Relevant Transactions Table

Company Acquisition Dsescription
Lithium Scouts Labs (~$20MM) Social media monitoring
Jive Filtrbox Social media monitoring
  Proximal Labs Social network analytics, Big Data expertise
Salesforce.com* Radian6 (#326MM) Social media monitoring, Social CRM
  Kenlet, now Salesforce Ideas Customer innovation community
(Dell IdeaStorm, Starbucks Ideas)
  Seesmic
(strategic investment)
Social media marketing
RightNow HiveLive ($6MM) Community platform, social media nonitoring
Walmart Kosmix ($300MM) Social media analytics & curation
Buddy Media Spinback($10MM) Social sharing & analytics
Efficient Frontier Context Optional ($50MM)
(Involver competitor)
social media marketing
Experian Techlightenment
(majority stake)
Social media marketing & analytics
Updated August 14, 2015

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