Figure 9. 850 MHz Cellular Operators Have Lower Churn Rates

Figure 9. 850 MHz Cellular operators have lower churn rates

This figure compares the monthly churn rates of the four major nationwide wireless operators, Verizon, AT&T, Sprint, and T-Mobile, on a quarterly basis from the first quarter of 2004 through the fourth quarter of 2006. It shows the Verizon churn rate as consistently lowest, declining from about 1.6% in the first quarter of 2004 to about 1.1% in the fourth quarter of 2006. AT&T's churn rate, which was second highest of the four in the first quarter of 2004 at 2.9%, declined to second lowest by the fourth quarter of 2006, at about 1.8%, passing Sprint, which had a churn rate of about 2.7% in the first quarter of 2004 and about 2.3% by the fourth quarter of 2006. T-Mobile had consistently the highest churn rate, beginning at 3% in the first quarter of 2004 and ending at almost the same level, 2.9%, in the fourth quarter of 2006.

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Updated June 25, 2015

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