
|
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all section 2 cases.
|
8 |
DR. WILLIG: Thank you. I would like to throw
|
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out two things, one very short, because we spent a lot
|
10 |
of time on it already, and that is the idea of the test
|
11 |
or is there an overarching philosophy. To bring it back
|
12 |
to some comments we were sharing on consumer welfare,
|
13 |
total welfare, or competitive process, I think
|
14 |
competitive process is really what our ability to
|
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analyze is about, and I will just put out as a
|
16 |
proposition that the no economic sense test, the
|
17 |
sacrifice test, are about protecting conduct that is
|
18 |
part of the competitive process. We can all go home and
|
19 |
think about it.
|
20 |
On monopolization, market power, I would love it
|
21 |
if the report would come out and say that this is no
|
22 |
longer viewed as a paradox that in any way should slow
|
23 |
down our ability to do Section 2 analysis. The
|
24 |
Cellophane Fallacy was a fallacy, but it is not a
|
25 |
paradox. We know the way out of that fallacy, and it is |
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real simple. It is just staying somewhat clear-headed
|
2 |
about what is the issue, and just in case we do not all
|
3 |
agree on it yet, I think we probably do, but let me do a
|
4 |
two-minute version of it.
|
5 |
We have got a firm, the defendant, it has got
|
6 |
some nice market position, it puts out a practice that
|
7 |
is a killer practice. The practice takes out some
|
8 |
competitors, and yeah, later on we will talk about
|
9 |
whether it was a valid practice or not in some sense,
|
10 |
but first let's talk about just the precondition. Is
|
11 |
there a monopoly power issue?
|
12 |
I would like to emphasize the way to analyze
|
13 |
that is to focus on the situation before the killer
|
14 |
practice, we have got the victims of the practice, and
|
15 |
we have got other possible sources of competition
|
16 |
disciplining the defendant, and the issue that we can
|
17 |
resolve using regular monopolist 5 percent test kinds of
|
18 |
mind-sets is to ask before the killer practice went into
|
19 |
effect, how important in the firmament of competitive
|
20 |
forces were those who were the victims of the practice
|
21 |
i.e., what is their share?
|
22 |
We can do that in the ordinary sort of measuring
|
23 |
system. We can ask what was the share of the defendant
|
24 |
in that market and what is the increment to its market
|
25 |
power viewed through the regular lens, i.e., what was |
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the share of the competitors who were being slain? How
|
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many others are there who are also sources of
|
3 |
competitive discipline? These are share-based kinds of
|
4 |
questions. We can put entry into it. We can use
|
5 |
uncommitted and committed -- actually, we can use the
|
6 |
whole paraphernalia from the Guidelines, as long as we
|
7 |
remember to do it pre-kill.
|
8 |
Now, maybe it is five years later and the kill
|
9 |
is over, but mentally, we can go back to before the kill
|
10 |
and still ask those questions, and there is a relevant
|
11 |
market that's pertinent for this analysis. I would love
|
12 |
it if the report would say, there is no more Cellophane
|
13 |
paradox, there never really was, we just weren't being
|
14 |
very clear-eyed about it.
|
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MR. CARLTON: On that note, unless there are any
|
16 |
questions from the audience, I would like to say two
|
17 |
things. One, I have already mentioned a disclaimer,
|
18 |
that my views, if I expressed any today, are mine alone,
|
19 |
not those of the Department of Justice, and also, I want
|
20 |
to thank this very splendid panel. It's rare to have
|
21 |
such talent in one room, and I am grateful to all of you
|
22 |
for taking the time to give us your views. Thank you
|
23 |
very much.
|
24 |
(Applause.)
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25 |
(Whereupon, at 4:57 p.m., the hearing was |
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concluded.)
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C E R T I F I C A T I O N O F R E P O R T E R
|
2 |
DOCKET/FILE NUMBER: P062106
|
3 |
CASE TITLE: SECTION 2 HEARING
|
4 |
DATE: MAY 1, 2007
|
5 |
|
6 |
I HEREBY CERTIFY that the transcript contained
|
7 |
herein is a full and accurate transcript of the notes
|
8 |
taken by me at the hearing on the above cause before the
|
9 |
FEDERAL TRADE COMMISSION to the best of my knowledge and
|
10 |
belief.
|
11 |
|
12 |
DATED: 5/3/2007
|
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|
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|
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SUSANNE BERGLING, RMR-CLR
|
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|
18 |
C E R T I F I C A T I O N O F P R O O F R E A D E R
|
19 |
|
20 |
I HEREBY CERTIFY that I proofread the transcript
|
21 |
for accuracy in spelling, hyphenation, punctuation and
|
22 |
format.
|
23 |
|
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|
25 |
DIANE QUADE |
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