Visa Average Profitability Per Active Account


Visa Average Profitability per Active Account

Bar chart showing the following:

Annual net income per active account:

VISA Credit Card1 - $50.00
VISA Check Card2 - $24.00
VISA Check Card with Regional Mark2 - $18.00
DDA Access Account with No Mark3 - $1.00

Footnotes:

1. Average Issuer Probability per Active Account, 1995 Functional Cost Study
2. VISA Check Card Product Financial Planner, 1995
3. Federal Reserve, Andersen Consulting Analysis; No Card Access Checking Account

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Updated August 14, 2015

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